/*! tailwindcss v4.2.1 | MIT License | https://tailwindcss.com */
@layer properties{@supports (((-webkit-hyphens:none)) and (not (margin-trim:inline))) or ((-moz-orient:inline) and (not (color:rgb(from red r g b)))){*,:before,:after{--tw-rotate-x:initial;--tw-rotate-y:initial;--tw-rotate-z:initial;--tw-skew-x:initial;--tw-skew-y:initial;--tw-border-style:solid;--tw-shadow:0 0 #0000;--tw-shadow-color:initial;--tw-shadow-alpha:100%;--tw-inset-shadow:0 0 #0000;--tw-inset-shadow-color:initial;--tw-inset-shadow-alpha:100%;--tw-ring-color:initial;--tw-ring-shadow:0 0 #0000;--tw-inset-ring-color:initial;--tw-inset-ring-shadow:0 0 #0000;--tw-ring-inset:initial;--tw-ring-offset-width:0px;--tw-ring-offset-color:#fff;--tw-ring-offset-shadow:0 0 #0000;--tw-outline-style:solid;--tw-blur:initial;--tw-brightness:initial;--tw-contrast:initial;--tw-grayscale:initial;--tw-hue-rotate:initial;--tw-invert:initial;--tw-opacity:initial;--tw-saturate:initial;--tw-sepia:initial;--tw-drop-shadow:initial;--tw-drop-shadow-color:initial;--tw-drop-shadow-alpha:100%;--tw-drop-shadow-size:initial}::backdrop{--tw-rotate-x:initial;--tw-rotate-y:initial;--tw-rotate-z:initial;--tw-skew-x:initial;--tw-skew-y:initial;--tw-border-style:solid;--tw-shadow:0 0 #0000;--tw-shadow-color:initial;--tw-shadow-alpha:100%;--tw-inset-shadow:0 0 #0000;--tw-inset-shadow-color:initial;--tw-inset-shadow-alpha:100%;--tw-ring-color:initial;--tw-ring-shadow:0 0 #0000;--tw-inset-ring-color:initial;--tw-inset-ring-shadow:0 0 #0000;--tw-ring-inset:initial;--tw-ring-offset-width:0px;--tw-ring-offset-color:#fff;--tw-ring-offset-shadow:0 0 #0000;--tw-outline-style:solid;--tw-blur:initial;--tw-brightness:initial;--tw-contrast:initial;--tw-grayscale:initial;--tw-hue-rotate:initial;--tw-invert:initial;--tw-opacity:initial;--tw-saturate:initial;--tw-sepia:initial;--tw-drop-shadow:initial;--tw-drop-shadow-color:initial;--tw-drop-shadow-alpha:100%;--tw-drop-shadow-size:initial}}}@layer theme{:root,:host{--font-sans:ui-sans-serif, system-ui, sans-serif, "Apple Color Emoji", "Segoe UI Emoji", "Segoe UI Symbol", "Noto Color Emoji";--font-mono:ui-monospace, SFMono-Regular, Menlo, Monaco, Consolas, "Liberation Mono", "Courier New", monospace;--spacing:.25rem;--default-font-family:var(--font-sans);--default-mono-font-family:var(--font-mono)}}@layer base{*,:after,:before{box-sizing:border-box;border:0 solid;margin:0;padding:0}::backdrop{box-sizing:border-box;border:0 solid;margin:0;padding:0}::file-selector-button{box-sizing:border-box;border:0 solid;margin:0;padding:0}html,:host{-webkit-text-size-adjust:100%;tab-size:4;line-height:1.5;font-family:var(--default-font-family,ui-sans-serif, system-ui, sans-serif, "Apple Color Emoji", "Segoe UI Emoji", "Segoe UI Symbol", "Noto Color Emoji");font-feature-settings:var(--default-font-feature-settings,normal);font-variation-settings:var(--default-font-variation-settings,normal);-webkit-tap-highlight-color:transparent}hr{height:0;color:inherit;border-top-width:1px}abbr:where([title]){-webkit-text-decoration:underline dotted;text-decoration:underline dotted}h1,h2,h3,h4,h5,h6{font-size:inherit;font-weight:inherit}a{color:inherit;-webkit-text-decoration:inherit;-webkit-text-decoration:inherit;text-decoration:inherit}b,strong{font-weight:bolder}code,kbd,samp,pre{font-family:var(--default-mono-font-family,ui-monospace, SFMono-Regular, Menlo, Monaco, Consolas, "Liberation Mono", "Courier New", monospace);font-feature-settings:var(--default-mono-font-feature-settings,normal);font-variation-settings:var(--default-mono-font-variation-settings,normal);font-size:1em}small{font-size:80%}sub,sup{vertical-align:baseline;font-size:75%;line-height:0;position:relative}sub{bottom:-.25em}sup{top:-.5em}table{text-indent:0;border-color:inherit;border-collapse:collapse}:-moz-focusring{outline:auto}progress{vertical-align:baseline}summary{display:list-item}ol,ul,menu{list-style:none}img,svg,video,canvas,audio,iframe,embed,object{vertical-align:middle;display:block}img,video{max-width:100%;height:auto}button,input,select,optgroup,textarea{font:inherit;font-feature-settings:inherit;font-variation-settings:inherit;letter-spacing:inherit;color:inherit;opacity:1;background-color:#0000;border-radius:0}::file-selector-button{font:inherit;font-feature-settings:inherit;font-variation-settings:inherit;letter-spacing:inherit;color:inherit;opacity:1;background-color:#0000;border-radius:0}:where(select:is([multiple],[size])) optgroup{font-weight:bolder}:where(select:is([multiple],[size])) optgroup option{padding-inline-start:20px}::file-selector-button{margin-inline-end:4px}::placeholder{opacity:1}@supports (not ((-webkit-appearance:-apple-pay-button))) or (contain-intrinsic-size:1px){::placeholder{color:currentColor}@supports (color:color-mix(in lab, red, red)){::placeholder{color:color-mix(in oklab, currentcolor 50%, transparent)}}}textarea{resize:vertical}::-webkit-search-decoration{-webkit-appearance:none}::-webkit-date-and-time-value{min-height:1lh;text-align:inherit}::-webkit-datetime-edit{display:inline-flex}::-webkit-datetime-edit-fields-wrapper{padding:0}::-webkit-datetime-edit{padding-block:0}::-webkit-datetime-edit-year-field{padding-block:0}::-webkit-datetime-edit-month-field{padding-block:0}::-webkit-datetime-edit-day-field{padding-block:0}::-webkit-datetime-edit-hour-field{padding-block:0}::-webkit-datetime-edit-minute-field{padding-block:0}::-webkit-datetime-edit-second-field{padding-block:0}::-webkit-datetime-edit-millisecond-field{padding-block:0}::-webkit-datetime-edit-meridiem-field{padding-block:0}::-webkit-calendar-picker-indicator{line-height:1}:-moz-ui-invalid{box-shadow:none}button,input:where([type=button],[type=reset],[type=submit]){-webkit-appearance:button;appearance:button}::file-selector-button{-webkit-appearance:button;appearance:button}::-webkit-inner-spin-button{height:auto}::-webkit-outer-spin-button{height:auto}[hidden]:where(:not([hidden=until-found])){display:none!important}}@layer components;@layer utilities{.visible{visibility:visible}.sr-only{clip-path:inset(50%);white-space:nowrap;border-width:0;width:1px;height:1px;margin:-1px;padding:0;position:absolute;overflow:hidden}.fixed{position:fixed}.static{position:static}.sticky{position:sticky}.start{inset-inline-start:var(--spacing)}.end{inset-inline-end:var(--spacing)}.container{width:100%}@media (min-width:40rem){.container{max-width:40rem}}@media (min-width:48rem){.container{max-width:48rem}}@media (min-width:64rem){.container{max-width:64rem}}@media (min-width:80rem){.container{max-width:80rem}}@media (min-width:96rem){.container{max-width:96rem}}.block{display:block}.contents{display:contents}.flex{display:flex}.grid{display:grid}.hidden{display:none}.inline{display:inline}.table{display:table}.grow{flex-grow:1}.transform{transform:var(--tw-rotate-x,) var(--tw-rotate-y,) var(--tw-rotate-z,) var(--tw-skew-x,) var(--tw-skew-y,)}.resize{resize:both}.flex-wrap{flex-wrap:wrap}.rounded{border-radius:.25rem}.border{border-style:var(--tw-border-style);border-width:1px}.ring{--tw-ring-shadow:var(--tw-ring-inset,) 0 0 0 calc(1px + var(--tw-ring-offset-width)) var(--tw-ring-color,currentcolor);box-shadow:var(--tw-inset-shadow), var(--tw-inset-ring-shadow), var(--tw-ring-offset-shadow), var(--tw-ring-shadow), var(--tw-shadow)}.outline{outline-style:var(--tw-outline-style);outline-width:1px}.blur{--tw-blur:blur(8px);filter:var(--tw-blur,) var(--tw-brightness,) var(--tw-contrast,) var(--tw-grayscale,) var(--tw-hue-rotate,) var(--tw-invert,) var(--tw-saturate,) var(--tw-sepia,) var(--tw-drop-shadow,)}.filter{filter:var(--tw-blur,) var(--tw-brightness,) var(--tw-contrast,) var(--tw-grayscale,) var(--tw-hue-rotate,) var(--tw-invert,) var(--tw-saturate,) var(--tw-sepia,) var(--tw-drop-shadow,)}}:root{--cream:#f4ecdf;--paper:#fffaf1;--ink:#171512;--orange:#ff5c23;--blue:#5367dd;--coral:#ee6c5f;--line:#17151233}*{box-sizing:border-box}html{scroll-behavior:smooth}[id=clients],[id=what-we-are],[id=team],[id=how-we-work],[id=ideation],[id=work],[id=hello]{scroll-margin-top:140px}body{background:var(--cream);color:var(--ink);margin:0;font-family:Space Grotesk Variable,Helvetica Neue,Arial,sans-serif;overflow-x:hidden}.home-story.design-a:before{content:"";z-index:85;pointer-events:none;opacity:.065;background-image:repeating-linear-gradient(115deg, transparent 0 9px, var(--ink) 9px 10px, transparent 10px 20px);mix-blend-mode:multiply;position:fixed;inset:0}a{color:inherit}button,a{-webkit-tap-highlight-color:transparent}button,input[type=button],input[type=submit],input[type=reset]{box-sizing:border-box;min-width:0;max-width:100%}button{overflow-wrap:anywhere;line-height:1.2}button>*{min-width:0;max-width:100%}[data-reveal]{opacity:0;transition:opacity .8s cubic-bezier(.2,.8,.2,1),transform .8s cubic-bezier(.2,.8,.2,1);transform:translateY(42px)}[data-reveal].is-visible{opacity:1;transform:translateY(0)}.intro-film{z-index:200;background:var(--ink);color:var(--cream);place-items:center;animation:.72s cubic-bezier(.76,0,.24,1) 1.85s forwards introLeave;display:grid;position:fixed;inset:0;overflow:hidden}.intro-film:before{content:"";background:var(--orange);transform-origin:0;height:9px;animation:.5s cubic-bezier(.2,.8,.2,1) 50ms forwards introTrack;position:absolute;inset:auto 0 0;transform:scaleX(0)}.intro-lockup{text-align:center;animation:.55s cubic-bezier(.2,.8,.2,1) both introLogo}.intro-lockup p{letter-spacing:.24em;margin:20px 0 0;font:700 9px Space Mono,monospace}.intro-meta{letter-spacing:.12em;justify-content:space-between;font:700 9px Space Mono,monospace;display:flex;position:absolute;inset:30px 34px auto}.intro-meta span:first-child{align-items:center;gap:7px;display:flex}.intro-meta i{aspect-ratio:1;background:var(--orange);border-radius:50%;width:7px;animation:.7s step-end infinite recBlink;display:block}@keyframes introLogo{0%{opacity:0;transform:translateY(22px)scale(.94)}to{opacity:1;transform:translateY(0)scale(1)}}@keyframes introTrack{to{transform:scaleX(1)}}@keyframes introLeave{0%{visibility:visible;transform:translateY(0)}to{visibility:hidden;transform:translateY(-101%)}}@keyframes recBlink{50%{opacity:.2}}.yougc-mark{white-space:nowrap;letter-spacing:-.085em;align-items:center;font-size:25px;font-weight:880;line-height:.9;display:inline-flex}.mark-you{display:inline-block}.mark-gc{z-index:0;isolation:isolate;color:var(--ink);letter-spacing:-.1em;transform-origin:50%;background:0 0;border-radius:0;margin-left:.02em;padding:0 .035em;line-height:.9;transition:transform .25s cubic-bezier(.2,.8,.2,1);display:inline-block;position:relative}.mark-gc:before{content:"";z-index:-1;background:var(--orange);border-radius:.035em .01em .045em .015em;height:.42em;position:absolute;top:54%;left:-.015em;right:-.02em;transform:translateY(-50%)rotate(-1.5deg)skew(-4deg)}.mark-gc:after{display:none}.mark-large{font-size:clamp(84px,15vw,230px)}:is(.brand:hover .mark-gc,.brand:focus-visible .mark-gc){border-radius:.22em .06em;transform:rotate(-4deg)translateY(-1px)}.intro-film .mark-you{color:var(--cream)}.page-progress{z-index:100;background:0 0;height:3px;position:fixed;inset:0 0 auto}.page-progress i{transform-origin:0;background:var(--orange);width:100%;height:100%;display:block}.site-nav{z-index:90;border-bottom:1px solid var(--line);background:var(--cream);grid-template-columns:1fr auto;align-items:center;height:68px;padding:0 34px;display:grid;position:fixed;inset:3px 0 auto}@supports (color:color-mix(in lab, red, red)){.site-nav{background:color-mix(in srgb, var(--cream) 88%, transparent)}}.site-nav{-webkit-backdrop-filter:blur(14px);backdrop-filter:blur(14px)}.brand{text-decoration:none}.nav-link{letter-spacing:.08em;text-transform:uppercase;text-underline-offset:5px;justify-self:end;margin:0;font:650 10px/1 Space Mono,monospace}.nav-actions{justify-content:flex-end;align-items:center;gap:clamp(16px,2vw,32px);display:flex}.nav-actions .nav-link{white-space:nowrap}.story-map{z-index:89;border:1px solid var(--ink);background:var(--paper);align-items:stretch;width:min(1120px,92vw);display:flex;position:fixed;top:78px;left:50%;transform:translate(-50%)}@supports (color:color-mix(in lab, red, red)){.story-map{background:color-mix(in srgb, var(--paper) 92%, transparent)}}.story-map{box-shadow:7px 7px 0 var(--orange)}@supports (color:color-mix(in lab, red, red)){.story-map{box-shadow:7px 7px 0 color-mix(in srgb, var(--orange) 75%, transparent)}}.story-map{-webkit-backdrop-filter:blur(14px);backdrop-filter:blur(14px)}.story-map-label{border-right:1px solid var(--ink);letter-spacing:.12em;text-transform:uppercase;white-space:nowrap;align-items:center;gap:8px;padding:16px 21px;font:700 9px/1 Space Mono,monospace;display:flex}.story-map-label span{color:var(--orange);font-size:16px}.story-map-toggle{display:none}.story-map-links{flex:1;grid-template-columns:repeat(5,minmax(0,1fr));display:grid}.story-map-links a{border-right:1px solid var(--line);min-width:0;min-height:52px;color:inherit;letter-spacing:.06em;text-transform:uppercase;white-space:nowrap;justify-content:center;align-items:center;gap:7px;padding:14px 12px;font:700 10px/1 Space Mono,monospace;text-decoration:none;transition:background .2s,color .2s,transform .2s;display:flex}.story-map-links a:last-child{border-right:0}.story-map-links small{color:var(--orange);font:inherit;font-size:7px}:is(.story-map-links a:hover,.story-map-links a:focus-visible){z-index:1;background:var(--ink);color:var(--cream);outline:0;transform:translateY(-2px)}:is(.story-map-links a:hover small,.story-map-links a:focus-visible small){color:var(--orange)}.eyebrow,.margin-note,.asset-note{text-transform:uppercase;letter-spacing:.13em;font:700 10px/1.4 Space Mono,monospace}.hero{--hero-title-shift:0px;--hero-phone-shift:0px;--hero-opacity:1;border-bottom:1px solid var(--line);min-height:100svh;padding:126px 5vw 62px;position:relative;overflow:hidden}.hero h1{z-index:2;letter-spacing:-.078em;width:72%;opacity:var(--hero-opacity);transform:translateY(var(--hero-title-shift));margin:36px 0 0;font-size:clamp(62px,9vw,142px);font-weight:780;line-height:.82;position:relative}.hero h1 em{color:var(--orange);font-style:normal}.hero-ugc{white-space:nowrap}.hero-note{border-top:1px solid var(--ink);grid-template-columns:32px 1fr;gap:14px;width:min(330px,28vw);padding-top:12px;display:grid;position:absolute;bottom:74px;left:5vw}.hero-note span{color:var(--orange);font:700 11px Space Mono,monospace}.hero-note p{margin:0;font-size:13px;line-height:1.4}.hero-media{z-index:4;width:min(45vw,700px);height:76vh;transform:translateY(var(--hero-phone-shift));position:absolute;top:12vh;right:4vw}.hero-reel{z-index:2;aspect-ratio:16/10;background:var(--ink);width:min(78%,500px);box-shadow:14px 14px 0 var(--orange);padding:8px;position:absolute;bottom:2vh;right:0;transform:rotate(2.5deg)}.reel-frame{height:100%;color:var(--cream);background:repeating-linear-gradient(135deg,#25211d 0 12px,#1b1815 12px 24px) 0 0/160% 160%;border:1px dashed #f4ecdf8c;place-items:center;animation:10s linear infinite reelDrift;display:grid;position:relative}.play{aspect-ratio:1;border:1px solid;border-radius:50%;place-items:center;width:64px;padding-left:4px;display:grid}.reel-frame small{letter-spacing:.1em;font:600 9px Space Mono,monospace;position:absolute;bottom:12px;left:14px}.graphic-frame{overflow:hidden}.graphic-frame:before{content:"";aspect-ratio:1;opacity:.35;border:2px solid;border-radius:50%;width:42%;position:absolute;top:18%;left:13%;box-shadow:48px 34px 0 -1px #0000,48px 34px}.graphic-frame:after{content:"";opacity:.35;background:currentColor;width:54%;height:2px;position:absolute;bottom:20%;right:8%;transform:rotate(7deg)}.ugc-phone{z-index:4;aspect-ratio:9/18;border:3px solid var(--ink);background:var(--ink);border-radius:28px;width:clamp(125px,13vw,205px);padding:8px;animation:5s ease-in-out infinite phoneBob;position:absolute;box-shadow:8px 9px #1715122e}.phone-two{animation-delay:-.9s}.phone-three{animation-delay:-1.8s}.phone-one{top:2%;right:3%;transform:rotate(4deg)}.phone-two{top:12%;right:35%;transform:rotate(-5deg)}.phone-three{top:22%;right:62%;transform:rotate(3deg)}.phone-notch{z-index:2;background:var(--ink);border-radius:0 0 9px 9px;width:38%;height:11px;position:absolute;top:11px;left:50%;transform:translate(-50%)}.phone-screen{height:100%;color:var(--cream);background:repeating-linear-gradient(145deg,#ff6b32 0 24px,#dd4b1b 24px 48px);border-radius:19px;flex-direction:column;justify-content:center;align-items:center;display:flex;position:relative}.phone-two .phone-screen{background:repeating-linear-gradient(145deg,#5367dd 0 24px,#4053bd 24px 48px)}.phone-three .phone-screen{background:repeating-linear-gradient(145deg,#302c27 0 24px,#1b1815 24px 48px)}.phone-screen:before{content:"";aspect-ratio:1;opacity:.7;border:2px solid;border-radius:50%;width:50%;margin-bottom:14px}.phone-screen:after{content:"";opacity:.45;background:currentColor;height:2px;animation:3.4s ease-in-out infinite phoneScan;position:absolute;top:12%;left:8%;right:8%;box-shadow:0 0 12px}.phone-rec{z-index:2;letter-spacing:.08em;font:700 6px Space Mono,monospace;position:absolute;top:12px;right:9px}.phone-screen i{aspect-ratio:1;border:1px solid;border-radius:50%;place-items:center;width:42px;padding-left:3px;font-size:12px;font-style:normal;display:grid;position:absolute}.phone-screen b{margin-top:30px;font-size:clamp(11px,1.2vw,18px)}.phone-screen small{letter-spacing:.1em;margin-top:5px;font:700 7px Space Mono,monospace}.scroll-cue{text-transform:uppercase;letter-spacing:.08em;margin:0;font:650 10px Space Mono,monospace;position:absolute;bottom:28px;left:5vw}.scroll-cue b{color:var(--orange);font-size:16px}@keyframes phoneBob{0%,to{translate:0}50%{translate:0 -13px}}@keyframes phoneScan{0%,to{opacity:0;transform:translateY(0)}15%{opacity:.45}75%{opacity:.3}90%{opacity:0;transform:translateY(270px)}}@keyframes reelDrift{to{background-position:160% 160%}}.story-intro{background:var(--ink);min-height:92vh;color:var(--cream);grid-template-columns:18vw 1fr;align-items:center;padding:110px 7vw;display:grid}.margin-note{color:var(--orange);writing-mode:vertical-rl;align-self:start;padding-top:10px}.story-copy p{margin:0;font-size:clamp(18px,2vw,30px)}.story-copy h2{letter-spacing:-.07em;max-width:980px;margin:18px 0;font-size:clamp(64px,9vw,140px);line-height:.88}.story-copy .question{color:var(--orange);margin-top:54px;padding-left:56px;font-family:Space Mono,monospace;font-size:clamp(17px,2vw,27px)}.agency-story{background:var(--paper);grid-template-columns:1fr 1fr;align-items:center;gap:5vw;min-height:120svh;padding:120px 6vw 210px;display:grid;position:relative}.agency-copy h2{letter-spacing:-.075em;max-width:760px;margin:28px 0 24px;font-size:clamp(64px,7.5vw,118px);line-height:.84}.agency-aside{color:var(--orange);margin:0 0 42px;font:700 12px Space Mono,monospace}.agency-answer{max-width:640px;margin:0;font-size:clamp(18px,1.7vw,25px);line-height:1.42}.documentary-clip{align-self:center;transform:rotate(1.5deg)}.documentary-frame{aspect-ratio:16/10;border:8px solid var(--ink);width:100%;box-shadow:16px 16px 0 var(--orange);color:var(--cream);cursor:pointer;font:inherit;text-align:left;background:repeating-linear-gradient(135deg,#26221e 0 15px,#191613 15px 30px);place-items:center;padding:10px;display:grid;position:relative;overflow:hidden}.documentary-frame:after{content:"";border:1px dashed #f4ecdf59;position:absolute;inset:10px}.documentary-frame:before{content:"";opacity:0;background:radial-gradient(circle,#0000 0 30%,#ffffff14 31% 31.5%,#0000 32%),repeating-linear-gradient(90deg,#0000 0 5px,#ffffff06 6px);position:absolute;inset:-40%}.documentary-frame.is-playing:before{opacity:1;animation:.55s steps(2,end) infinite filmRoll}.documentary-title{z-index:2;transition:opacity .2s,transform .2s;position:absolute;top:26px;left:28px}.documentary-title span{color:var(--orange);letter-spacing:.12em;margin-bottom:9px;font:700 8px Space Mono,monospace;display:block}.documentary-title b{letter-spacing:-.04em;font-size:clamp(20px,2.3vw,38px);line-height:.9}.documentary-play{z-index:3;position:relative}.documentary-frame>small{z-index:2;letter-spacing:.1em;font:700 8px Space Mono,monospace;position:absolute;bottom:20px;right:22px}.documentary-clip>p{text-align:right;text-transform:uppercase;margin:22px 0 0;font:700 10px Space Mono,monospace}.documentary-captions{z-index:2;pointer-events:none;place-items:center;display:grid;position:absolute;inset:0}.documentary-captions span{opacity:0;color:var(--cream);letter-spacing:-.065em;text-align:center;font-size:clamp(36px,5.5vw,86px);font-weight:850;line-height:.8;position:absolute}.documentary-frame.is-playing .documentary-title{opacity:0;transform:translateY(-15px)}.documentary-frame.is-playing .documentary-play{z-index:4;width:38px;font-size:10px;position:absolute;bottom:16px;left:22px}.documentary-frame.is-playing .documentary-captions span:first-child{animation:3s ease-in-out infinite captionOne}.documentary-frame.is-playing .documentary-captions span:nth-child(2){animation:3s ease-in-out infinite captionTwo}.documentary-frame.is-playing .documentary-captions span:nth-child(3){color:var(--orange);animation:3s ease-in-out infinite captionThree}@keyframes filmRoll{to{transform:translate(3%,-2%)rotate(.4deg)}}@keyframes captionOne{0%{opacity:0;transform:scale(.7)rotate(-4deg)}7%,23%{opacity:1;transform:scale(1)rotate(-2deg)}29%,to{opacity:0;transform:scale(1.2)}}@keyframes captionTwo{0%,28%{opacity:0;transform:translate(-40px)}35%,55%{opacity:1;transform:translate(0)}62%,to{opacity:0;transform:translate(40px)}}@keyframes captionThree{0%,60%{opacity:0;transform:scale(1.35)}68%,92%{opacity:1;transform:scale(1)}to{opacity:0;transform:scale(.8)}}.agency-options{border-top:1px solid var(--ink);border-bottom:1px solid var(--ink);grid-template-columns:repeat(3,1fr);display:grid;position:absolute;bottom:60px;left:6vw;right:6vw}.agency-options>div{border-right:1px solid var(--ink);min-height:125px;padding:22px 24px}.agency-options>div:last-child{border-right:0}.agency-options span{letter-spacing:.1em;font:700 9px Space Mono,monospace}.agency-options p{max-width:350px;margin:18px 0 0;font-size:14px;line-height:1.4}.agency-options .option-yougc{background:var(--orange)}.journey{--journey:0;--customer-x:0px;--customer-y:0px;height:330vh;position:relative}.journey-sticky{grid-template-columns:.85fr 1.15fr;align-items:center;gap:5vw;min-height:100svh;padding:100px 7vw 50px;display:grid;position:sticky;top:0;overflow:hidden}.journey-copy{flex-direction:column;justify-content:center;min-height:430px;display:flex}.funnel-intro{max-width:520px;margin:20px 0 0;font-size:16px;line-height:1.45}.stage-kicker{color:var(--orange);letter-spacing:.1em;margin:42px 0 12px;font:700 11px Space Mono,monospace}.journey-copy h2{letter-spacing:-.075em;margin:0;font-size:clamp(66px,8vw,125px);line-height:.84}.stage-question{margin:30px 0 10px;font:600 clamp(16px,1.5vw,23px) Space Mono,monospace}.stage-body{max-width:470px;margin:0;font-size:17px;line-height:1.45}.stage-count{gap:7px;margin-top:38px;display:flex}.stage-count i{border:1px solid var(--ink);width:38px;height:5px;transition:background .25s}.stage-count i.filled{background:var(--orange)}.funnel-shape{flex-direction:column;justify-content:center;align-items:center;height:600px;display:flex;position:relative}.funnel-level{border:1px solid var(--ink);background:var(--paper);clip-path:polygon(0 0,100% 0,90% 100%,10% 100%);flex-direction:column;justify-content:center;height:138px;padding-left:11%;transition:background .35s,color .35s,transform .35s;display:flex;position:relative}.funnel-level b{letter-spacing:-.04em;font-size:clamp(20px,2.2vw,36px)}.funnel-level span{text-transform:uppercase;letter-spacing:.1em;margin-top:7px;font:600 11px Space Mono,monospace}.level-one{width:100%}.level-two{width:80%}.level-three{width:60%}.stage-1 .level-one,.stage-2 .level-two{background:var(--orange);z-index:3;transform:scale(1.025)}.stage-3 .level-three{background:var(--ink);color:var(--cream);z-index:3;transform:scale(1.035)}.customer-person{z-index:10;width:70px;transform:translate(var(--customer-x), var(--customer-y));justify-items:center;transition:opacity .2s;display:grid;position:absolute;top:66px;right:7%}.customer-person i{border:4px solid var(--ink);background:var(--cream);border-radius:50%;width:22px;height:22px;display:block}.customer-person b{border:4px solid var(--ink);background:var(--orange);border-radius:18px 18px 7px 7px;width:30px;height:36px;margin-top:-1px;display:block}.customer-person span{white-space:nowrap;background:var(--ink);color:var(--cream);text-transform:uppercase;margin-top:5px;padding:4px 6px;font:700 8px Space Mono,monospace}.trail-one{opacity:calc(.35 - (var(--journey) * .18));transform:translate(calc(var(--customer-x) + 62px), calc(var(--customer-y) - 48px)) scale(.65)}.trail-two{opacity:calc(.22 - (var(--journey) * .12));transform:translate(calc(var(--customer-x) + 116px), calc(var(--customer-y) - 90px)) scale(.45)}.trail-one b,.trail-two b{background:var(--cream)}.handoff-story{background:var(--orange);align-content:center;min-height:100svh;padding:110px 6vw;display:grid;overflow:hidden}.process-intro{grid-template-columns:.65fr 1.35fr;align-items:end;gap:4vw;display:grid}.process-intro .eyebrow{align-self:start}.process-intro h2{letter-spacing:-.075em;margin:0;font-size:clamp(58px,7.8vw,118px);line-height:.84}.process-intro>p:last-child{grid-column:2;max-width:650px;margin:10px 0 0;font-size:18px;line-height:1.45}.process-steps{grid-template-columns:1fr auto 1fr auto 1fr;align-items:stretch;gap:22px;margin-top:90px;display:grid}.process-steps.is-visible article{animation:.65s cubic-bezier(.2,.8,.2,1) both processUp}.process-steps.is-visible article:nth-of-type(2){animation-delay:.12s}.process-steps.is-visible article:nth-of-type(3){animation-delay:.24s}@keyframes processUp{0%{opacity:0;transform:translateY(28px)}}.process-steps article{border-top:2px solid var(--ink);border-bottom:1px solid var(--ink);min-height:245px;padding:22px 0}.process-steps article>span{font:800 10px Space Mono,monospace}.process-steps h3{letter-spacing:-.055em;margin:38px 0 16px;font-size:clamp(34px,3.6vw,58px);line-height:.9}.process-steps p{max-width:360px;margin:0;font-size:15px;line-height:1.45}.process-steps>i{color:var(--cream);align-self:center;font-size:clamp(30px,3vw,52px);font-style:normal}.team-story{background:var(--cream);min-height:100svh;padding:130px 6vw 150px;position:relative}.team-lead{grid-template-columns:.55fr 1.45fr;align-items:start;gap:4vw;width:100%;display:grid}.team-lead h2{letter-spacing:-.075em;margin:0;font-size:clamp(58px,7.2vw,112px);line-height:.86}.team-lead h2 em{color:var(--orange);font-style:normal}.team-heading-mark{vertical-align:.02em;margin-left:.08em;display:inline-flex}.team-heading-mark .yougc-mark{font-size:.82em}.team-lead>p:last-child{grid-column:2;max-width:720px;margin:18px 0 0;font-size:19px;line-height:1.45}.team-cast{grid-template-columns:repeat(4,1fr);gap:22px;width:100%;margin:90px 0 0;display:grid}.person-card{width:100%;position:relative}.person-ramzi{transform:rotate(-1deg)}.person-dalia{transform:rotate(1deg)}.person-three{transform:rotate(-.6deg)}.person-four{transform:rotate(.8deg)}.portrait{aspect-ratio:4/5;background:var(--ink);border:8px solid var(--paper);box-shadow:12px 12px 0 var(--orange);color:var(--cream);place-items:center;padding:18px;display:grid;position:relative}.portrait:before{content:"";aspect-ratio:1;border:2px solid;border-radius:50%;width:40%;position:absolute;top:18%}.portrait:after{content:"";border:2px solid;border-radius:50% 50% 4px 4px;width:64%;height:38%;position:absolute;bottom:12%}.portrait>span{letter-spacing:.12em;font:700 8px Space Mono,monospace;position:absolute;top:12px;left:12px}.portrait>i{z-index:2;color:var(--orange);letter-spacing:-.08em;font-size:58px;font-style:normal;font-weight:800}.person-card>div:last-child{border-top:1px solid var(--ink);justify-content:space-between;align-items:baseline;margin-top:18px;padding-top:9px;display:flex}.person-card h3,.person-card p{margin:0}.person-card h3{letter-spacing:-.05em;font-size:32px}.person-card p{text-transform:uppercase;font:600 10px Space Mono,monospace}.team-note{color:#1715128c;margin-top:55px}.client-story{background:var(--ink);min-height:100svh;color:var(--cream);flex-direction:column;justify-content:center;padding:120px 0;display:flex;overflow:hidden}.client-story>.eyebrow,.client-story h2,.client-story .asset-note{margin-left:6vw;margin-right:6vw}.client-story .eyebrow{color:var(--orange)}.client-story h2{letter-spacing:-.08em;margin-top:28px;margin-bottom:70px;font-size:clamp(70px,10vw,160px);line-height:.8}.logo-river{border-top:1px solid #f4ecdf66;border-bottom:1px solid #f4ecdf66;padding:32px 0}.logo-river>div{align-items:center;width:max-content;animation:28s linear infinite logoRiver;display:flex}.logo-river:hover>div{animation-play-state:paused}.logo-river span{letter-spacing:-.05em;border-right:1px solid #f4ecdf40;align-items:center;min-height:70px;padding:0 45px;font-size:clamp(24px,3vw,48px);font-weight:800;display:inline-flex}.logo-river span:nth-child(3n){color:var(--orange);font-family:Space Mono,monospace;font-size:clamp(18px,2.3vw,34px)}@keyframes logoRiver{to{transform:translate(-50%)}}.asset-note{color:#f4ecdf8c;margin-top:25px}.work-story{background:var(--paper);padding:140px 6vw}.work-intro{grid-template-columns:.6fr 1.4fr;align-items:start;gap:4vw;margin-bottom:100px;display:grid}.work-intro h2{letter-spacing:-.07em;max-width:950px;margin:0;font-size:clamp(62px,7.8vw,120px);line-height:.86}.work-intro>div>p{max-width:620px;margin:28px 0 0;font-size:17px;line-height:1.45}.work-lab{grid-template-rows:1fr auto;grid-template-columns:minmax(300px,.9fr) 1.1fr;align-items:center;gap:40px 6vw;min-height:760px;display:grid}.work-screen{aspect-ratio:9/13;border:3px solid var(--ink);width:min(100%,500px);max-height:650px;box-shadow:18px 18px 0 var(--ink);justify-self:center;padding:22px 15px;transition:background .3s;animation:.48s cubic-bezier(.2,.8,.2,1) both caseIn;position:relative}@keyframes caseIn{0%{opacity:0;transform:translateY(24px)rotate(-1deg)}}.work-screen.coral{background:var(--coral)}.work-screen.blue{background:var(--blue)}.work-screen.orange{background:var(--orange)}.film-edge{color:var(--ink);letter-spacing:.12em;font:700 8px Space Mono,monospace;position:absolute;left:16px;right:16px}.film-top{top:7px}.film-bottom{text-align:right;bottom:7px}.content-placeholder{text-align:center;background:repeating-linear-gradient(135deg,#ffffff14 0 12px,#1715120d 12px 24px);border:1px dashed #171512a6;flex-direction:column;justify-content:center;align-items:center;height:100%;display:flex}.small-play{width:70px;margin-bottom:28px}.content-placeholder b{letter-spacing:-.04em;max-width:80%;font-size:clamp(24px,3vw,46px);line-height:.9}.content-placeholder small{letter-spacing:.12em;margin-top:15px;font:700 8px Space Mono,monospace}.work-copy{align-self:center}.work-label,.work-link{letter-spacing:.1em;text-transform:uppercase;font:700 10px Space Mono,monospace}.work-label{color:var(--orange)}.work-copy h3{letter-spacing:-.08em;margin:18px 0 20px;font-size:clamp(70px,10vw,155px);line-height:.75}.work-line{letter-spacing:-.05em;max-width:760px;margin:0;font-size:clamp(32px,4vw,62px);line-height:.95}.work-idea{max-width:610px;margin:30px 0;font-size:17px;line-height:1.45}.work-link{border:2px solid var(--ink);background:var(--green);color:var(--ink);box-shadow:5px 5px 0 var(--ink);border-radius:999px;align-items:center;gap:18px;margin-top:34px;padding:17px 20px;text-decoration:none;transition:transform .18s,box-shadow .18s,background .18s;display:inline-flex}:is(.work-link:hover,.work-link:focus-visible){box-shadow:7px 7px 0 var(--ink);background:var(--orange);outline:0;transform:translate(-2px,-2px)}.work-link i{color:inherit;font-size:1.2em;font-style:normal}.work-tabs{border-top:1px solid var(--ink);border-bottom:1px solid var(--ink);grid-column:1/-1;grid-template-columns:repeat(3,1fr);display:grid}.work-tabs button{border:0;border-right:1px solid var(--ink);min-height:78px;color:inherit;cursor:pointer;background:0 0;justify-content:center;align-items:center;gap:18px;font:800 clamp(15px,2vw,27px) Space Grotesk Variable,sans-serif;transition:background .2s,color .2s;display:flex}.work-tabs button:last-child{border-right:0}.work-tabs button span{font:700 9px Space Mono,monospace}.work-tabs button.active{background:var(--orange)}.work-tabs button:focus-visible{outline:3px solid var(--blue);outline-offset:-3px}.origin-story{background:var(--cream);min-height:100svh;padding:130px 6vw;position:relative;overflow:hidden}.origin-stamp{border:2px solid var(--orange);color:var(--orange);padding:14px 60px;font:800 12px Space Mono,monospace;position:absolute;top:70px;right:-50px;transform:rotate(7deg)}.origin-story>h2{letter-spacing:-.075em;max-width:1150px;margin:35px 0 100px;font-size:clamp(68px,9vw,140px);line-height:.82}.origin-timeline{border-top:1px solid var(--ink);grid-template-columns:1fr auto 1fr auto 1fr;align-items:start;gap:22px;padding-top:30px;display:grid}.origin-timeline>div{grid-template-columns:60px 1fr;gap:10px;display:grid}.origin-timeline b{color:var(--orange);font:800 14px Space Mono,monospace}.origin-timeline span{font-size:15px;line-height:1.4}.origin-timeline>i{color:var(--orange);font-size:30px;font-style:normal}footer{background:var(--orange);flex-direction:column;justify-content:center;min-height:100svh;padding:120px 6vw 46px;display:flex;position:relative;overflow:hidden}footer h2{z-index:2;letter-spacing:-.07em;max-width:1250px;margin:34px 0 55px;font-size:clamp(54px,7.5vw,116px);line-height:.86;position:relative}footer h2 em{color:var(--cream);font-style:normal}.footer-links{z-index:2;gap:14px;display:flex;position:relative}.footer-links a{border:1px solid var(--ink);background:var(--cream);padding:16px 20px;font:700 12px Space Mono,monospace;text-decoration:none;transition:transform .2s,background .2s}.footer-links a:hover{background:var(--ink);color:var(--cream);transform:translateY(-4px)}.footer-mark{color:var(--ink);opacity:.09;line-height:.7;position:absolute;bottom:-9vw;right:-2vw}.footer-mark .yougc-mark{font-size:34vw}.footer-mark .mark-gc{background:0 0}.footer-mark .mark-gc:before{background:var(--cream)}.copyright{letter-spacing:.12em;margin:0;font:700 9px Space Mono,monospace;position:absolute;bottom:34px;left:6vw}@media (max-width:900px){.site-nav{grid-template-columns:1fr auto;padding:0 20px}.nav-process{display:none}.hero{min-height:1050px;padding:116px 20px 80px}.hero h1{width:100%;font-size:clamp(58px,17vw,100px)}.hero-note{display:none}.hero-media{width:calc(100% - 40px);height:480px;top:auto;bottom:95px;right:20px}.hero-reel{width:75%;bottom:0;right:0}.ugc-phone{width:min(34vw,150px)}.phone-one{top:0;right:0}.phone-two{top:50px;right:30%}.phone-three{top:90px;right:60%}.story-intro{grid-template-columns:36px 1fr;padding:90px 20px}.story-copy .question{padding-left:0}.agency-story{grid-template-columns:1fr;min-height:auto;padding:100px 20px 330px}.agency-copy h2{font-size:clamp(58px,16vw,92px)}.documentary-clip{margin-top:40px}.agency-options{grid-template-columns:1fr;bottom:55px;left:20px;right:20px}.agency-options>div{border-right:0;border-bottom:1px solid var(--ink);min-height:82px;padding:15px}.agency-options>div:last-child{border-bottom:0}.agency-options p{margin-top:8px}.journey-sticky{grid-template-columns:1fr;gap:0;padding:90px 20px 30px}.journey-copy{min-height:310px}.journey-copy h2{font-size:clamp(58px,16vw,90px)}.stage-kicker{margin-top:22px}.stage-body{font-size:14px}.stage-count{margin-top:20px}.funnel-shape{height:430px}.funnel-level{height:100px}.customer-person{transform:translate(calc(var(--customer-x) * .45), calc(var(--customer-y) * .68)) scale(.7);top:28px;right:5%}.trail-one,.trail-two{display:none}.process-intro{grid-template-columns:1fr}.process-intro>p:last-child{grid-column:1}.process-steps{grid-template-columns:repeat(5,minmax(260px,1fr));margin-right:-20px;padding-bottom:18px;padding-right:20px;overflow-x:auto}.process-steps>i{transform:none}.team-story{min-height:auto;padding:100px 20px}.team-lead{grid-template-columns:1fr}.team-lead>p:last-child{grid-column:1}.team-cast{grid-template-columns:repeat(4,minmax(245px,1fr));gap:24px;margin:70px -20px 0 0;padding-right:20px;overflow-x:auto}.person-card{width:100%;padding-bottom:12px}.client-story{padding:100px 0}.work-story{padding:100px 20px}.work-intro{grid-template-columns:1fr;margin-bottom:70px}.work-lab{grid-template-columns:1fr;gap:60px}.work-screen{width:75vw}.work-tabs{grid-column:1}.work-tabs button{flex-direction:column;gap:5px;min-height:70px}.origin-story{padding:110px 20px}.origin-stamp{right:-100px}.origin-timeline{grid-template-columns:1fr;gap:25px}.origin-timeline>i{justify-self:center;transform:rotate(90deg)}footer{padding:110px 20px 45px}.footer-links{flex-direction:column;align-items:flex-start}}@media (max-width:560px){.hero h1{line-height:.87}.hero{min-height:980px}.hero-media{height:410px}.hero-reel{width:72%;bottom:0}.ugc-phone{width:118px}.scroll-cue{left:20px}.story-copy h2{font-size:16vw}.journey{height:300vh}.journey-copy{min-height:330px}.funnel-shape{height:350px}.funnel-level{height:80px;padding-left:15%}.funnel-level span{font-size:8px}.customer-person{display:none}.client-story h2{font-size:20vw}.work-tabs button{font-size:12px}.origin-story>h2{font-size:18vw}}@media (prefers-reduced-motion:reduce){html{scroll-behavior:auto}.intro-film{display:none}.logo-river>div,.ugc-phone,.phone-screen:after,.reel-frame,.mark-gc:after,.intro-meta i,.documentary-frame.is-playing:before,.documentary-frame.is-playing .documentary-captions span,.work-screen,.process-steps.is-visible article{animation:none}.funnel-level,.work-screen,.footer-links a{transition:none}[data-reveal]{opacity:1;transition:none;transform:none}}.brand-board{--board-bg:#e9e0d1;--board-ink:#1d1814;--board-accent:#b95d42;--board-paper:#f8f4ec;background:var(--board-bg);min-height:100vh;color:var(--board-ink);transition:background .45s,color .45s}.brand-board.theme-green{--board-bg:#eeeadf;--board-ink:#141916;--board-accent:#173d32;--board-paper:#f8f5ed}.brand-board button,.brand-board a{color:inherit}.brand-board-nav{z-index:40;border-bottom:1px solid var(--board-ink);grid-template-columns:1fr auto 1fr;align-items:center;gap:24px;min-height:74px;padding:12px 3vw;display:grid;position:sticky;top:0}@supports (color:color-mix(in lab, red, red)){.brand-board-nav{border-bottom:1px solid color-mix(in srgb, var(--board-ink) 25%, transparent)}}.brand-board-nav{background:var(--board-bg)}@supports (color:color-mix(in lab, red, red)){.brand-board-nav{background:color-mix(in srgb, var(--board-bg) 88%, transparent)}}.brand-board-nav{-webkit-backdrop-filter:blur(16px);backdrop-filter:blur(16px)}.brand-board-nav>a,.brand-board-nav>p,.palette-switch button,.board-eyebrow,.application-label,.brand-board-footer>p{letter-spacing:.12em;text-transform:uppercase;font:700 9px/1.3 Space Mono,monospace}.brand-board-nav>a{text-underline-offset:5px}.brand-board-nav>p{margin:0}.palette-switch{justify-self:end;gap:6px;display:flex}.palette-switch button{border:1px solid var(--board-ink);align-items:center;gap:7px;padding:9px 11px;display:flex}@supports (color:color-mix(in lab, red, red)){.palette-switch button{border:1px solid color-mix(in srgb, var(--board-ink) 28%, transparent)}}.palette-switch button{cursor:pointer;background:0 0;transition:background .2s,color .2s}.palette-switch button i{aspect-ratio:1;background:var(--board-accent);border-radius:50%;width:8px;display:block}.palette-switch button.active{background:var(--board-ink);color:var(--board-bg)}.brand-board-hero{flex-direction:column;justify-content:center;min-height:calc(100svh - 74px);padding:8vh 5vw 6vh;display:flex;position:relative;overflow:hidden}.brand-board-hero:before,.brand-board-hero:after{content:"";pointer-events:none;position:absolute}.brand-board-hero:before{border-top:1px solid var(--board-ink);inset:7vh 5vw auto}@supports (color:color-mix(in lab, red, red)){.brand-board-hero:before{border-top:1px solid color-mix(in srgb, var(--board-ink) 24%, transparent)}}.brand-board-hero:after{aspect-ratio:1;border:1px solid var(--board-accent);opacity:.45;border-radius:50%;width:30vw;top:11vh;right:-11vw}.board-eyebrow{color:var(--board-accent);margin:0}.wordmark-stage{align-self:center;margin:8vh 0 7vh;position:relative}.concept-wordmark{white-space:nowrap;color:var(--board-ink);align-items:baseline;font-size:clamp(72px,14vw,220px);line-height:.72;display:inline-flex}.concept-yo{letter-spacing:-.13em;font-family:Georgia,Times New Roman,serif;font-style:italic;font-weight:500;display:inline-block}.concept-u,.concept-gc{letter-spacing:-.115em;font-family:Helvetica Neue,Arial,sans-serif;font-style:normal;font-weight:900;display:inline-block}.concept-u{z-index:2;color:var(--board-accent);margin-left:.025em;position:relative}.concept-gc{margin-left:-.015em}.wordmark-inverse,.wordmark-inverse .concept-u{color:var(--board-paper)}.wordmark-animated .concept-u{animation:.6s cubic-bezier(.2,.9,.2,1) both boardUPop}.wordmark-animated .concept-yo{animation:.75s cubic-bezier(.2,.8,.2,1) .38s both boardYoIn}.wordmark-animated .concept-gc{animation:.75s cubic-bezier(.2,.8,.2,1) .85s both boardGCIn}.concept-wordmark:hover .concept-yo{translate:-.035em}.concept-wordmark:hover .concept-gc{translate:.035em}.concept-yo,.concept-gc{transition:translate .3s cubic-bezier(.2,.8,.2,1)}.route-hinge{align-items:center}.route-hinge .concept-yo{letter-spacing:-.085em;font-family:Helvetica Neue,Arial,sans-serif;font-size:.43em;font-style:normal;font-weight:650;transform:translateY(-.38em)}.route-hinge .concept-u{margin:0 .015em}.route-hinge .concept-gc{letter-spacing:-.12em;font-size:.46em;font-weight:850;transform:translateY(.35em)}.route-frame .concept-u{border:.018em solid;margin:0 .07em 0 .1em;padding:.055em .12em .025em .07em;line-height:.76}.route-frame .concept-gc{letter-spacing:-.07em}.route-studio .concept-yo{letter-spacing:-.11em;font-family:Helvetica Neue,Arial,sans-serif;font-style:normal;font-weight:420}.route-studio .concept-u{margin-left:.055em}.route-studio .concept-gc{font-weight:780}.route-rounded .concept-yo,.route-rounded .concept-u,.route-rounded .concept-gc{letter-spacing:-.085em;font-family:SF Pro Rounded,SF Rounded,Avenir Next,Arial,sans-serif;font-style:normal;font-weight:500}.route-rounded .concept-u{margin-left:.03em}.route-rounded .concept-gc{margin-left:0}@keyframes boardUPop{0%{opacity:0;transform:scale(.45)}}@keyframes boardYoIn{0%{opacity:0;transform:translate(45px)}}@keyframes boardGCIn{0%{opacity:0;transform:translate(-45px)}}.shared-u-label{color:var(--board-accent);letter-spacing:.12em;align-items:center;gap:9px;font:700 8px Space Mono,monospace;display:flex;position:absolute;top:calc(100% + 24px);left:49.5%}.shared-u-label i{border-top:1px solid;width:48px}.meaning-row{border-top:1px solid var(--board-ink);border-bottom:1px solid var(--board-ink);grid-template-columns:1fr auto 1fr;align-self:center;align-items:center;gap:30px;width:min(920px,78vw);padding:22px 0;display:grid}.meaning-row>div{grid-template-columns:32px 1fr;align-items:start;gap:14px;display:grid}.meaning-row span{color:var(--board-accent);font:700 9px Space Mono,monospace}.meaning-row p{margin:0;font-size:14px;line-height:1.4}.meaning-row b{letter-spacing:-.04em;font-size:22px}.meaning-row>i{color:var(--board-accent);font-size:24px;font-style:normal}.replay-button{border:1px solid var(--board-ink);cursor:pointer;text-transform:uppercase;letter-spacing:.1em;background:0 0;align-self:center;margin-top:24px;padding:11px 15px;font:700 9px Space Mono,monospace;transition:background .2s,color .2s,transform .2s}.replay-button:hover{background:var(--board-ink);color:var(--board-bg);transform:translateY(-2px)}.logo-directions{background:var(--board-paper);grid-template-columns:.65fr 1.35fr;align-items:center;gap:6vw;min-height:100svh;padding:110px 6vw;display:grid}.logo-options-intro h2{letter-spacing:-.07em;margin:28px 0;font:500 clamp(58px,7vw,108px)/.82 Georgia,serif}.logo-options-intro h2 em{color:var(--board-accent)}.logo-options-intro>p:last-child{max-width:520px;margin:0;font-size:17px;line-height:1.5}.logo-options-grid{grid-template-columns:1fr 1fr;gap:12px;display:grid}.logo-option{border:1px solid var(--board-ink);flex-direction:column;justify-content:space-between;align-items:flex-start;min-height:330px;padding:20px;display:flex;position:relative}@supports (color:color-mix(in lab, red, red)){.logo-option{border:1px solid color-mix(in srgb, var(--board-ink) 35%, transparent)}}.logo-option{background:var(--board-bg);color:var(--board-ink);cursor:pointer;text-align:left;transition:transform .25s cubic-bezier(.2,.8,.2,1),background .25s,color .25s,box-shadow .25s}.logo-option:hover{box-shadow:8px 8px 0 var(--board-accent);transform:translateY(-5px)}.logo-option.active{background:var(--board-ink);color:var(--board-paper);box-shadow:8px 8px 0 var(--board-accent)}.logo-option>span{color:var(--board-accent);letter-spacing:.12em;font:700 9px Space Mono,monospace}.logo-option .concept-wordmark{color:currentColor;align-self:center;font-size:clamp(52px,6vw,96px)}.logo-option.active .concept-u{color:var(--board-accent)}.logo-option>div{border-top:1px solid;width:100%;padding-top:16px}.logo-option>div b{letter-spacing:-.03em;font-size:18px;display:block}.logo-option>div p{opacity:.72;max-width:320px;margin:7px 0 0;font-size:12px;line-height:1.4}.logo-option:focus-visible{outline:3px solid var(--board-accent);outline-offset:3px}.logo-option.option-rounded{grid-column:1/-1;min-height:280px}.brand-rationale{background:var(--board-ink);min-height:92svh;color:var(--board-bg);grid-template-columns:.55fr 1.45fr;align-content:center;gap:5vw;padding:110px 6vw;display:grid}.brand-rationale h1{letter-spacing:-.08em;grid-column:2;margin:0;font:500 clamp(72px,10vw,156px)/.78 Georgia,serif}.brand-rationale h1 em{color:var(--board-accent)}.rationale-copy{grid-column:2;grid-template-columns:1fr 1fr;gap:3vw;max-width:900px;margin-top:54px;display:grid}.rationale-copy p{margin:0;font-size:17px;line-height:1.5}.color-direction{grid-template-columns:.7fr 1.3fr;align-items:center;gap:7vw;min-height:100svh;padding:110px 6vw;display:grid}.color-intro h2{letter-spacing:-.07em;margin:26px 0 20px;font:500 clamp(64px,8vw,120px)/.82 Georgia,serif}.color-intro>p:last-child{max-width:470px;margin:0;font-size:17px;line-height:1.5}.swatch-grid{grid-template-columns:1fr 1fr;display:grid}.swatch{background:var(--swatch);min-height:260px;color:var(--board-ink);border:1px solid var(--board-ink);flex-direction:column;justify-content:space-between;padding:22px;display:flex}@supports (color:color-mix(in lab, red, red)){.swatch{border:1px solid color-mix(in srgb, var(--board-ink) 35%, transparent)}}.swatch-2,.swatch-3{color:var(--board-paper)}.theme-green .swatch-3{color:var(--board-ink)}.swatch span,.swatch b{text-transform:uppercase;letter-spacing:.1em;font:700 9px Space Mono,monospace}.application-grid{background:var(--board-ink);grid-template-columns:repeat(3,1fr);gap:1px;padding:1px;display:grid}.application{background:var(--board-paper);min-height:620px;color:var(--board-ink);flex-direction:column;padding:26px;display:flex}.application-label{border-bottom:1px solid var(--board-ink);gap:12px;padding-bottom:18px;display:flex}.application-label span{color:var(--board-accent)}.application>p{max-width:360px;margin:auto 0 0;font-size:14px;line-height:1.45}.mock-nav{grid-template-columns:auto 1fr auto;align-items:center;gap:20px;min-height:220px;display:grid}.mock-nav .concept-wordmark{font-size:48px}.mock-nav>i{border-top:1px solid var(--board-ink)}@supports (color:color-mix(in lab, red, red)){.mock-nav>i{border-top:1px solid color-mix(in srgb, var(--board-ink) 25%, transparent)}}.mock-nav>b{text-transform:uppercase;font:700 8px Space Mono,monospace}.film-application{background:var(--board-accent);color:var(--board-paper)}.film-application .application-label{border-color:var(--board-paper)}.film-application .application-label span{color:var(--board-paper)}.film-mark{text-align:center;flex-direction:column;justify-content:center;align-items:center;min-height:360px;display:flex}.film-mark .concept-wordmark{font-size:clamp(72px,8vw,128px)}.film-mark small{letter-spacing:.14em;margin-top:30px;font:700 8px/1.5 Space Mono,monospace}.watermark-application{background:var(--board-bg)}.phone-mock{aspect-ratio:9/16;border:5px solid var(--board-ink);background:var(--board-accent);border-radius:28px;flex-direction:column;justify-content:space-between;align-self:center;width:min(74%,280px);margin-top:46px;padding:18px;display:flex;position:relative;overflow:hidden}.phone-mock:after{content:"";background:repeating-linear-gradient(135deg,#0000 0 20px,#ffffff0d 20px 40px);position:absolute;inset:0}.phone-mock .concept-wordmark{z-index:2;align-self:flex-start;font-size:28px;position:relative}.phone-subject{z-index:2;align-self:center;justify-items:center;display:grid}.phone-subject i{aspect-ratio:1;border:3px solid var(--board-paper);border-radius:50%;width:78px}.phone-subject b{border:3px solid var(--board-paper);border-radius:70px 70px 10px 10px;width:125px;height:120px;margin-top:-3px}.phone-mock small{z-index:2;color:var(--board-paper);letter-spacing:.09em;font:700 7px Space Mono,monospace;position:relative}.motion-storyboard{background:var(--board-paper);grid-template-columns:.8fr 1.2fr;align-items:center;gap:7vw;min-height:100svh;padding:110px 6vw;display:grid}.motion-copy h2{letter-spacing:-.07em;margin:28px 0;font:500 clamp(56px,7vw,108px)/.82 Georgia,serif}.motion-copy>p:last-child{max-width:580px;margin:0;font-size:17px;line-height:1.5}.motion-frames{grid-template-columns:1fr auto 1fr auto 1fr;align-items:stretch;gap:10px;display:grid}.motion-frames>div{border:1px solid var(--board-ink);background:var(--board-bg);place-items:center;min-height:240px;display:grid;position:relative;overflow:hidden}.motion-frames>div>span{color:var(--board-accent);font:700 8px Space Mono,monospace;position:absolute;top:11px;left:12px}.motion-frames>div>b{letter-spacing:-.1em;font:900 62px Helvetica Neue,Arial,sans-serif}.motion-frames>div>b em{font-family:Georgia,serif;font-style:italic;font-weight:500}.motion-frames>i{color:var(--board-accent);align-self:center;font-style:normal}.motion-frames .frame-u{color:var(--board-accent)}.motion-frames .concept-wordmark{font-size:54px}.final-frame{background:var(--board-ink)!important}.final-frame .concept-wordmark{color:var(--board-paper)}footer.brand-board-footer{background:var(--board-accent);min-height:62svh;color:var(--board-paper);grid-template-columns:1fr auto 1fr;align-items:center;gap:30px;padding:70px 5vw;display:grid;position:relative;overflow:hidden}.brand-board-footer .concept-wordmark{font-size:clamp(78px,13vw,200px)}.brand-board-footer>p{margin:0}.brand-board-footer>p:last-child{text-align:right;justify-self:end}@media (max-width:900px){.brand-board-nav{grid-template-columns:1fr auto;padding:12px 18px}.brand-board-nav>p{display:none}.palette-switch button{padding:8px;font-size:0}.palette-switch button i{width:18px}.brand-board-hero{padding:90px 20px 60px}.brand-board-hero:before{left:20px;right:20px}.wordmark-stage{margin:8vh 0}.concept-wordmark{font-size:22vw}.meaning-row{grid-template-columns:1fr;gap:18px;width:100%}.meaning-row>i{display:none}.logo-directions,.brand-rationale,.color-direction,.motion-storyboard{grid-template-columns:1fr;padding:90px 20px}.logo-options-grid{margin-top:45px}.logo-option{min-height:280px}.brand-rationale h1,.rationale-copy{grid-column:1}.rationale-copy{grid-template-columns:1fr}.swatch-grid{margin-top:40px}.swatch{min-height:180px}.application-grid{grid-template-columns:1fr}.application{min-height:570px}.mock-nav .concept-wordmark{font-size:42px}.motion-frames{grid-template-columns:220px auto 220px auto 220px;margin-top:35px;padding-bottom:15px;overflow-x:auto}footer.brand-board-footer{text-align:center;grid-template-columns:1fr;align-content:center;padding:70px 20px}.brand-board-footer>p:last-child{text-align:center;justify-self:center}.brand-board-footer .concept-wordmark{font-size:28vw}}@media (max-width:560px){.logo-options-grid{grid-template-columns:1fr}.logo-option.option-rounded{grid-column:auto}.logo-option .concept-wordmark{font-size:21vw}}@media (prefers-reduced-motion:reduce){.wordmark-animated .concept-u,.wordmark-animated .concept-yo,.wordmark-animated .concept-gc{animation:none}.brand-board{transition:none}}main{overflow-x:clip}.hybrid-stack{flex-direction:column;align-items:stretch;min-height:auto;margin-top:42px;display:flex}.hybrid-stack .hybrid-side{justify-content:flex-start;gap:30px;width:78%;min-height:450px;padding:32px;position:relative}.hybrid-stack .hybrid-side h2{margin-top:auto}.hybrid-stack .hybrid-side p{width:min(500px,80%);margin:0;font-size:clamp(16px,1.5vw,22px);line-height:1.4}.hybrid-inhouse{align-self:flex-end}.hybrid-outsourced{align-self:flex-start}.hybrid-stack .hybrid-yougc{align-self:center;width:min(440px,36vw);min-height:390px;margin:-118px 0;position:relative;top:auto;left:auto;transform:rotate(-2deg)}.customer-person{right:4%}.funnel-videos .ugc-shot{background-color:var(--cream);background-image:none;background-repeat:no-repeat;background-size:300% 200%;border:2px solid;flex:none;width:clamp(58px,5.6vw,88px);height:clamp(58px,5.6vw,88px);display:block;box-shadow:5px 5px #17151247}.stage-1 .level-one .ugc-shot,.stage-2 .level-two .ugc-shot,.stage-3 .level-three .ugc-shot{background-color:var(--cream);background-image:none;transform:translateY(-4px)rotate(-1deg)}.storyboard-board article{border:2px solid var(--cream);min-height:460px;box-shadow:10px 10px 0 var(--orange);flex-direction:column;justify-content:flex-start;padding:26px;display:flex}.storyboard-board article:nth-child(2){background:var(--orange);transform:translateY(26px)}.storyboard-board article>span{color:var(--orange)}.storyboard-board article:nth-child(2)>span{color:var(--ink)}.storyboard-board h3{letter-spacing:-.055em;margin:66px 0 22px;font-size:clamp(34px,3.3vw,52px);line-height:.92}.storyboard-board ul,.storyboard-board ol{border-top:1px solid var(--ink);text-transform:uppercase;margin:auto 0 0;padding:20px 0 0;font:700 10px/2 Space Mono,monospace;list-style-position:inside}.storyboard-board blockquote{border-top:1px solid var(--ink);margin:auto 0 0;padding:20px 0 0;font:700 17px/1.35 Space Mono,monospace}.client-logo-cloud{flex-wrap:wrap;justify-content:center;align-items:center;gap:clamp(32px,5vw,82px);width:min(1180px,88vw);margin:5px auto 0;padding:40px 0;display:flex}.client-logo-cloud span{letter-spacing:-.065em;font-size:clamp(25px,3.4vw,52px);font-weight:850;line-height:1;transition:color .2s,transform .2s;animation:4.6s ease-in-out infinite alternate logoHover;display:inline-block}.client-logo-cloud span:nth-child(2n){color:var(--orange);font-family:Georgia,serif;font-style:italic}.client-logo-cloud span:nth-child(3n){letter-spacing:-.09em;font-family:Space Mono,monospace;font-size:clamp(19px,2.7vw,40px)}.client-logo-cloud span:nth-child(2){animation-delay:-.7s}.client-logo-cloud span:nth-child(3){animation-delay:-1.6s}.client-logo-cloud span:nth-child(4){animation-delay:-2.2s}.client-logo-cloud span:nth-child(5){animation-delay:-.3s}.client-logo-cloud span:nth-child(6){animation-delay:-2.8s}.client-logo-cloud span:nth-child(7){animation-delay:-1.1s}.client-logo-cloud span:hover{color:var(--orange);transform:scale(1.08)rotate(-2deg)}@keyframes logoHover{0%{transform:translateY(-7px)rotate(-.7deg)}to{transform:translateY(8px)rotate(.7deg)}}.client-story .asset-note{align-self:center;margin:35px 0 0}@media (max-width:900px){.hybrid-stack{min-height:auto}.hybrid-stack .hybrid-side{width:90%;min-height:360px;padding:24px}.hybrid-stack .hybrid-side p{width:100%}.hybrid-stack .hybrid-yougc{width:min(340px,74vw);min-height:320px;margin:-68px 0}.agency-story .documentary-clip{margin-top:72px}.process-steps{grid-template-columns:1fr;gap:0;margin-right:0;padding-bottom:0;padding-right:0;overflow:visible}.process-steps>i{justify-self:center;transform:rotate(90deg)}.team-cast{grid-template-columns:repeat(2,minmax(0,1fr));margin-right:0;padding-right:0;overflow:visible}.journey-sticky{grid-template-columns:1fr}.journey-copy{min-height:360px}.funnel-shape{height:510px}.funnel-level{height:125px}.funnel-videos{padding-right:8%}.funnel-videos .ugc-shot{width:56px;height:56px}.customer-person{transform:translate(0, calc(var(--customer-y) * .8)) scale(.72)}.storyboard-board{grid-template-columns:1fr;margin-right:0;padding-right:0}.storyboard-board article{min-height:360px}.storyboard-board article:nth-child(2){transform:none}.production-pairs{width:min(720px,92vw)}.production-pair{grid-template-columns:minmax(0,1fr) auto minmax(0,1fr);gap:14px}.production-pair>em{transform:none}.work-tabs{grid-template-columns:repeat(2,minmax(0,1fr));overflow:visible}.work-tabs button{border-bottom:1px solid var(--ink)}.work-tabs button:last-child{grid-column:1/-1}.work-lab{min-height:auto}}@media (max-width:560px){.hybrid-stack .hybrid-side{width:96%;min-height:310px}.hybrid-stack .hybrid-yougc{width:min(300px,82vw);min-height:290px;margin:-48px 0;padding:24px}.team-cast{grid-template-columns:1fr}.funnel-videos .ugc-shot{width:44px;height:44px}.funnel-videos .ugc-shot:nth-child(3){display:none}.production-pairs{width:100%}.production-pair{gap:8px}.production-pair>em{font-size:24px}.bts-frame,.production-pair .final-frame{box-shadow:7px 7px 0 var(--ink);border-width:2px}.bts-frame>span,.production-pair .final-frame>span{font-size:6px;top:8px;left:8px}.bts-frame>b,.production-pair .final-frame>b{text-align:center;max-width:80%;font-size:12px}.client-logo-cloud{gap:30px 34px}.work-tabs{grid-template-columns:1fr}.work-tabs button:last-child{grid-column:1}}@media (prefers-reduced-motion:reduce){.client-logo-cloud span{animation:none}}.intro-film:before{display:none}.splash-wordmark{letter-spacing:-.11em;align-items:baseline;font-size:clamp(90px,18vw,260px);font-weight:900;line-height:.75;display:flex}.splash-wordmark .splash-ugc{color:var(--orange);animation:.5s cubic-bezier(.2,.9,.2,1) .12s both splashUGC}.splash-wordmark .splash-yo{animation:.55s cubic-bezier(.2,.9,.2,1) .68s both splashYO}@keyframes splashUGC{0%{opacity:0;transform:translateY(28px)}}@keyframes splashYO{0%{opacity:0;transform:translate(.48em)}}.hero{padding-top:142px}.hero h1{margin-top:0}.agency-story{background:var(--paper);min-height:auto;padding:130px 6vw 150px;display:block;position:relative}.agency-story>.eyebrow{color:var(--orange)}.hybrid-map{grid-template-columns:1fr 1fr;min-height:610px;margin-top:40px;display:grid;position:relative}.hybrid-side{border:1px solid var(--ink);flex-direction:column;justify-content:space-between;min-height:520px;padding:32px;display:flex}.hybrid-left{background:var(--cream);padding-right:18%}.hybrid-right{background:var(--ink);color:var(--cream);text-align:right;align-items:flex-end;padding-left:18%}.hybrid-side>span{letter-spacing:.12em;font:700 9px Space Mono,monospace}.hybrid-side h2{letter-spacing:-.07em;margin:0;font-size:clamp(50px,5.5vw,86px);line-height:.84}.hybrid-yougc{z-index:3;background:var(--orange);border:2px solid var(--ink);flex-direction:column;justify-content:space-between;width:min(380px,30vw);min-height:380px;padding:34px;display:flex;position:absolute;top:50%;left:50%;transform:translate(-50%,-50%)rotate(-2deg);box-shadow:16px 16px #17151233}.hybrid-yougc .yougc-mark{font-size:clamp(66px,8vw,120px)}.hybrid-yougc .mark-gc{background:0 0}.hybrid-yougc .mark-gc:before{background:var(--cream)}.hybrid-yougc p{margin:0;font-size:clamp(17px,1.5vw,23px);line-height:1.35}.agency-story .documentary-clip{width:min(900px,82vw);margin:140px auto 0}.process-intro{grid-template-columns:.55fr 1.45fr}.process-intro h2{grid-column:2}.journey-copy{min-height:560px}.journey-copy .funnel-goal{letter-spacing:-.065em;margin:22px 0 0;font-size:clamp(48px,5.4vw,82px);line-height:.88}.journey-copy h3{letter-spacing:-.055em;margin:0 0 14px;font-size:clamp(34px,4vw,62px);line-height:.9}.journey-copy .stage-kicker{margin-top:38px}.stage-note{background:var(--ink);width:fit-content;color:var(--cream);text-transform:uppercase;letter-spacing:.08em;margin:22px 0 0;padding:9px 11px;font:700 9px Space Mono,monospace;transform:rotate(-1deg)}.funnel-level{flex-direction:row;justify-content:flex-start;align-items:center;gap:22px;padding-left:11%}.funnel-level>div:first-child{flex-direction:column;display:flex}.funnel-videos{gap:7px;margin-left:auto;padding-right:12%;display:flex}.funnel-videos i{background:#fff3;border:1px solid;place-items:center;width:39px;height:62px;font:700 7px Space Mono,monospace;display:grid}.stage-1 .level-one .funnel-videos i,.stage-2 .level-two .funnel-videos i{background:var(--cream);color:var(--ink)}.stage-3 .level-three .funnel-videos i{background:var(--orange);color:var(--ink)}.ideation-story,.production-story{min-height:100svh;padding:130px 6vw}.ideation-story{background:var(--ink);color:var(--cream)}.production-story{background:var(--cream)}.chapter-heading{grid-template-columns:.48fr 1.52fr;align-items:start;gap:5vw;display:grid}.chapter-heading .eyebrow{color:var(--orange)}.chapter-heading h2{letter-spacing:-.07em;margin:0;font-size:clamp(56px,7.6vw,116px);line-height:.84}.storyboard-board{grid-template-columns:repeat(6,minmax(210px,1fr));gap:12px;margin-top:90px;padding:0 0 25px;display:grid;overflow-x:auto}.storyboard-board article{background:var(--paper);min-height:390px;color:var(--ink);border:1px solid #f4ecdf73;flex-direction:column;justify-content:space-between;padding:14px;display:flex}.storyboard-board article>span,.storyboard-board article>p{letter-spacing:.1em;margin:0;font:700 8px Space Mono,monospace}.storyboard-board article>div{border:1px dashed var(--ink);place-items:center;min-height:240px;display:grid}.storyboard-board article>div i{font:700 8px Space Mono,monospace}.storyboard-board article>div b{font-size:70px;line-height:1}.storyboard-board .storyboard-final{background:var(--orange)}.production-pairs{gap:70px;margin-top:90px;display:grid}.production-pair{grid-template-columns:1fr auto 1fr;align-items:center;gap:30px;display:grid}.production-pair>em{color:var(--orange);font-size:44px;font-style:normal}.bts-frame,.production-pair .final-frame{aspect-ratio:16/10;border:3px solid var(--ink);box-shadow:14px 14px 0 var(--ink);flex-direction:column;justify-content:center;align-items:center;display:flex;position:relative}.bts-frame{background:repeating-linear-gradient(135deg,#ddd1bf 0 18px,#c9baa3 18px 36px)}.production-pair .final-frame{background:var(--orange)!important}.bts-frame>span,.production-pair .final-frame>span{letter-spacing:.1em;font:700 8px Space Mono,monospace;position:absolute;top:13px;left:14px}.bts-frame>i,.production-pair .final-frame>i{aspect-ratio:1;border:1px solid var(--ink);border-radius:50%;place-items:center;width:60px;font-style:normal;display:grid}.bts-frame>b,.production-pair .final-frame>b{margin-top:20px;font-size:22px}.client-story{min-height:90svh}.client-story h2{max-width:1200px}.client-logo-lines{border-top:1px solid #f4ecdf66;margin-top:10px}.client-logo-lines>div{border-bottom:1px solid #f4ecdf66;display:grid}.client-logo-lines>div:first-child{grid-template-columns:repeat(5,1fr)}.client-logo-lines>div:last-child{grid-template-columns:repeat(2,1fr)}.client-logo-lines span{letter-spacing:-.04em;border-right:1px solid #f4ecdf40;place-items:center;min-height:112px;padding:20px;font-size:clamp(20px,2.4vw,38px);font-weight:800;display:grid}.client-logo-lines span:last-child{border-right:0}.client-logo-lines>div:last-child span{min-height:90px;color:var(--orange);font-family:Space Mono,monospace}.work-screen.green{background:#6f8e79}.work-screen.ink{color:var(--cream);background:#282520}.work-lab{min-height:900px}.case-phases{border-top:1px solid var(--ink);margin-top:38px}.case-phases article{border-bottom:1px solid var(--ink);grid-template-columns:120px 1fr;gap:22px;padding:17px 0;display:grid}.case-phases span{color:var(--orange);letter-spacing:.1em;font:700 9px Space Mono,monospace}.case-phases p{margin:0;font-size:14px;line-height:1.45}.work-tabs button{font-size:clamp(13px,1.5vw,22px)}@media (max-width:900px){.hybrid-map{grid-template-columns:1fr;min-height:820px}.hybrid-side{min-height:330px;padding:24px}.hybrid-left{padding-right:24px}.hybrid-right{padding-left:24px}.hybrid-yougc{width:min(310px,76vw);min-height:300px}.agency-story .documentary-clip{width:calc(100% - 20px);margin-top:100px}.process-intro{grid-template-columns:1fr}.process-intro h2{grid-column:1}.journey-copy{min-height:400px}.funnel-videos i{width:32px;height:48px}.chapter-heading{grid-template-columns:1fr}.storyboard-board{margin-right:-20px;padding-right:20px}.production-pair{grid-template-columns:1fr}.production-pair>em{justify-self:center;transform:rotate(90deg)}.client-logo-lines>div:first-child,.client-logo-lines>div:last-child{grid-template-columns:repeat(2,1fr)}.client-logo-lines span{border-bottom:1px solid #f4ecdf40;min-height:90px}.work-tabs{grid-template-columns:repeat(5,minmax(150px,1fr));overflow-x:auto}.case-phases article{grid-template-columns:95px 1fr}}@media (max-width:560px){.splash-wordmark{font-size:27vw}.hero h1{font-size:15vw}.hybrid-side h2{font-size:13vw}.hybrid-yougc p{font-size:16px}.funnel-videos i:nth-child(n+3){display:none}.chapter-heading h2{font-size:15vw}}.hybrid-map.hybrid-stack{grid-template-columns:none;min-height:auto;margin-top:42px;display:flex}.hybrid-stack .hybrid-yougc{width:min(440px,36vw);min-height:390px;margin:-118px 0;position:relative;top:auto;left:auto;transform:rotate(-2deg)}.journey-sticky{grid-template-columns:.72fr 1.28fr;gap:4vw}.journey-copy .funnel-goal{font-size:clamp(40px,4.7vw,72px);line-height:.94}.funnel-shape{height:720px}.funnel-level{height:170px}.funnel-videos{gap:10px;padding-right:10%}.funnel-videos .ugc-shot,.stage-1 .level-one .funnel-videos .ugc-shot,.stage-2 .level-two .funnel-videos .ugc-shot,.stage-3 .level-three .funnel-videos .ugc-shot{background-color:var(--cream);background-image:none;background-repeat:no-repeat;background-size:300% 200%;border:2px solid;flex:none;width:clamp(58px,5.6vw,88px);height:clamp(58px,5.6vw,88px);display:block;box-shadow:5px 5px #17151247}.stage-1 .level-one .funnel-videos .ugc-shot,.stage-2 .level-two .funnel-videos .ugc-shot,.stage-3 .level-three .funnel-videos .ugc-shot{transform:translateY(-4px)rotate(-1deg)}.funnel-videos .shot-one{background-position:0 0!important}.funnel-videos .shot-two{background-position:50% 0!important}.funnel-videos .shot-three{background-position:100% 0!important}.funnel-videos .shot-four{background-position:0 100%!important}.funnel-videos .shot-five{background-position:50% 100%!important}.funnel-videos .shot-six{background-position:100% 100%!important}.storyboard-board{grid-template-columns:repeat(3,minmax(0,1fr));gap:18px;padding:0;overflow:visible}.storyboard-board article{border:2px solid var(--cream);min-height:460px;box-shadow:10px 10px 0 var(--orange);justify-content:flex-start;padding:26px}.storyboard-board article>p{letter-spacing:0;margin:0;font:400 15px/1.5 Space Grotesk Variable,sans-serif}.production-pairs{width:min(820px,72vw);margin:90px auto 0}.production-pair{grid-template-columns:minmax(0,1fr) auto minmax(0,1fr)}.bts-frame,.production-pair .final-frame{aspect-ratio:9/16;justify-self:center;width:100%;max-width:340px}.work-intro{margin-bottom:55px}.work-story>.work-tabs{margin-bottom:78px}.work-tabs{grid-template-columns:repeat(5,minmax(0,1fr))}.work-lab{grid-template-rows:1fr;min-height:680px}@media (max-width:900px){.hybrid-map.hybrid-stack{min-height:auto}.hybrid-stack .hybrid-yougc{width:min(340px,74vw);min-height:320px;margin:-68px 0}.agency-story .documentary-clip{margin-top:72px}.process-steps{grid-template-columns:1fr;gap:0;margin-right:0;padding-bottom:0;padding-right:0;overflow:visible}.process-steps>i{justify-self:center;transform:rotate(90deg)}.team-cast{grid-template-columns:repeat(2,minmax(0,1fr));margin-right:0;padding-right:0;overflow:visible}.journey-sticky{grid-template-columns:1fr}.journey-copy{min-height:360px}.funnel-shape{height:510px}.funnel-level{height:125px}.funnel-videos{padding-right:8%}.funnel-videos .ugc-shot,.stage-1 .level-one .funnel-videos .ugc-shot,.stage-2 .level-two .funnel-videos .ugc-shot,.stage-3 .level-three .funnel-videos .ugc-shot{width:56px;height:56px}.storyboard-board{grid-template-columns:1fr;margin-right:0;padding-right:0}.storyboard-board article{min-height:360px}.production-pairs{width:min(720px,92vw)}.production-pair{grid-template-columns:minmax(0,1fr) auto minmax(0,1fr);gap:14px}.production-pair>em{transform:none}.work-tabs{grid-template-columns:repeat(2,minmax(0,1fr));overflow:visible}.work-tabs button:last-child{grid-column:1/-1}.work-lab{min-height:auto}}@media (max-width:560px){.hybrid-stack .hybrid-yougc{width:min(300px,82vw);min-height:290px;margin:-48px 0}.team-cast{grid-template-columns:1fr}.funnel-videos .ugc-shot,.stage-1 .level-one .funnel-videos .ugc-shot,.stage-2 .level-two .funnel-videos .ugc-shot,.stage-3 .level-three .funnel-videos .ugc-shot{width:44px;height:44px}.production-pairs{width:100%}.production-pair{grid-template-columns:minmax(0,1fr) auto minmax(0,1fr);gap:8px}.production-pair>em{transform:none}.bts-frame,.production-pair .final-frame{aspect-ratio:9/16}.work-tabs{grid-template-columns:1fr}.work-tabs button:last-child{grid-column:1}}.hybrid-stack .hybrid-side{justify-content:space-between}.hybrid-explanation{border-top:1px solid var(--ink);width:min(1100px,88vw);margin:110px auto 0;padding-top:46px}.hybrid-explanation h2{letter-spacing:-.07em;max-width:1020px;margin:24px 0 0;font-size:clamp(54px,7.2vw,112px);line-height:.86}.hybrid-explanation>.eyebrow{color:var(--orange);margin:0}.hybrid-explanation .hybrid-support{max-width:720px;margin:34px 0 0 auto;font-size:clamp(18px,2vw,28px);line-height:1.35}.contact-footer{justify-content:flex-start;padding-top:120px}.contact-footer h2{max-width:1050px;margin-bottom:70px}.contact-form{z-index:2;border:2px solid var(--ink);background:var(--cream);width:min(1180px,100%);box-shadow:16px 16px 0 var(--ink);grid-template-columns:1.35fr .65fr;gap:42px;padding:clamp(24px,3.5vw,54px);display:grid;position:relative}.contact-fields{grid-template-columns:1fr 1fr;gap:28px 24px;display:grid}.contact-fields label{gap:11px;display:grid}.contact-fields label>span{text-transform:uppercase;letter-spacing:.1em;font:700 9px Space Mono,monospace}.contact-fields .brief-field{grid-column:1/-1}.contact-fields input,.contact-fields textarea{border:0;border-bottom:1px solid var(--ink);width:100%;color:var(--ink);resize:vertical;background:0 0;border-radius:0;outline:0;padding:11px 0 13px;font:500 18px Space Grotesk Variable,sans-serif}.contact-fields input:focus,.contact-fields textarea:focus{border-bottom:3px solid var(--orange)}.contact-action{flex-direction:column;justify-content:flex-end;align-items:stretch;display:flex}.contact-action button{border:2px solid var(--ink);background:var(--orange);min-height:112px;color:var(--ink);cursor:pointer;letter-spacing:-.045em;text-align:left;padding:22px;font:800 clamp(22px,2.5vw,38px)/.95 Space Grotesk Variable,sans-serif;transition:transform .2s,background .2s,color .2s}:is(.contact-action button:hover,.contact-action button:focus-visible){background:var(--ink);color:var(--cream);transform:translateY(-5px)}.contact-action button:disabled{cursor:wait;opacity:.68;transform:none}.contact-action p{text-transform:uppercase;letter-spacing:.08em;margin:14px 0 0;font:700 8px Space Mono,monospace}.contact-action .contact-form-error{color:#8f261d}.contact-honeypot{opacity:0!important;pointer-events:none!important;width:1px!important;height:1px!important;position:absolute!important;left:-9999px!important}.contact-success-backdrop{z-index:100;-webkit-backdrop-filter:blur(8px);backdrop-filter:blur(8px);background:#191717b8;place-items:center;padding:24px;animation:.28s both contactBackdropIn;display:grid;position:fixed;inset:0}.contact-success-dialog{border:3px solid var(--ink);outline:2px solid var(--paper);background:var(--paper);width:min(680px,100%);color:var(--ink);box-shadow:18px 18px 0 var(--green);padding:clamp(34px,6vw,72px);animation:.42s cubic-bezier(.2,.8,.2,1) both contactDialogIn;transform:rotate(-1deg)}.contact-success-dialog:focus{outline:2px solid var(--paper)}.contact-success-dialog .eyebrow{color:var(--blue);margin:0 0 24px}.contact-success-dialog h2{letter-spacing:-.065em;max-width:570px;margin:0;font-size:clamp(48px,7vw,88px);line-height:.88}.contact-success-dialog>p:not(.eyebrow){max-width:520px;margin:30px 0 36px;font-size:clamp(16px,2vw,21px);line-height:1.45}.contact-success-dialog button{border:2px solid var(--ink);background:var(--orange);min-height:64px;color:var(--ink);letter-spacing:.08em;text-transform:uppercase;cursor:pointer;padding:16px 24px;font:750 12px Space Mono,monospace}:is(.contact-success-dialog button:hover,.contact-success-dialog button:focus-visible){background:var(--ink);color:var(--paper)}@keyframes contactBackdropIn{0%{opacity:0}}@keyframes contactDialogIn{0%{opacity:0;transform:translateY(28px)rotate(1deg)scale(.96)}}.contact-footer .footer-links{margin-top:28px}.contact-footer .copyright{z-index:2;margin:80px 0 0;position:relative;bottom:auto;left:auto}@media (max-width:900px){.process-steps{grid-template-columns:repeat(3,minmax(0,1fr));gap:clamp(12px,2vw,28px);margin-right:0;padding-right:0;overflow:visible}.process-steps>i{display:none}}.process-steps{grid-template-columns:repeat(3,minmax(0,1fr));gap:clamp(12px,2vw,28px);overflow:visible}.process-steps>i{display:none}.funnel-level{justify-content:center;padding-left:15%}.storyboard-board{grid-template-columns:repeat(3,minmax(0,1fr));place-items:start center;gap:clamp(12px,3vw,44px);padding:0;overflow:visible}.storyboard-board .storyboard-phone{aspect-ratio:9/16;border:5px solid var(--cream);background:var(--paper);width:min(100%,320px);min-height:0;color:var(--ink);box-shadow:12px 12px 0 var(--orange);border-radius:34px;flex-direction:column;justify-content:flex-start;padding:clamp(15px,2vw,24px);display:flex;position:relative;overflow:hidden;transform:rotate(-1deg)}.storyboard-board .storyboard-phone:nth-child(2){background:var(--paper);transform:translateY(28px)rotate(1deg)}.storyboard-board .storyboard-phone:nth-child(3){transform:rotate(-.6deg)}.storyboard-phone:before{content:"";background:var(--cream);border-radius:0 0 12px 12px;width:34%;height:16px;position:absolute;top:7px;left:33%}.storyboard-board .storyboard-phone>span{color:var(--orange);margin-top:18px;font:700 clamp(6px,.75vw,9px) Space Mono,monospace}.handwritten-note{flex-direction:column;flex:1;justify-content:center;padding:14% 4%;font-family:Bradley Hand,Comic Sans MS,cursive;display:flex;transform:rotate(-2deg)}.handwritten-note b{color:var(--orange);margin-bottom:16%;font-size:clamp(18px,2.2vw,34px);font-weight:700;line-height:1;text-decoration:underline;text-decoration-thickness:2px}.handwritten-note p{margin:0 0 10%;font-size:clamp(15px,1.65vw,25px);line-height:1.05}.handwritten-note p:nth-child(2n){transform:rotate(1.5deg)}.storyboard-phone>small{letter-spacing:.1em;font:700 clamp(6px,.7vw,8px) Space Mono,monospace}.client-logo-cloud{grid-template-columns:repeat(7,minmax(0,1fr));gap:clamp(5px,1.6vw,30px);width:min(1320px,94vw);padding:36px 0;display:grid}.client-logo-cloud span{text-align:center;white-space:nowrap;min-width:0;font-size:clamp(13px,2.25vw,36px)}.client-logo-cloud span:nth-child(3n){font-size:clamp(10px,1.8vw,28px)}@media (max-width:900px){.work-tabs{grid-template-columns:repeat(5,minmax(0,1fr));overflow:visible}.work-tabs button:last-child{grid-column:auto}}.work-tabs{grid-template-columns:repeat(5,minmax(0,1fr));overflow:visible}.work-tabs button:last-child{grid-column:auto}@media (max-width:900px){.work-lab{grid-template-columns:minmax(0,1fr);gap:58px}}.work-lab{grid-template-columns:minmax(0,1fr);gap:58px}.work-copy{text-align:center;justify-self:center;width:min(800px,100%)}.work-line{margin-left:auto;margin-right:auto}@media (max-width:560px){.hybrid-explanation{width:100%;margin-top:80px;padding-top:30px}.hybrid-explanation h2{font-size:14vw}.hybrid-explanation .hybrid-support{margin-top:24px;font-size:17px}.contact-form{box-shadow:8px 8px 0 var(--ink);grid-template-columns:1fr;gap:30px;padding:20px}.contact-fields{grid-template-columns:1fr}.contact-fields .brief-field{grid-column:1}.contact-action button{min-height:86px}.contact-success-backdrop{padding:18px}.contact-success-dialog{box-shadow:10px 10px 0 var(--green);padding:34px 24px;transform:none}.contact-success-dialog h2{font-size:clamp(43px,14vw,64px)}.contact-footer .copyright{margin-top:62px}.process-steps{grid-template-columns:repeat(3,minmax(0,1fr));gap:8px}.process-steps article{min-height:225px;padding:14px 0}.process-steps h3{margin:26px 0 12px;font-size:clamp(20px,7vw,28px)}.process-steps p{font-size:10px;line-height:1.35}.storyboard-board{grid-template-columns:repeat(3,minmax(0,1fr));gap:8px;margin-right:0;padding-right:0}.storyboard-board .storyboard-phone{width:100%;min-height:0;box-shadow:5px 5px 0 var(--orange);border-width:3px;border-radius:18px;padding:9px}.storyboard-phone:before{height:9px;top:4px}.storyboard-board .storyboard-phone:nth-child(2){transform:translateY(12px)rotate(1deg)}.storyboard-board .storyboard-phone>span{margin-top:11px;font-size:5px}.handwritten-note{padding:10% 1%}.handwritten-note b{margin-bottom:13%;font-size:10px}.handwritten-note p{margin-bottom:8%;font-size:8px}.storyboard-phone>small{font-size:5px}.client-logo-cloud{grid-template-columns:repeat(7,minmax(0,1fr));gap:4px;width:96vw}.client-logo-cloud span{letter-spacing:-.08em;font-size:clamp(7px,2.4vw,11px)}.client-logo-cloud span:nth-child(3n){font-size:clamp(6px,2vw,9px)}.work-tabs{grid-template-columns:repeat(5,minmax(0,1fr))}.work-tabs button{min-height:58px;padding:4px;font-size:clamp(7px,2.2vw,10px)}.work-tabs button:last-child{grid-column:auto}.work-lab{grid-template-columns:minmax(0,1fr)}}.hybrid-choice-intro{border-bottom:1px solid var(--ink);grid-template-columns:1.35fr .65fr;align-items:end;gap:5vw;margin-top:34px;padding-bottom:34px;display:grid}.hybrid-choice-intro h2{letter-spacing:-.07em;max-width:900px;margin:0;font-size:clamp(48px,6.5vw,98px);line-height:.86}.hybrid-choice-intro p{max-width:440px;margin:0;font-size:clamp(17px,1.5vw,22px);line-height:1.4}.hybrid-map.hybrid-stack{isolation:isolate;grid-template-columns:minmax(0,1fr) minmax(250px,.72fr) minmax(0,1fr);align-items:center;gap:0;min-height:auto;margin-top:34px;padding:54px 0 42px;display:grid;position:relative}.hybrid-map.hybrid-stack:before{content:"";z-index:0;background:var(--orange);height:3px;position:absolute;top:50%;left:6%;right:6%;transform:translateY(-50%)}.hybrid-stack .hybrid-side{z-index:1;align-self:center;width:100%;min-height:300px;padding:28px;position:relative}.hybrid-stack .hybrid-side h2{margin-top:auto;font-size:clamp(38px,4vw,66px)}.hybrid-stack .hybrid-inhouse{text-align:left;align-items:flex-start}.hybrid-stack .hybrid-outsourced{text-align:right;align-items:flex-end}.hybrid-stack .hybrid-yougc{z-index:4;place-self:center;width:min(360px,27vw);min-height:360px;margin:0 -28px;padding:30px;position:relative;top:auto;left:auto;transform:rotate(-2deg)scale(1.03)}.hybrid-stack .hybrid-yougc>div{margin-top:auto}.hybrid-stack .hybrid-yougc h3{letter-spacing:-.055em;margin:0 0 12px;font-size:clamp(24px,2.4vw,38px);line-height:.94}.hybrid-stack .hybrid-yougc p{margin:0}.hybrid-stack .hybrid-yougc:after{content:"THE THIRD OPTION";background:var(--ink);color:var(--cream);white-space:nowrap;letter-spacing:.12em;padding:7px 10px;font:700 8px Space Mono,monospace;position:absolute;top:-18px;left:50%;transform:translate(-50%)rotate(2deg)}.agency-story .documentary-clip{margin-top:64px}@media (max-width:900px){.hybrid-choice-intro{grid-template-columns:1fr;gap:18px}.hybrid-choice-intro p{max-width:620px}.hybrid-map.hybrid-stack{grid-template-columns:minmax(0,1fr) minmax(190px,.82fr) minmax(0,1fr);padding:42px 0 30px}.hybrid-stack .hybrid-side{width:100%;min-height:250px;padding:18px}.hybrid-stack .hybrid-side h2{font-size:clamp(27px,5vw,44px)}.hybrid-stack .hybrid-yougc{width:min(270px,31vw);min-height:285px;margin:0 -20px;padding:22px}.hybrid-stack .hybrid-yougc .yougc-mark{font-size:clamp(54px,9vw,84px)}.hybrid-stack .hybrid-yougc p{font-size:clamp(13px,2vw,17px)}}@media (max-width:560px){.agency-story{padding-left:14px;padding-right:14px}.hybrid-choice-intro{margin-top:24px;padding-bottom:24px}.hybrid-choice-intro h2{font-size:12vw}.hybrid-choice-intro p{font-size:15px}.hybrid-map.hybrid-stack{grid-template-columns:minmax(0,1fr) minmax(118px,.88fr) minmax(0,1fr);padding:34px 0 22px}.hybrid-stack .hybrid-side{width:100%;min-height:205px;padding:11px 9px}.hybrid-stack .hybrid-side>span{letter-spacing:.06em;font-size:5px}.hybrid-stack .hybrid-side h2{letter-spacing:-.06em;font-size:clamp(18px,5.5vw,28px)}.hybrid-stack .hybrid-yougc{width:124px;min-height:225px;margin:0 -10px;padding:12px}.hybrid-stack .hybrid-yougc .yougc-mark{font-size:42px}.hybrid-stack .hybrid-yougc h3{margin-bottom:7px;font-size:13px}.hybrid-stack .hybrid-yougc p{font-size:9px;line-height:1.25}.hybrid-stack .hybrid-yougc:after{padding:5px 7px;font-size:5px;top:-14px}.agency-story .documentary-clip{margin-top:48px}}@media (min-width:901px){.hero h1{width:60%;font-size:clamp(62px,7.2vw,118px);line-height:.86}.hero-media{width:min(34vw,540px);height:70vh;top:16vh;right:3vw}.hero-media .ugc-phone{width:clamp(112px,10vw,170px)}.hero-reel{width:min(76%,430px);bottom:0}}.option-b{--cream:#fbfaf6;--paper:#f1f5ee;--ink:#19352b;--orange:#6f8e79;--blue:#b8c8ae;--green:#4f725c;--line:#19352b33;min-height:100%;color:var(--ink);background:#fbfaf6}.option-b:before{content:"";z-index:150;pointer-events:none;opacity:.055;background-image:radial-gradient(circle at 20% 30%, var(--ink) 0 .65px, transparent .8px), radial-gradient(circle at 70% 60%, var(--ink) 0 .5px, transparent .7px);mix-blend-mode:multiply;background-size:5px 5px,7px 7px;position:fixed;inset:0}.option-b main{background:#fbfaf6;flex-direction:column;display:flex}.option-b .hero{order:10}.option-b .client-story{order:20}.option-b .agency-story{order:30}.option-b .team-story{order:40}.option-b .handoff-story{order:50}.option-b .journey{order:60}.option-b .ideation-story{order:70}.option-b .production-story{order:80}.option-b .work-story{order:90}.option-b .contact-footer{order:100}.design-switcher{z-index:96;-webkit-backdrop-filter:blur(12px);backdrop-filter:blur(12px);letter-spacing:.08em;text-transform:uppercase;background:#f4f0e5eb;border:1px solid #19352b40;border-radius:999px;align-items:center;gap:4px;padding:4px;font:700 7px Space Mono,monospace;display:flex;position:fixed;top:28px;left:50%;transform:translate(-50%)}.design-switcher a,.design-switcher span{border-radius:999px;padding:7px 10px}.design-switcher>b{opacity:.62;padding:0 7px 0 5px}.design-switcher a{color:var(--ink);text-decoration:none}.design-switcher span{background:var(--ink);color:var(--cream)}.home-story{flex-direction:column;display:flex}.home-story .hero{order:10}.home-story .client-story{order:20}.home-story .agency-story{order:30}.home-story .team-story{order:40}.home-story .handoff-story{order:50}.home-story .journey{order:60}.home-story .ideation-story{order:70}.home-story .production-story{order:80}.home-story .work-story{order:90}.home-story .contact-footer{order:100}.team-cast{grid-template-columns:repeat(3,1fr)}.option-b .site-nav{background:#f4f0e5e0;border:1px solid #19352b38;border-radius:999px;height:60px;padding:0 24px;inset:12px 1.2vw auto}.option-b .page-progress{background:#748e7540}.option-b .page-progress i{background:var(--green)}.option-b .hero{background:radial-gradient(circle at 88% 18%,#b8c8ae6b,#0000 30%),linear-gradient(145deg,#fffefb 0 66%,#edf3ea 100%);border:0;border-radius:0 0 54px 54px;min-height:100svh}.option-b .hero h1{letter-spacing:-.065em;max-width:980px;font-weight:650}.option-b .ugc-phone{border-color:var(--ink);border-radius:34px;box-shadow:10px 12px 30px #19352b33}.option-b .phone-screen{background:linear-gradient(155deg,#789279,#a9b99a)}.option-b .phone-two .phone-screen{background:linear-gradient(155deg,#c7d2b3,#758d70)}.option-b .phone-three .phone-screen{background:linear-gradient(155deg,#335444,#19352b)}.option-b .hero-reel{background:var(--ink);border-radius:24px;box-shadow:14px 16px #a9b99a}.option-b .reel-frame{background:repeating-linear-gradient(135deg,#315041 0 12px,#203b30 12px 24px);border-radius:16px}.option-b .client-story{min-height:auto;color:var(--ink);background:#edf3eb;border:1px solid #19352b2e;border-radius:40px;padding:48px 0 52px}.option-b .client-story h2{letter-spacing:-.05em;max-width:680px;margin-top:14px;margin-bottom:18px;font-family:Georgia,serif;font-size:clamp(36px,4.6vw,64px);font-weight:400;line-height:.92}.option-b .client-logo-cloud{border-top:1px solid #19352b33;border-bottom:1px solid #19352b33;width:min(1320px,92vw);padding:15px 0}.option-b .client-logo-cloud span{animation-duration:6.5s}.option-b .client-logo-cloud span:nth-child(2n){color:var(--green)}.option-b .client-story .asset-note{color:#19352b8c;margin-top:18px}.option-b .agency-story,.option-b .work-story{background:#fbfaf6}.option-b .team-story,.option-b .ideation-story{background:#f1f5ee}.option-b .handoff-story,.option-b .production-story{background:#e8efe7}.option-b .ideation-story{color:var(--ink)}.option-b .hybrid-side,.option-b .hybrid-yougc{border-radius:30px}.option-b .hybrid-yougc{background:#a9b99a;box-shadow:18px 20px #19352b29}.option-b .hybrid-yougc:after{border-radius:999px}.option-b .documentary-frame{border-radius:34px;overflow:hidden}.option-b .team-lead h2,.option-b .process-intro h2,.option-b .chapter-heading h2,.option-b .work-intro h2,.option-b .contact-footer h2{letter-spacing:-.055em;font-family:Georgia,serif;font-weight:400}.option-b .portrait,.option-b .process-steps article,.option-b .funnel-level,.option-b .work-screen,.option-b .contact-form{border-radius:28px}.option-b .portrait{overflow:hidden;box-shadow:11px 13px #506d5857}.option-b .process-steps article{background:#f4f0e58c;padding-left:22px;padding-right:22px}.option-b .storyboard-phone{border-color:var(--ink);box-shadow:10px 12px 0 var(--orange)}.option-b .production-pair .bts-frame,.option-b .production-pair .final-frame{border-radius:32px;overflow:hidden}.option-b .work-tabs button{background:#f4f0e580}.option-b .work-tabs button:first-child{border-radius:18px 0 0 18px}.option-b .work-tabs button:last-child{border-radius:0 18px 18px 0}.option-b .work-tabs button.active{background:var(--ink);color:var(--cream)}.option-b .contact-footer{background:#789279}.option-b .contact-form{box-shadow:16px 18px #19352b33}@media (max-width:900px){.option-b .site-nav{inset:10px 10px auto}.design-switcher{top:25px}.option-b .client-story{border-radius:34px}.option-b .client-story h2{font-size:clamp(38px,9vw,62px)}}@media (max-width:560px){.design-switcher a,.design-switcher span{padding:6px 7px;font-size:5px}.option-b .site-nav{padding:0 14px}.option-b .hero{border-radius:0 0 34px 34px}.option-b .client-story{border-radius:28px;padding:42px 0 46px}.option-b .client-story h2{margin-bottom:28px;font-size:12vw}.option-b .client-logo-cloud{padding:20px 0}.option-b .hybrid-side,.option-b .hybrid-yougc{border-radius:18px}.option-b .process-steps article{border-radius:16px;padding-left:10px;padding-right:10px}.option-b .contact-form{border-radius:20px}}@media (min-width:901px){.option-b .hero h1{width:63%;font-size:clamp(60px,6.8vw,108px)}.option-b .hero-media{width:min(30vw,470px);height:66vh;top:19vh;right:1.5vw}.option-b .hero-media .ugc-phone{width:clamp(100px,8.5vw,145px)}.option-b .hero-reel{width:min(68%,330px);bottom:0}}.option-b .mark-gc:before{background:#c8d9c1}@media (min-width:901px){.option-b .hero-media{width:min(26vw,410px);height:64vh;top:20vh;right:.75vw}.option-b .hero-media .ugc-phone{width:clamp(94px,7.4vw,130px)}.option-b .hero-reel{width:min(54%,240px);bottom:1vh;right:0}}.option-c{--cream:#f7f1e7;--paper:#ece3d7;--ink:#171716;--orange:#ff8452;--blue:#6f7fe8;--green:#a7c49e;--line:#17171638;min-height:100%;color:var(--ink);background:var(--cream)}.option-c:before{content:"";z-index:150;pointer-events:none;opacity:.06;background-image:repeating-linear-gradient(115deg, transparent 0 8px, var(--ink) 8px 9px, transparent 9px 18px);mix-blend-mode:multiply;position:fixed;inset:0}.option-c main{background:var(--cream);flex-direction:column;display:flex}.option-c .hero{order:10}.option-c .client-story{order:20}.option-c .agency-story{order:30}.option-c .team-story{order:40}.option-c .handoff-story{order:50}.option-c .journey{order:60}.option-c .ideation-story{order:70}.option-c .production-story{order:80}.option-c .work-story{order:90}.option-c .contact-footer{order:100}.option-c .design-switcher{background:#171716e6;border-color:#f7f1e74d}.option-c .design-switcher a{color:var(--cream)}.option-c .design-switcher span{background:var(--orange);color:var(--ink)}.option-c .site-nav{height:64px;color:var(--cream);background:#171716e6;border:1px solid #f7f1e738;border-radius:18px;padding:0 26px;inset:10px 1vw auto}.option-c .site-nav a{color:inherit}.option-c .page-progress{background:#ff845233}.option-c .page-progress i{background:var(--orange)}.option-c .mark-gc:before{background:#ffa27c}.option-c .hero{background:radial-gradient(circle at 92% 12%, #6f7fe866, transparent 28%), var(--ink);color:var(--cream);border:0}.option-c .hero h1{letter-spacing:-.075em;font-weight:820}.option-c .hero h1 em{color:#ffa27c}.option-c .ugc-phone{border-color:var(--cream);background:var(--ink);box-shadow:11px 13px 0 var(--orange)}.option-c .phone-screen{background:linear-gradient(155deg,#ff8452,#ce4b24)}.option-c .phone-two .phone-screen{background:linear-gradient(155deg,#8492ff,#5363cd)}.option-c .phone-three .phone-screen{color:var(--ink);background:linear-gradient(155deg,#f7f1e7,#c7bbae)}.option-c .hero-reel{border:2px solid var(--cream);background:var(--blue);box-shadow:14px 14px 0 var(--orange)}.option-c .reel-frame{background:repeating-linear-gradient(135deg,#5b6bd5 0 12px,#4050bd 12px 24px)}.option-c .client-story{background:var(--orange);min-height:auto;color:var(--ink);padding:58px 0 64px}.option-c .client-story .eyebrow{color:var(--ink)}.option-c .client-story h2{max-width:850px;margin-top:16px;margin-bottom:28px;font-size:clamp(42px,5.2vw,76px);line-height:.88}.option-c .client-logo-cloud{border-top:2px solid var(--ink);border-bottom:2px solid var(--ink);width:min(1320px,94vw);padding:18px 0}.option-c .client-logo-cloud span:nth-child(2n){color:var(--cream)}.option-c .client-story .asset-note{color:#17171699;margin-top:20px}.option-c .agency-story,.option-c .handoff-story,.option-c .journey,.option-c .production-story,.option-c .work-story{background:var(--cream);color:var(--ink)}.option-c .team-story{background:var(--blue);color:var(--cream)}.option-c .team-story .eyebrow{color:var(--cream)}.option-c .team-story .person-card>div:last-child{border-color:#f7f1e773}.option-c .team-story .portrait{color:var(--ink)}.option-c .ideation-story{background:var(--ink);color:var(--cream)}.option-c .hybrid-yougc{background:var(--orange);box-shadow:16px 16px 0 var(--blue)}.option-c .hybrid-yougc:after{background:var(--blue)}.option-c .documentary-frame{border:4px solid var(--ink);box-shadow:16px 16px 0 var(--orange)}.option-c .process-steps article{border:3px solid var(--ink);box-shadow:10px 10px 0 var(--orange);background:#fffaf2;padding-left:20px;padding-right:20px}.option-c .process-steps article:nth-child(2){box-shadow:10px 10px 0 var(--blue);transform:translateY(16px)rotate(1deg)}.option-c .process-steps article:nth-child(3){transform:rotate(-1deg)}.option-c .portrait{border:3px solid var(--ink);box-shadow:11px 12px 0 var(--orange)}.option-c .person-card:nth-child(2n) .portrait{box-shadow-color:var(--blue)}.option-c .storyboard-phone{box-shadow:12px 12px 0 var(--blue)}.option-c .storyboard-phone:nth-child(2){box-shadow:12px 12px 0 var(--orange)}.option-c .work-tabs button.active{background:var(--blue);color:var(--cream)}.option-c .contact-footer{background:var(--orange);color:var(--ink)}.option-c .contact-form{background:var(--cream);box-shadow:18px 18px 0 var(--blue)}@media (min-width:901px){.option-c .hero{grid-template-columns:minmax(0,.95fr) minmax(430px,1.05fr);align-items:center;gap:3vw;padding:105px 4vw 54px;display:grid}.option-c .hero h1{width:100%;margin:0;font-size:clamp(58px,6.5vw,106px);line-height:.86}.option-c .hero-media{justify-self:stretch;width:100%;height:min(72vh,740px);position:relative;top:auto;right:auto}.option-c .hero-media .ugc-phone{width:clamp(125px,10.5vw,180px)}.option-c .hero-reel{width:min(68%,430px)}}@media (max-width:900px){.option-c .site-nav{padding:0 16px;inset:10px}.option-c .client-story h2{font-size:clamp(38px,10vw,68px)}}@media (max-width:560px){.option-c .client-story{padding:46px 0 50px}.option-c .client-story h2{margin-bottom:22px}.option-c .process-steps article{padding-left:9px;padding-right:9px}}.option-d{--cream:#f7f8f2;--paper:#fff;--ink:#101713;--orange:#d8ff47;--blue:#184c3b;--coral:#ff7557;--green:#184c3b;--line:#1017133d;min-height:100%;color:var(--ink);background:var(--cream)}.option-d:before{content:"";z-index:150;pointer-events:none;opacity:.045;background-image:linear-gradient(#101713e6 1px,#0000 1px),linear-gradient(90deg,#101713e6 1px,#0000 1px);background-size:24px 24px;position:fixed;inset:0;-webkit-mask-image:linear-gradient(#000,#0000 75%);mask-image:linear-gradient(#000,#0000 75%)}.option-d main{background:var(--cream);flex-direction:column;display:flex}.option-d .hero{order:10}.option-d .client-story{order:20}.option-d .agency-story{order:30}.option-d .team-story{order:40}.option-d .handoff-story{order:50}.option-d .journey{order:60}.option-d .ideation-story{order:70}.option-d .production-story{order:80}.option-d .work-story{order:90}.option-d .contact-footer{order:100}.option-d .intro-film{background:var(--blue);color:var(--cream)}.option-d .intro-film .splash-ugc,.option-d .intro-film .splash-yo{color:var(--orange)}.option-d .page-progress{background:#184c3b29}.option-d .page-progress i{background:var(--orange)}.option-d .design-switcher{background:#101713f0;border-color:#d8ff4759;border-radius:3px;top:25px}.option-d .design-switcher a,.option-d .design-switcher span{border-radius:1px}.option-d .design-switcher a{color:var(--cream)}.option-d .design-switcher span{background:var(--orange);color:var(--ink)}.option-d .site-nav{background:#f7f8f2eb;border-bottom:1px solid #10171347;height:70px;padding:0 3vw;inset:3px 0 auto}.option-d .site-nav:before{content:"YOUGC / THE EDIT / 2026";letter-spacing:.15em;font:700 7px Space Mono,monospace;position:absolute;left:50%;transform:translate(-50%)}.option-d .mark-gc:before{background:var(--orange);height:.25em;top:58%}.option-d .story-map{border-color:var(--ink);box-shadow:6px 6px 0 var(--orange);background:#f7f8f2f0;border-radius:0}:is(.option-d .story-map-links a:hover,.option-d .story-map-links a:focus-visible){background:var(--blue);color:var(--cream)}.option-d .hero{border-bottom:1px solid var(--ink);background:linear-gradient(90deg, transparent calc(64% - .5px), #10171333 64%, transparent calc(64% + .5px)), linear-gradient(var(--cream), var(--cream));min-height:100svh}.option-d .hero:before{content:"FRAME 001  /  BRAND, BUT HUMAN";letter-spacing:.16em;font:700 8px Space Mono,monospace;position:absolute;top:108px;left:5vw}.option-d .hero h1{letter-spacing:-.077em;width:63%;margin-top:70px;font-size:clamp(64px,7.6vw,122px);font-weight:560;line-height:.84}.option-d .hero h1 em{color:var(--blue);text-decoration:underline;-webkit-text-decoration-color:var(--orange);text-decoration-color:var(--orange);text-underline-offset:-.12em;text-decoration-skip-ink:none;text-decoration-thickness:.19em}.option-d .hero-media{width:min(31vw,470px);height:68vh;top:17vh;right:2.8vw}.option-d .ugc-phone{border:2px solid var(--ink);width:clamp(104px,8.5vw,148px);box-shadow:7px 7px 0 var(--orange);border-radius:18px}.option-d .phone-screen{background:linear-gradient(150deg,#286b54,#12382c);border-radius:11px}.option-d .phone-two .phone-screen{color:var(--ink);background:linear-gradient(150deg,#d8ff47,#98b92b)}.option-d .phone-three .phone-screen{background:linear-gradient(150deg,#ff8061,#c6432c)}.option-d .hero-reel{background:var(--blue);width:min(63%,275px);box-shadow:9px 9px 0 var(--ink);bottom:0;right:0;transform:rotate(0)}.option-d .reel-frame{background:repeating-linear-gradient(135deg,#1c543f 0 10px,#123a2d 10px 20px)}.option-d .scroll-cue{border-bottom:5px solid var(--orange);padding-bottom:4px}.option-d .client-story{border-bottom:1px solid var(--ink);background:var(--blue);min-height:auto;color:var(--cream);padding:34px 0 38px}.option-d .client-story .eyebrow,.option-d .client-story h2,.option-d .client-story .asset-note{width:min(1320px,92vw)}.option-d .client-story .eyebrow{color:var(--orange)}.option-d .client-story h2{margin:10px auto 22px;font-size:clamp(34px,4.3vw,62px);font-weight:520;line-height:.94}.option-d .client-logo-cloud{width:100%;color:var(--cream);border-top:1px solid #f7f8f259;border-bottom:1px solid #f7f8f259;padding:20px 4vw}.option-d .client-logo-cloud span{font-weight:620;animation:none}.option-d .client-logo-cloud span:nth-child(2n){color:var(--orange)}.option-d .client-story .asset-note{color:#f7f8f285;margin-top:14px}.option-d .agency-story{background:var(--paper);padding-top:110px}.option-d .agency-story>.eyebrow{color:var(--blue)}.option-d .hybrid-map.hybrid-stack{padding-top:34px}.option-d .hybrid-map.hybrid-stack:before{background:var(--orange);height:9px}.option-d .hybrid-side{background:var(--paper);min-height:290px;color:var(--ink);border-width:1px}.option-d .hybrid-side>span{color:var(--blue)}.option-d .hybrid-yougc{border:2px solid var(--ink);background:var(--orange);min-height:330px;box-shadow:12px 12px 0 var(--blue);transform:rotate(0)scale(1.03)}.option-d .hybrid-yougc:after{background:var(--blue);color:var(--cream);top:-14px}.option-d .hybrid-yougc .mark-gc:before{background:var(--paper)}.option-d .documentary-clip{transform:none}.option-d .documentary-frame{border:2px solid var(--ink);box-shadow:12px 12px 0 var(--orange);background:repeating-linear-gradient(90deg,#163e31 0 1px,#102d24 1px 9px)}.option-d .documentary-frame:after{border-style:solid;border-color:#f7f8f247}.option-d .documentary-title span{color:var(--orange)}.option-d .team-story{background:#dfe8df;padding-top:115px}.option-d .team-lead{grid-template-columns:.4fr 1.6fr}.option-d .team-lead h2,.option-d .process-intro h2,.option-d .chapter-heading h2,.option-d .work-intro h2,.option-d .contact-footer h2{font-weight:560}.option-d .team-heading-mark .mark-gc:before{background:var(--orange)}.option-d .team-cast{background:var(--ink);gap:1px;padding:1px}.option-d .person-card{background:var(--cream);padding:13px;transform:none}.option-d .portrait{background:var(--blue);box-shadow:none;border:0}.option-d .person-card:nth-child(2) .portrait,.option-d .person-card:nth-child(4) .portrait{background:var(--orange);color:var(--ink)}.option-d .portrait>i{color:var(--orange)}.option-d .person-card:nth-child(2) .portrait>i,.option-d .person-card:nth-child(4) .portrait>i{color:var(--blue)}.option-d .person-card>div:last-child{padding-bottom:4px}.option-d .handoff-story{background:var(--ink);color:var(--cream)}.option-d .handoff-story .eyebrow{color:var(--orange)}.option-d .process-steps{background:#f7f8f280;gap:1px;padding:1px}.option-d .process-steps article{background:var(--ink);border:0;min-height:270px;padding:24px}.option-d .process-steps article>span{color:var(--orange)}.option-d .process-steps h3{border-top:7px solid var(--orange);padding-top:18px}.option-d .journey{background:var(--blue);color:var(--cream)}.option-d .journey-sticky{background:var(--blue)}.option-d .journey .eyebrow,.option-d .journey .stage-kicker{color:var(--orange)}.option-d .journey-copy .funnel-goal{font-weight:520}.option-d .stage-count i{border-color:var(--cream)}.option-d .stage-count i.filled{background:var(--orange)}.option-d .funnel-level{border:1px solid var(--cream);color:var(--cream);clip-path:polygon(0 0,100% 0,91% 100%,9% 100%);background:0 0}.option-d .stage-1 .level-one,.option-d .stage-2 .level-two{background:var(--orange);color:var(--ink)}.option-d .stage-3 .level-three{background:var(--cream);color:var(--ink)}.option-d .customer-person i{border-color:var(--cream);background:var(--blue)}.option-d .customer-person b{border-color:var(--cream);background:var(--orange)}.option-d .customer-person span{background:var(--cream);color:var(--ink)}.option-d .trail-one b,.option-d .trail-two b{background:var(--blue)}.option-d .stage-note{background:var(--orange);color:var(--ink);transform:none}.option-d .ideation-story{background:var(--cream);color:var(--ink)}.option-d .ideation-story .eyebrow{color:var(--blue)}.option-d .storyboard-board .storyboard-phone{border:2px solid var(--ink);background:var(--paper);box-shadow:9px 9px 0 var(--blue);border-radius:20px;transform:none}.option-d .storyboard-board .storyboard-phone:nth-child(2){background:var(--orange);box-shadow:9px 9px 0 var(--ink);transform:translateY(24px)}.option-d .storyboard-board .storyboard-phone:nth-child(3){transform:none}.option-d .storyboard-phone:before{background:var(--ink)}.option-d .storyboard-board .storyboard-phone>span,.option-d .handwritten-note b{color:var(--blue)}.option-d .storyboard-board .storyboard-phone:nth-child(2) .handwritten-note b{color:var(--ink)}.option-d .production-story{background:#dfe8df}.option-d .production-story .eyebrow{color:var(--blue)}.option-d .bts-frame,.option-d .production-pair .final-frame{border:2px solid var(--ink);box-shadow:10px 10px 0 var(--ink)}.option-d .bts-frame{background:repeating-linear-gradient(135deg,#f7f8f2 0 18px,#dfe8df 18px 36px)}.option-d .production-pair .final-frame{background:var(--orange)!important}.option-d .production-pair>em{color:var(--blue)}.option-d .work-story{background:var(--paper)}.option-d .work-tabs{background:var(--ink);border:0;gap:1px;padding:1px}.option-d .work-tabs button{background:var(--cream);border:0}.option-d .work-tabs button.active{background:var(--orange);color:var(--ink)}.option-d .work-screen{border:2px solid var(--ink);box-shadow:11px 11px 0 var(--blue);padding:13px}.option-d .work-screen.orange{background:var(--orange)}.option-d .work-screen.blue,.option-d .work-screen.green{background:#4f7a68}.option-d .work-screen.coral{background:var(--coral)}.option-d .work-copy{position:relative}.option-d .work-copy:before{content:"SELECTED CUT";background:var(--blue);color:var(--cream);letter-spacing:.12em;margin-bottom:18px;padding:7px 9px;font:700 8px Space Mono,monospace;display:inline-block}.option-d .work-label{color:var(--blue)}.option-d .contact-footer{background:var(--orange);color:var(--ink)}.option-d .contact-form{border:2px solid var(--ink);background:var(--paper);box-shadow:14px 14px 0 var(--blue)}.option-d .contact-action button{background:var(--blue);color:var(--cream)}:is(.option-d .contact-action button:hover,.option-d .contact-action button:focus-visible){background:var(--ink);color:var(--orange)}.option-d .footer-links a,.option-d .footer-mark .mark-gc:before{background:var(--paper)}@media (max-width:900px){.option-d .site-nav:before{display:none}.option-d .hero{background:var(--cream);min-height:1030px}.option-d .hero h1{width:100%;font-size:clamp(56px,14.5vw,92px)}.option-d .hero-media{width:calc(100% - 40px);height:455px;top:auto;bottom:92px;right:20px}.option-d .team-lead{grid-template-columns:1fr}.option-d .team-cast,.option-d .process-steps{gap:1px}}@media (max-width:560px){.option-d .design-switcher{top:27px}.option-d .design-switcher a,.option-d .design-switcher span{padding:6px}.option-d .site-nav{padding:0 14px}.option-d .hero{min-height:940px}.option-d .hero:before{top:108px;left:20px}.option-d .hero h1{margin-top:58px;font-size:14.2vw}.option-d .hero-media{height:390px}.option-d .client-story{padding:30px 0 34px}.option-d .client-story h2{font-size:10vw}.option-d .client-logo-cloud{padding:15px 2vw}.option-d .hybrid-yougc{min-height:225px}.option-d .team-cast{gap:1px}.option-d .person-card{padding:9px}.option-d .process-steps article{min-height:235px;padding:12px 9px}.option-d .process-steps h3{border-top-width:4px}.option-d .storyboard-board .storyboard-phone{box-shadow:5px 5px 0 var(--blue);border-radius:13px}.option-d .storyboard-board .storyboard-phone:nth-child(2){box-shadow:5px 5px 0 var(--ink);transform:translateY(10px)}}.option-e{--cream:#fff7df;--paper:#fffdfa;--ink:#191717;--orange:#ff6c42;--blue:#3456e8;--coral:#ef72a5;--green:#d9ff58;--line:#1917173d;min-height:100%;color:var(--ink);background:var(--cream)}.option-e:before{content:"";z-index:150;pointer-events:none;opacity:.035;background-image:radial-gradient(circle, var(--ink) 0 1px, transparent 1.2px);mix-blend-mode:multiply;background-size:7px 7px;position:fixed;inset:0}.option-e .intro-film{background:radial-gradient(circle at 78% 24%, #d9ff583d, transparent 27%), linear-gradient(135deg, var(--blue), #17276f 72%, var(--ink))}.option-e .page-progress i{background:var(--orange)}.option-e .design-switcher{border:2px solid var(--ink);box-shadow:5px 5px 0 var(--green);background:#fffdfaf0}.option-e .design-switcher span{background:var(--blue);color:var(--paper)}.option-e .site-nav{background:#fff7dfe6}.option-e .mark-gc:before{background:var(--green)}.option-e .story-map{box-shadow:5px 5px 0 var(--green);background:#fffdfaf0;border-width:2px;border-radius:999px;overflow:hidden}.option-e .story-map-label{border-color:var(--ink)}.option-e .story-map-label span,.option-e .story-map-links small{color:var(--blue)}:is(.option-e .story-map-links a:nth-child(2):hover,.option-e .story-map-links a:nth-child(2):focus-visible){background:var(--orange);color:var(--ink)}:is(.option-e .story-map-links a:nth-child(3):hover,.option-e .story-map-links a:nth-child(3):focus-visible){background:var(--pink);color:var(--ink)}:is(.option-e .story-map-links a:nth-child(4):hover,.option-e .story-map-links a:nth-child(4):focus-visible){background:var(--green);color:var(--ink)}.option-e .hero{border-bottom:2px solid var(--ink);background:radial-gradient(circle at 88% 20%, #ef72a561, transparent 23%), linear-gradient(117deg, var(--cream) 0 66%, #f6edcf 66% 100%);min-height:100svh}.option-e .hero:before{content:"MADE FOR THE FEED";z-index:4;border:2px solid var(--ink);background:var(--green);letter-spacing:.11em;padding:9px 13px;font:800 9px Space Mono,monospace;position:absolute;top:148px;left:auto;right:4vw;transform:rotate(-5deg)}.option-e .hero h1{width:62%;font-weight:760}.option-e .hero h1 em{z-index:0;color:var(--ink);text-shadow:none;position:relative}.option-e .hero h1 em:before{content:"";z-index:-1;background:var(--green);height:.32em;position:absolute;top:56%;left:-.04em;right:-.04em;transform:translateY(-50%)rotate(-2deg)skew(-4deg)}.option-e .hero-media{width:min(37vw,560px);height:71vh;top:14vh;right:2vw}.option-e .hero-media:before,.option-e .hero-media:after{content:"";z-index:8;background:#d9ff58d1;width:92px;height:24px;position:absolute;box-shadow:0 0 0 1px #1917171a}.option-e .hero-media:before{top:2%;right:10%;transform:rotate(9deg)}.option-e .hero-media:after{background:#ff6c42c7;bottom:16%;left:8%;transform:rotate(-12deg)}.option-e .ugc-phone{border:6px solid var(--paper);box-shadow:0 0 0 3px var(--paper), 10px 11px 0 var(--ink);border-radius:18px}.option-e .phone-one{border-color:#ef72a5;transform:rotate(8deg)}.option-e .phone-two{border-color:#ff6c42;transform:rotate(-9deg)}.option-e .phone-three{border-color:#4765ef;transform:rotate(4deg)}.option-e .phone-screen{background:linear-gradient(145deg,#ef72a5,#c33c76);border-radius:9px}.option-e .phone-two .phone-screen{background:linear-gradient(145deg,#ff7b50,#d84f29)}.option-e .phone-three .phone-screen{background:linear-gradient(145deg,#4765ef,#263ca9)}.option-e .hero-reel{background:var(--green);box-shadow:12px 12px 0 var(--blue);transform:rotate(-3deg)}.option-e .reel-frame{color:var(--ink);border-color:var(--ink);background:repeating-linear-gradient(135deg,#e7ff84 0 12px,#ceef4c 12px 24px)}.option-e .client-story{min-height:auto;color:var(--ink);background:linear-gradient(115deg,#0000 0 67%,#d9ff5852 67% 73%,#0000 73%),radial-gradient(circle at 18% 35%,#ff6c4238,#0000 31%),repeating-linear-gradient(115deg,#0000 0 15px,#19171706 15px 16px,#0000 16px 31px),linear-gradient(135deg,#f4ecdf,#fff7df);padding:44px 0 48px}.option-e .client-story .eyebrow{color:var(--ink)}.option-e .client-story h2{margin-top:12px;margin-bottom:24px;font-size:clamp(38px,4.8vw,72px)}.option-e .client-logo-cloud{border-top:2px solid var(--ink);border-bottom:2px solid var(--ink);padding:22px 0}.option-e .client-logo-cloud span{animation:none}.option-e .client-logo-cloud span:nth-child(2n){color:var(--blue)}.option-e .client-story .asset-note{color:#19171794;margin-top:16px}.option-e .team-story{min-height:110svh;color:var(--paper);background:radial-gradient(circle at 18% 78%,#3456e894,#0000 30%),radial-gradient(circle at 88% 15%,#ef72a54d,#0000 24%),linear-gradient(145deg,#191717,#272022 58%,#101a34);overflow:hidden}.option-e .team-story:before{content:"3 CREATORS / 1 TEAM";background:var(--green);color:var(--ink);letter-spacing:.12em;padding:10px 14px;font:800 9px Space Mono,monospace;position:absolute;top:92px;right:4vw;transform:rotate(4deg)}.option-e .team-story .eyebrow{color:var(--orange)}.option-e .team-heading-mark .mark-you,.option-e .team-heading-mark .mark-gc{color:var(--paper)}.option-e .team-cast{gap:0;margin-top:120px;padding:0 3vw 70px;position:relative}.option-e .team-cast:before,.option-e .team-cast:after{content:"";z-index:0;aspect-ratio:4/5;border:3px solid var(--paper);width:31%;position:absolute}.option-e .team-cast:before{background:var(--blue);top:-45px;left:11%;transform:rotate(-10deg)}.option-e .team-cast:after{background:var(--orange);top:18px;right:8%;transform:rotate(11deg)}.option-e .person-card{z-index:2;background:var(--paper);color:var(--ink);padding:12px}.option-e .person-card:nth-child(3){transform:rotate(6deg)translateY(28px)}.option-e .portrait{box-shadow:none;border:0}.option-e .person-card:first-child .portrait{background:var(--blue)}.option-e .person-card:nth-child(2) .portrait{background:var(--orange);color:var(--ink)}.option-e .person-card:nth-child(3) .portrait{background:var(--green);color:var(--ink)}.option-e .portrait>i{color:var(--paper)}.option-e .person-card:nth-child(3) .portrait>i{color:var(--blue)}.option-e .person-card>div:last-child{border-color:var(--ink)}.option-e .agency-story{background:radial-gradient(circle at 92% 13%, #ef72a538, transparent 25%), radial-gradient(circle at 8% 82%, #d9ff5847, transparent 24%), linear-gradient(135deg, var(--paper), #fff2d2)}.option-e .agency-story>.eyebrow{color:var(--blue)}.option-e .hybrid-map.hybrid-stack:before{background:var(--green);height:12px;transform:translateY(-50%)rotate(-1deg)}.option-e .hybrid-side{border:3px solid var(--ink);background:var(--cream);color:var(--ink)}.option-e .hybrid-inhouse{transform:rotate(-1deg)}.option-e .hybrid-outsourced{transform:rotate(1deg)}.option-e .hybrid-yougc{border:4px solid var(--ink);background:var(--orange);box-shadow:14px 14px 0 var(--blue);transform:rotate(-3deg)scale(1.03)}.option-e .hybrid-yougc:after{background:var(--green);color:var(--ink);transform:translate(-50%)rotate(5deg)}.option-e .hybrid-yougc .mark-gc:before{background:var(--green)}.option-e .documentary-clip{transform:rotate(1.5deg)}.option-e .documentary-frame{border:7px solid var(--paper);outline:3px solid var(--ink);box-shadow:16px 16px 0 var(--orange)}.option-e .documentary-frame:after{border-color:#fffdfa73}.option-e .handoff-story{background:linear-gradient(22deg, transparent 0 68%, #d9ff583d 68% 74%, transparent 74%), radial-gradient(circle at 5% 90%, #ff6c427a, transparent 27%), linear-gradient(135deg, var(--blue), #273ca6);color:var(--paper)}.option-e .handoff-story .eyebrow{color:var(--green)}.option-e .process-steps{gap:18px}.option-e .process-steps article{border:3px solid var(--ink);background:var(--paper);min-height:280px;color:var(--ink);box-shadow:9px 9px 0 var(--green);padding:24px}.option-e .process-steps article:nth-child(2){box-shadow-color:var(--orange);transform:translateY(18px)rotate(1deg)}.option-e .process-steps article:nth-child(3){box-shadow-color:var(--coral);transform:rotate(-1deg)}.option-e .process-steps article>span{color:var(--blue)}.option-e .journey-sticky{background:radial-gradient(circle at 10% 90%, #ff6c426b, transparent 25%), var(--green)}.option-e .journey .eyebrow,.option-e .journey .stage-kicker{color:var(--blue)}.option-e .funnel-level{border:3px solid var(--ink);background:var(--paper);box-shadow:7px 7px #1917171f}.option-e .stage-1 .level-one{background:var(--blue);color:var(--paper)}.option-e .stage-2 .level-two{background:var(--orange);color:var(--ink)}.option-e .stage-3 .level-three{background:var(--ink);color:var(--paper)}.option-e .customer-person b{background:var(--coral)}.option-e .stage-note{background:var(--blue);color:var(--paper)}.option-e .ideation-story{background:radial-gradient(circle at 88% 18%, #ef72a56b, transparent 24%), linear-gradient(155deg, var(--blue), #1e307d 74%, #151b3e);color:var(--paper)}.option-e .ideation-story .eyebrow{color:var(--green)}.option-e .storyboard-board .storyboard-phone{border:7px solid var(--paper);box-shadow:10px 11px 0 var(--ink);border-radius:24px}.option-e .storyboard-board .storyboard-phone:first-child{transform:rotate(-4deg)}.option-e .storyboard-board .storyboard-phone:nth-child(2){background:var(--green);transform:translateY(28px)rotate(3deg)}.option-e .storyboard-board .storyboard-phone:nth-child(3){background:#ffe5ee;transform:rotate(-2deg)}.option-e .storyboard-phone:before{background:var(--paper)}.option-e .storyboard-board .storyboard-phone>span,.option-e .handwritten-note b{color:var(--blue)}.option-e .production-story{background:linear-gradient(118deg, transparent 0 72%, #3456e821 72% 78%, transparent 78%), radial-gradient(circle at 9% 85%, #ff6c423b, transparent 24%), linear-gradient(135deg, var(--cream), #fff0db)}.option-e .production-story .eyebrow{color:var(--blue)}.option-e .production-pair{position:relative}.option-e .production-pair:before{content:"FROM CAMERA ROLL → FINAL CUT";z-index:4;background:var(--green);border:2px solid var(--ink);white-space:nowrap;padding:8px 11px;font:800 8px Space Mono,monospace;position:absolute;top:-34px;left:50%;transform:translate(-50%)rotate(-2deg)}.option-e .bts-frame,.option-e .production-pair .final-frame{border:8px solid var(--paper);outline:3px solid var(--ink);box-shadow:12px 12px 0 var(--blue)}.option-e .bts-frame{transform:rotate(-3deg)}.option-e .production-pair .final-frame{box-shadow-color:var(--coral);transform:rotate(3deg);background:var(--orange)!important}.option-e .production-pair>em{color:var(--blue)}.option-e .work-story{background:linear-gradient(18deg,#0000 0 71%,#d9ff58cc 71% 76%,#0000 76%),#ffdce9}.option-e .work-tabs{border:0;gap:8px}.option-e .work-tabs button{border:2px solid var(--ink);background:var(--paper);box-shadow:4px 4px 0 var(--ink)}.option-e .work-tabs button.active{background:var(--green);color:var(--ink);transform:translateY(-4px)rotate(-1deg)}.option-e .work-screen{border:8px solid var(--paper);outline:3px solid var(--ink);box-shadow:16px 16px 0 var(--blue);transform:rotate(-2deg)}.option-e .work-copy{border:3px solid var(--ink);background:var(--paper);box-shadow:10px 10px 0 var(--orange);padding:28px;transform:rotate(1deg)}.option-e .work-label{color:var(--blue)}.option-e .contact-footer{background:radial-gradient(circle at 84% 15%, #d9ff5840, transparent 28%), radial-gradient(circle at 6% 88%, #ff6c4280, transparent 28%), linear-gradient(145deg, var(--blue), #263a99 68%, #171d46);color:var(--paper)}.option-e .contact-footer>.eyebrow{color:var(--green)}.option-e .contact-form{background:var(--paper);color:var(--ink);box-shadow:16px 16px 0 var(--green);transform:rotate(-.4deg)}.option-e .contact-action button{background:var(--orange)}.option-e .footer-links a{background:var(--green);color:var(--ink);border-width:2px}.option-e .footer-mark .mark-gc:before{background:var(--green)}@media (max-width:900px){.option-e .hero{padding-top:190px}.option-e .hero:before{top:148px;left:auto;right:24px}.option-e .hero h1{width:100%}.option-e .hero-media{width:calc(100% - 40px);height:470px;top:auto;bottom:95px;right:20px}.option-e .team-cast{grid-template-columns:repeat(3,minmax(0,1fr));padding-left:0;padding-right:0}.home-story .team-cast{grid-template-columns:repeat(2,minmax(0,1fr))}.option-e .team-cast{grid-template-columns:repeat(3,minmax(0,1fr))}}@media (max-width:560px){.option-e .design-switcher>b{display:none}.option-e .hero{min-height:990px}.option-e .hero:before{font-size:6px;top:148px}.option-e .hero-media{height:410px}.option-e .team-story:before{font-size:6px;top:70px}.option-e .team-cast{gap:0;margin-top:85px}.option-e .person-card{padding:5px}.option-e .person-card:first-child{transform:rotate(-4deg)translateY(10px)}.option-e .person-card:nth-child(2){transform:rotate(2deg)translateY(-12px)}.option-e .person-card:nth-child(3){transform:rotate(4deg)translateY(14px)}.option-e .person-card h3{font-size:16px}.option-e .person-card p{font-size:5px}.home-story .team-cast{grid-template-columns:1fr}.option-e .team-cast{grid-template-columns:repeat(3,minmax(0,1fr))}.option-e .process-steps{gap:7px}.option-e .process-steps article{min-height:235px;box-shadow:5px 5px 0 var(--green);padding:10px 8px}.option-e .storyboard-board .storyboard-phone{border-width:3px}.option-e .production-pair:before{font-size:5px;top:-24px}.option-e .work-copy{padding:18px}}@media (min-width:901px){.home-story .hero{grid-template-columns:minmax(0,1.18fr) minmax(360px,.82fr);align-items:center;gap:clamp(34px,4vw,76px);min-height:100svh;padding:118px 4vw 62px;display:grid}.home-story .hero h1{width:100%;max-width:none;margin:0;font-size:clamp(56px,6.15vw,108px);line-height:.86}.home-story .hero-media,.option-b .hero-media,.option-c .hero-media,.option-d .hero-media,.option-e .hero-media{place-self:center stretch;width:100%;height:clamp(560px,70svh,720px);margin:0;position:relative;inset:auto}.home-story .hero-media .ugc-phone{width:clamp(108px,9vw,158px)}.home-story .hero-reel{width:min(72%,420px);bottom:0;right:0}}.content-placeholder.case-image{background:radial-gradient(circle at 50% 45%,#ffffff85,#0000 48%),repeating-linear-gradient(135deg,#ffffff1f 0 14px,#1715120a 14px 28px);gap:14px;padding:30px}.case-image img{object-fit:contain;filter:drop-shadow(0 20px 18px #17151238);width:min(92%,840px);max-height:68%;animation:4s ease-in-out infinite kiaFloat;display:block}.case-image b{margin-top:-4px}.case-image small{background:var(--ink);color:var(--paper);padding:6px 9px}@keyframes kiaFloat{0%,to{transform:translate(-1.5%)translateY(1px)}50%{transform:translate(1.5%)translateY(-5px)}}@media (prefers-reduced-motion:reduce){.case-image img{animation:none}}.production-video{isolation:isolate;overflow:hidden;background:var(--ink)!important}.production-video .autoplay-video{border-radius:0}.production-video .autoplay-video video{object-fit:cover}.production-video .video-brand{font-size:7px;top:12px;left:12px}.production-video .video-sound-toggle{min-height:38px;font-size:7px}@media (max-width:900px){.home-story .hero{flex-direction:column;align-items:stretch;min-height:auto;padding:128px 20px 92px;display:flex}.home-story .hero h1{width:100%;max-width:none;margin:34px 0 0;font-size:clamp(54px,14.5vw,88px)}.home-story .hero-media,.option-b .hero-media,.option-c .hero-media,.option-d .hero-media,.option-e .hero-media{width:100%;height:480px;transform:translateY(var(--hero-phone-shift));flex:0 0 480px;margin:54px 0 18px;position:relative;inset:auto}.home-story .hero-media .ugc-phone{width:clamp(105px,26vw,145px)}.home-story .hero-reel{width:min(72%,380px);bottom:0;right:0}}@media (max-width:560px){.home-story .hero{padding-top:118px;padding-bottom:82px}.home-story .hero h1{margin-top:28px;font-size:14.2vw}.home-story .hero-media,.option-b .hero-media,.option-c .hero-media,.option-d .hero-media,.option-e .hero-media{flex-basis:410px;height:410px;margin-top:42px}.home-story .hero-media .ugc-phone{width:min(31vw,126px)}}.intro-film .splash-yo{color:var(--cream)}.intro-film .splash-ugc{color:var(--orange)}.option-b .intro-film .splash-yo{color:#fbfaf6}.option-b .intro-film .splash-ugc{color:#c8d9c1}.option-c .intro-film .splash-yo{color:var(--cream)}.option-c .intro-film .splash-ugc{color:#ffa27c}.option-d .intro-film .splash-yo{color:var(--cream)}.option-d .intro-film .splash-ugc{color:var(--orange)}.option-e .intro-film .splash-yo{color:var(--paper)}.option-e .intro-film .splash-ugc{color:var(--green)}.invoice-preview-page{--invoice-ink:#191717;--invoice-lime:#d9ff58;min-height:100svh;color:var(--invoice-ink);background:radial-gradient(circle at 12% 12%,#d9ff5833,#0000 25%),linear-gradient(135deg,#eceee7,#dcded7);padding:96px clamp(18px,4vw,64px) 70px}.invoice-preview-page>.design-switcher{border:2px solid var(--invoice-ink);box-shadow:5px 5px 0 var(--invoice-lime);background:#fffffff2}.invoice-preview-page>.design-switcher span{color:#fff;background:#184c3b}.invoice-preview-nav{letter-spacing:.08em;text-transform:uppercase;justify-content:space-between;gap:20px;width:min(980px,100%);margin:0 auto 28px;font:700 9px Space Mono,monospace;display:flex}.invoice-preview-nav>div{gap:8px;display:flex}.invoice-preview-nav a{border:1px solid var(--invoice-ink);background:#fff;padding:10px 12px;text-decoration:none}.invoice-preview-nav>div a:last-child{background:var(--invoice-lime)}.invoice-logo-options{grid-template-columns:repeat(2,minmax(0,1fr));gap:18px;width:min(980px,100%);margin:0 auto 28px;display:grid}.invoice-logo-options article{border:2px solid var(--invoice-ink);background:#fff;grid-template-rows:auto 1fr auto;align-items:center;gap:18px;min-height:210px;padding:18px;display:grid}.invoice-logo-options article.is-selected{box-shadow:8px 8px 0 var(--invoice-lime);border-color:#184c3b}.invoice-logo-options article>span{letter-spacing:.08em;text-transform:uppercase;font:700 9px Space Mono,monospace}.invoice-logo-options img{justify-self:center;width:min(310px,80%);max-height:112px}.invoice-logo-options article>div{justify-content:flex-end;gap:7px;display:flex}.invoice-logo-options a{border:1px solid;padding:6px 9px;font:700 8px Space Mono,monospace;text-decoration:none}.invoice-logo-options .is-selected a:first-child{background:var(--invoice-lime)}.invoice-sheet{background:#fff;width:min(900px,100%);min-height:1160px;margin:0 auto;padding:clamp(36px,7vw,82px);box-shadow:0 25px 70px #1917172e}.invoice-head{border-bottom:2px solid var(--invoice-ink);background:0 0;justify-content:space-between;align-items:flex-start;gap:45px;padding-bottom:56px;display:flex}.invoice-identity{justify-items:start;gap:10px;display:grid}.invoice-identity small{color:#6f6961;letter-spacing:.02em;text-transform:none;font:600 9px Space Mono,monospace}.invoice-head img{width:min(300px,100%);height:auto}.invoice-head>div{text-align:right;justify-items:end;gap:8px;display:grid}.invoice-head span,.invoice-head small,.invoice-parties span,.invoice-line-head,.invoice-total span{letter-spacing:.12em;text-transform:uppercase;font:700 9px Space Mono,monospace}.invoice-head b{font-size:23px}.invoice-parties{grid-template-columns:1fr 1fr;gap:50px;margin:62px 0 80px;display:grid}.invoice-parties article{gap:10px;display:grid}.invoice-parties b{font-size:22px}.invoice-parties p{margin:0;font-size:13px}.invoice-lines{border-top:1px solid var(--invoice-ink)}.invoice-line{border-bottom:1px solid #19171747;grid-template-columns:1fr 70px 130px;gap:20px;padding:22px 0;font-size:14px;display:grid}.invoice-line span:nth-child(2),.invoice-line span:nth-child(3){text-align:right}.invoice-total{border-top:7px solid var(--invoice-lime);border-bottom:2px solid var(--invoice-ink);justify-content:space-between;align-items:baseline;width:min(340px,60%);margin:34px 0 0 auto;padding:24px 0;display:flex}.invoice-total b{font-size:25px}.invoice-foot{border-top:1px solid var(--invoice-ink);background:0 0;justify-content:space-between;align-items:flex-end;gap:30px;min-height:auto;margin-top:170px;padding:24px 0 0;display:flex;overflow:visible}.invoice-foot span{letter-spacing:-.05em;font-size:38px;font-weight:800}.invoice-foot p{text-transform:uppercase;margin:0;font:700 8px Space Mono,monospace}@media (max-width:620px){.invoice-preview-nav{align-items:flex-start}.invoice-preview-nav>div{flex-direction:column}.invoice-logo-options{grid-template-columns:1fr}.invoice-logo-options article{min-height:180px}.invoice-sheet{min-height:880px;padding:32px 24px}.invoice-head{gap:20px;padding-bottom:35px}.invoice-parties{gap:24px;margin:44px 0 55px}.invoice-line{grid-template-columns:1fr 35px 78px;gap:10px;font-size:11px}.invoice-total{width:78%}.invoice-foot{margin-top:95px}.invoice-foot span{font-size:28px}}.culture-page{--culture-cream:#f4ecdf;--culture-paper:#fffaf1;--culture-ink:#171512;--culture-orange:#ff5c23;--culture-cobalt:#5367dd;--culture-lime:#d9ff58;min-height:100svh;color:var(--culture-ink);background:repeating-linear-gradient(115deg, transparent 0 16px, #17151206 16px 17px, transparent 17px 34px), var(--culture-cream);overflow:clip}.culture-page:before{content:"";z-index:0;aspect-ratio:1.25;background:var(--culture-orange);clip-path:polygon(36% 0,100% 0,100% 100%,12% 34%);pointer-events:none;width:clamp(150px,23vw,370px);position:absolute;top:0;right:0}.culture-page>.design-switcher{border:2px solid var(--culture-ink);box-shadow:5px 5px 0 var(--culture-orange);background:#fffaf1f0}.culture-page>.design-switcher span{background:var(--culture-ink);color:var(--culture-paper)}.culture-nav{z-index:3;border-bottom:1px solid #17151233;grid-template-columns:1fr auto 1fr;align-items:center;height:84px;padding:0 5vw;display:grid;position:relative}.culture-nav>a:first-child{justify-self:start;text-decoration:none}.culture-nav>span,.culture-nav>a:last-child,.culture-label,.culture-principle header>span,.culture-principle li,.culture-hero-promise span{letter-spacing:.12em;text-transform:uppercase;font:700 8px/1.3 Space Mono,monospace}.culture-nav>span{justify-self:center}.culture-nav>a:last-child{text-underline-offset:5px;justify-self:end}.culture-wordmark{color:var(--culture-ink);letter-spacing:-.1em;align-items:baseline;font-family:Arial,Helvetica,sans-serif;font-size:40px;font-weight:900;line-height:.75;display:inline-flex}.culture-wordmark b{z-index:0;font-weight:inherit;position:relative}.culture-wordmark b:before{content:"";z-index:-1;background:var(--culture-orange);height:.28em;position:absolute;top:57%;left:-.03em;right:-.03em;transform:translateY(-50%)rotate(-1.5deg)skew(-5deg)}.culture-hero{z-index:1;align-content:center;padding:64px 5vw 36px;display:grid;position:relative}.culture-hero h1{letter-spacing:-.075em;text-transform:uppercase;margin:0;font-size:clamp(60px,8.4vw,132px);font-weight:780;line-height:.82}.culture-hero h1 del{-webkit-text-decoration-color:var(--culture-orange);text-decoration-color:var(--culture-orange);text-decoration-thickness:.11em}.culture-stroke{background:var(--culture-orange);width:min(430px,36vw);height:11px;margin-top:18px;transform:rotate(-.5deg)}.culture-hero-promise{justify-content:space-between;align-items:end;gap:30px;width:min(100%,900px);margin-top:30px;display:flex}.culture-hero-promise em{color:var(--culture-orange);font-size:18px}.culture-principles{z-index:1;padding:24px 5vw 72px;position:relative}.culture-label{margin:0 0 22px}.culture-principle-grid{grid-template-columns:repeat(3,minmax(0,1fr));gap:14px;display:grid}.culture-principle{border:2px solid var(--culture-ink);background:var(--culture-paper);flex-direction:column;justify-content:space-between;min-height:385px;padding:28px;display:flex;position:relative;box-shadow:7px 7px #17151224}.culture-principle:before{content:"";background:var(--principle);height:12px;position:absolute;inset:-2px -2px auto}.culture-principle.is-coral{--principle:var(--culture-orange)}.culture-principle.is-cobalt{--principle:var(--culture-cobalt)}.culture-principle.is-lime{--principle:var(--culture-lime)}.culture-principle header>span{color:var(--principle);margin-bottom:46px;display:block}.culture-principle h2{letter-spacing:-.06em;text-transform:uppercase;max-width:10ch;margin:0;font-size:clamp(34px,3.5vw,56px);line-height:.88}.culture-principle header>p{max-width:28ch;margin:18px 0 0;font-size:16px;line-height:1.35}.culture-principle ul{border-top:1px solid #17151240;gap:0;margin:28px 0 0;padding:0;list-style:none;display:grid}.culture-principle li{border-bottom:1px solid #1715122e;padding:12px 0 11px 20px;font-size:9px;position:relative}.culture-principle li:before{content:"→";color:var(--principle);font-size:13px;line-height:.8;position:absolute;left:0}@media (max-width:900px){.story-map{width:calc(100vw - 24px);top:76px}.story-map-label{padding-inline:14px}.story-map-links a{gap:4px;padding-inline:8px;font-size:8px}.culture-nav{grid-template-columns:1fr 1fr}.culture-nav>span{display:none}.culture-principle-grid{gap:10px}.culture-principle{min-height:380px;padding:22px}.culture-principle h2{font-size:36px}}@media (max-width:620px){[id=clients],[id=what-we-are],[id=team],[id=how-we-work],[id=work],[id=hello]{scroll-margin-top:118px}.culture-page:before{width:155px}.culture-nav{height:76px;padding:0 18px}.culture-nav>a:last-child{font-size:6px}.culture-wordmark{font-size:32px}.culture-hero{padding:48px 18px 32px}.culture-hero h1{font-size:12.6vw}.culture-stroke{width:70vw;height:9px}.culture-hero-promise{flex-direction:column;align-items:flex-start;margin-top:26px}.culture-hero-promise span{max-width:230px}.culture-principles{padding:24px 18px 56px}.culture-principle-grid{grid-template-columns:1fr}.culture-principle{min-height:0;padding:24px}.culture-principle header>span{margin-bottom:40px}.culture-principle h2{font-size:40px}.culture-principle header>p{max-width:none;font-size:16px}.culture-principle ul{margin-top:28px}}.brand-guidelines{--bg:#fff7df;--paper:#fffdfa;--ink:#191717;--lime:#d9ff58;--cobalt:#3456e8;--coral:#ff6c42;--pink:#ef72a5;--forest:#184c3b;background:var(--bg);min-height:100svh;color:var(--ink);overflow:clip}.brand-guidelines>.design-switcher{border:2px solid var(--ink);box-shadow:5px 5px 0 var(--lime);background:#fffdfaf2}.brand-guidelines>.design-switcher span{background:var(--forest);color:var(--paper)}.guideline-chapter,.guideline-meta,.guideline-logo-variants article>span,.guideline-pairings article>span,.type-display>span,.type-support article>span,.visual-language-grid article>span,.application-cards article>span,.motion-sequence article>span,.guideline-footer p{letter-spacing:.12em;text-transform:uppercase;font:700 9px/1.35 Space Mono,monospace}.guideline-chapter{gap:12px;margin:0;display:flex}.guideline-chapter span{color:var(--coral)}.guideline-wordmark{white-space:nowrap;font-family:Arial,Helvetica,sans-serif;font-size:inherit;letter-spacing:-.1em;align-items:baseline;font-weight:900;line-height:.75;display:inline-flex}.guideline-wordmark b{z-index:0;font-weight:inherit;position:relative}.guideline-wordmark b:before{content:"";z-index:-1;background:var(--lime);height:.32em;position:absolute;top:56%;left:-.03em;right:-.02em;transform:translateY(-50%)rotate(-1.5deg)skew(-4deg)}.guideline-wordmark.is-inverse{color:var(--paper)}.guideline-hero{background:repeating-linear-gradient(115deg, transparent 0 12px, #1917170b 12px 13px, transparent 13px 25px), radial-gradient(circle at 90% 18%, #ef72a552, transparent 22%), var(--bg);align-content:center;min-height:100svh;padding:135px 5vw 70px;display:grid;position:relative}.guideline-meta{justify-content:space-between;display:flex;position:absolute;inset:90px 5vw auto}.guideline-hero h1{letter-spacing:-.078em;max-width:1250px;margin:36px 0 50px;font-size:clamp(62px,9.1vw,146px);line-height:.82}.guideline-hero h1 em{color:var(--cobalt);font-style:normal}.guideline-hero-mark{font-size:clamp(95px,18vw,280px)}.guideline-hero-copy{max-width:620px;margin:46px 0 0 auto;font-size:clamp(18px,2vw,28px);line-height:1.35}.guideline-colour-track{grid-template-columns:repeat(5,1fr);width:min(700px,62vw);height:12px;margin-top:32px;display:grid}.guideline-colour-track i:first-child{background:var(--lime)}.guideline-colour-track i:nth-child(2){background:var(--cobalt)}.guideline-colour-track i:nth-child(3){background:var(--coral)}.guideline-colour-track i:nth-child(4){background:var(--pink)}.guideline-colour-track i:nth-child(5){background:var(--forest)}.guideline-principles{background:var(--ink);color:var(--paper);padding:120px 5vw}.guideline-principle-grid{background:#fffdfa59;grid-template-columns:repeat(3,1fr);gap:1px;margin-top:55px;display:grid}.guideline-principle-grid article{background:var(--ink);min-height:350px;padding:28px}.guideline-principle-grid article>span{color:var(--lime);font:700 9px Space Mono,monospace}.guideline-principle-grid h2{letter-spacing:-.06em;margin:110px 0 18px;font-size:clamp(38px,4.5vw,70px);line-height:.9}.guideline-principle-grid p{max-width:350px;margin:0;font-size:16px;line-height:1.5}.guideline-logo,.guideline-palette,.guideline-type,.guideline-visual-language,.guideline-content,.guideline-motion,.guideline-applications{padding:125px 5vw}.guideline-section-head{grid-template-columns:.55fr 1.15fr .7fr;align-items:start;gap:4vw;margin-bottom:80px;display:grid}.guideline-section-head h2{letter-spacing:-.07em;margin:0;font-size:clamp(58px,7.5vw,118px);line-height:.84}.guideline-section-head>p:last-child{margin:0;font-size:17px;line-height:1.5}.guideline-logo{background:var(--paper)}.guideline-logo-stage{border:2px solid var(--ink);background:var(--bg);place-items:center;min-height:470px;font-size:clamp(110px,22vw,340px);display:grid;overflow:hidden}.guideline-meaning{border-bottom:1px solid var(--ink);grid-template-columns:1fr auto 1fr;align-items:center;gap:35px;padding:32px 0;display:grid}.guideline-meaning article{grid-template-columns:35px auto 1fr;align-items:center;gap:18px;display:grid}.guideline-meaning article>span{color:var(--cobalt);font:700 9px Space Mono,monospace}.guideline-meaning h3{letter-spacing:-.06em;margin:0;font-size:42px}.guideline-meaning p{margin:0;font-size:14px}.guideline-meaning>b{color:var(--coral);font-size:28px}.guideline-logo-variants{grid-template-columns:repeat(4,1fr);margin-top:70px;display:grid}.guideline-logo-variants article{border:1px solid var(--ink);flex-direction:column;justify-content:space-between;min-height:270px;padding:22px;font-size:clamp(48px,6vw,88px);display:flex;overflow:hidden}.guideline-logo-variants .variant-paper{background:var(--paper)}.guideline-logo-variants .variant-forest{background:var(--forest);color:var(--paper)}.guideline-logo-variants .variant-cobalt{background:var(--cobalt);color:var(--paper)}.guideline-logo-variants .variant-coral{background:var(--coral)}.guideline-logo-variants article>span{font-size:7px}.guideline-rules{grid-template-columns:repeat(4,1fr);gap:28px;margin-top:50px;display:grid}.guideline-rules article{border-top:5px solid var(--lime);padding-top:18px}.guideline-rules b{font-size:20px}.guideline-rules p{margin:10px 0 0;font-size:13px;line-height:1.45}.guideline-palette{background:var(--bg)}.guideline-swatches{grid-template-columns:repeat(4,1fr);display:grid}.guideline-swatch{border:1px solid var(--ink);flex-direction:column;min-height:250px;padding:20px;display:flex}.guideline-swatch span,.guideline-swatch b{text-transform:uppercase;letter-spacing:.1em;font:700 9px Space Mono,monospace}.guideline-swatch b{margin-top:7px}.guideline-swatch p{margin:auto 0 0;font-size:13px}.swatch-ink{background:var(--ink);color:var(--paper)}.swatch-cream{background:var(--bg)}.swatch-paper{background:var(--paper)}.swatch-lime{background:var(--lime)}.swatch-cobalt{background:var(--cobalt);color:var(--paper)}.swatch-coral{background:var(--coral)}.swatch-pink{background:var(--pink)}.swatch-forest{background:var(--forest);color:var(--paper)}.guideline-pairings{grid-template-columns:repeat(4,1fr);margin-top:75px;display:grid}.guideline-pairings article{border:1px solid var(--ink);flex-direction:column;justify-content:space-between;min-height:290px;padding:22px;font-size:clamp(45px,6vw,86px);display:flex;overflow:hidden}.pairing-core{background:var(--bg)}.pairing-editorial{background:var(--forest);color:var(--paper)}.pairing-digital{background:var(--cobalt);color:var(--paper)}.pairing-social{background:var(--coral)}.guideline-pairings article>span{font-size:7px}.guideline-type{background:var(--ink);color:var(--paper)}.guideline-type .guideline-chapter{margin-bottom:75px}.type-display{border-bottom:1px solid #fffdfa66;padding-bottom:80px}.type-status{border:1px solid var(--lime);color:var(--lime);justify-content:space-between;gap:24px;margin-bottom:55px;padding:14px 16px;display:flex}.type-status span,.type-status b{letter-spacing:.12em;text-transform:uppercase;font:700 8px Space Mono,monospace}.type-display>span,.type-support article>span{color:var(--lime)}.type-display h2{letter-spacing:-.08em;margin:30px 0;font-size:clamp(80px,12vw,190px);line-height:.77}.type-display p{max-width:620px;margin:0 0 0 auto;font-size:18px;line-height:1.45}.type-weight-row{background:#fffdfa59;grid-template-columns:repeat(5,1fr);gap:1px;margin-top:75px;display:grid}.type-weight-row span{background:var(--ink);align-items:flex-end;min-height:100px;padding:14px;font-family:Space Grotesk Variable,sans-serif;font-size:clamp(14px,1.4vw,21px);display:flex}.type-weight-row .weight-300{font-weight:300}.type-weight-row .weight-400{font-weight:400}.type-weight-row .weight-500{font-weight:500}.type-weight-row .weight-600{font-weight:600}.type-weight-row .weight-700{font-weight:700}.type-support{grid-template-columns:1fr 1fr;gap:5vw;padding-top:75px;display:grid}.type-support h3{margin:45px 0 18px;font-size:clamp(28px,3vw,48px)}.type-support article:last-child h3{color:var(--coral);font-family:Bradley Hand,Comic Sans MS,cursive;font-weight:500;transform:rotate(-2deg)}.type-support p{max-width:480px;margin:0;font-size:14px;line-height:1.5}.guideline-visual-language{background:var(--paper)}.visual-language-grid{grid-template-columns:repeat(3,1fr);gap:18px;display:grid}.visual-language-grid article{border:2px solid var(--ink);flex-direction:column;min-height:470px;padding:24px;display:flex;position:relative;overflow:hidden}.visual-language-grid h3{z-index:2;letter-spacing:-.06em;margin:auto 0 18px;font-size:clamp(38px,4vw,64px);line-height:.9;position:relative}.visual-language-grid p{z-index:2;max-width:360px;margin:0;font-size:14px;line-height:1.45;position:relative}.visual-lines{background:repeating-linear-gradient(115deg, var(--bg) 0 12px, #1917171c 12px 13px, var(--bg) 13px 25px)}.visual-grid{background-color:var(--bg);background-image:linear-gradient(#19171714 1px,#0000 1px),linear-gradient(90deg,#19171714 1px,#0000 1px);background-size:24px 24px}.visual-collage{background:var(--pink)}.visual-collage>div{position:absolute;inset:60px 20px 150px}.visual-collage i{aspect-ratio:9/16;border:4px solid var(--paper);background:var(--cobalt);width:31%;box-shadow:7px 7px 0 var(--ink);position:absolute;transform:rotate(-7deg)}.visual-collage i:nth-child(2){background:var(--coral);left:34%;transform:rotate(4deg)}.visual-collage i:nth-child(3){background:var(--lime);right:0;transform:rotate(8deg)}.guideline-content{background:var(--forest);color:var(--paper)}.guideline-content>h2{letter-spacing:-.075em;max-width:1200px;margin:60px 0 90px;font-size:clamp(70px,10vw,156px);line-height:.8}.content-rules{background:#fffdfa59;grid-template-columns:repeat(4,1fr);gap:1px;display:grid}.content-rules article{background:var(--forest);min-height:280px;padding:24px}.content-rules span{color:var(--lime);font:700 9px Space Mono,monospace}.content-rules b{margin-top:100px;font-size:24px;display:block}.content-rules p{margin:12px 0 0;font-size:13px;line-height:1.45}.guideline-motion{background:var(--bg)}.motion-sequence{grid-template-columns:1fr auto 1fr auto 1fr;align-items:center;gap:16px;display:grid}.motion-sequence article{border:2px solid var(--ink);background:var(--paper);place-items:center;min-height:300px;display:grid;position:relative}.motion-sequence article>span{position:absolute;top:15px;left:16px}.motion-sequence article>b{letter-spacing:-.08em;font-size:clamp(50px,6vw,95px)}.motion-sequence article>b em{color:var(--coral);font-style:normal}.motion-sequence>i{font-size:28px;font-style:normal}.motion-sequence .motion-final{background:var(--cobalt);color:var(--paper);font-size:clamp(48px,6vw,92px)}.guideline-applications{background:var(--paper)}.guideline-applications>.guideline-chapter{margin-bottom:60px}.application-cards{grid-template-columns:1.35fr .75fr .9fr;gap:18px;display:grid}.application-cards article{border:2px solid var(--ink);flex-direction:column;min-height:570px;padding:24px;display:flex;position:relative;overflow:hidden}.application-web{background:repeating-linear-gradient(115deg, var(--bg) 0 12px, #19171714 12px 13px, var(--bg) 13px 25px)}.application-web h2{letter-spacing:-.07em;margin:auto 0;font-size:clamp(48px,6vw,96px);line-height:.84}.application-web h2 em{z-index:0;color:var(--ink);font-style:normal;position:relative}.application-web h2 em:before{content:"";z-index:-1;background:var(--lime);height:.32em;position:absolute;top:56%;left:-.04em;right:-.04em;transform:translateY(-50%)rotate(-2deg)}.application-web small{font:700 8px Space Mono,monospace}.application-invoice{background:#f0f0eb}.application-invoice>div{background:var(--paper);flex-direction:column;gap:50px;margin-top:75px;padding:40px 28px;display:flex;box-shadow:0 18px 45px #19171726}.application-invoice img{width:80%}.application-invoice>div b{text-align:right}.application-invoice>p{margin-top:auto;font-size:13px}.application-endframe{background:var(--cobalt);color:var(--paper);text-align:center;justify-content:center;align-items:center;font-size:clamp(58px,8vw,120px)}.application-endframe>span{position:absolute;top:24px;left:24px}.application-endframe>p{letter-spacing:.12em;margin-top:45px;font:700 8px Space Mono,monospace}.guideline-footer{background:var(--coral);min-height:60svh;color:var(--paper);grid-template-columns:1fr auto 1fr;align-items:center;gap:35px;padding:80px 5vw;font-size:clamp(90px,15vw,230px);display:grid}.guideline-footer p{margin:0;font-size:8px}.guideline-footer p:last-child{justify-self:end}@media (max-width:900px){.guideline-section-head{grid-template-columns:1fr}.guideline-principle-grid,.guideline-logo-variants,.guideline-rules,.guideline-pairings,.content-rules,.guideline-swatches{grid-template-columns:repeat(2,1fr)}.visual-language-grid,.application-cards{grid-template-columns:1fr}.visual-language-grid article{min-height:410px}.motion-sequence{grid-template-columns:240px auto 240px auto 240px;padding-bottom:16px;overflow-x:auto}.guideline-footer{text-align:center;grid-template-columns:1fr;justify-items:center}.guideline-footer p:last-child{justify-self:center}}@media (max-width:620px){.design-switcher>b{display:none}.design-switcher a,.design-switcher span{padding:6px 7px;font-size:6px}.guideline-hero{padding:125px 18px 65px}.guideline-meta{inset:82px 18px auto}.guideline-meta span:last-child{display:none}.guideline-hero h1{margin-top:30px;font-size:15vw}.guideline-hero-mark{font-size:27vw}.guideline-colour-track{width:100%}.guideline-hero-copy{font-size:18px}.guideline-principles,.guideline-logo,.guideline-palette,.guideline-type,.guideline-visual-language,.guideline-content,.guideline-motion,.guideline-applications{padding:85px 18px}.guideline-principle-grid,.guideline-logo-variants,.guideline-rules,.guideline-pairings,.type-support,.content-rules{grid-template-columns:1fr}.guideline-principle-grid article{min-height:280px}.guideline-principle-grid h2{margin-top:80px}.guideline-logo-stage{min-height:280px;font-size:25vw}.guideline-meaning{grid-template-columns:1fr}.guideline-meaning>b{display:none}.guideline-meaning article{grid-template-columns:30px 75px 1fr}.guideline-logo-variants article,.guideline-pairings article{min-height:220px;font-size:20vw}.guideline-swatch{min-height:180px}.type-display h2{font-size:17vw}.type-status{flex-direction:column}.type-weight-row{grid-template-columns:1fr 1fr}.type-weight-row span{min-height:75px}.type-weight-row span:last-child{grid-column:1/-1}.guideline-content>h2{font-size:18vw}.content-rules b{margin-top:65px}.application-cards article{min-height:480px}.guideline-footer{font-size:27vw}}@media (max-width:720px){.home-story>.design-switcher{max-width:calc(100vw - 20px);padding:3px;top:74px}.home-story>.design-switcher a,.home-story>.design-switcher span{padding:6px 7px;font-size:5.8px}.home-story .site-nav{height:64px;padding:0 12px}.home-story .site-nav .yougc-mark{font-size:22px}.home-story .nav-actions{gap:8px}.home-story .nav-actions .nav-link{letter-spacing:.045em;font-size:6.5px}.home-story .nav-actions .nav-link:first-child{border-right:1px solid;padding-right:8px}.story-map{width:calc(100vw - 20px);box-shadow:5px 5px 0 var(--orange);border-width:2px;border-radius:14px;display:block;top:76px}@supports (color:color-mix(in lab, red, red)){.story-map{box-shadow:5px 5px 0 color-mix(in srgb, var(--orange) 80%, transparent)}}.story-map{overflow:hidden}.story-map-label{display:none}.story-map-toggle{width:100%;min-height:50px;color:inherit;cursor:pointer;letter-spacing:.1em;text-transform:uppercase;background:0 0;border:0;justify-content:space-between;align-items:center;padding:0 17px;font:700 9px/1 Space Mono,monospace;display:flex}.story-map-toggle span{color:var(--orange);font-size:16px}.story-map-links{border-top:2px solid var(--ink);grid-template-columns:1fr 1fr;display:none}.story-map.is-open .story-map-links{display:grid}.story-map-links a{border-right:0;border-bottom:1px solid var(--line);letter-spacing:.04em;min-height:52px;padding:12px 8px;font-size:8px}.story-map-links a:nth-child(odd){border-right:1px solid var(--line)}.story-map-links a:last-child{border-bottom:0;border-right:0;grid-column:1/-1}.story-map-links small{font-size:6px;display:inline}.option-d .story-map{border-radius:2px}.option-d .story-map-links{border-color:var(--ink)}.option-e .story-map{border-radius:16px}.option-e .story-map-toggle span{color:var(--blue)}.home-story .hero{padding-top:190px}.hybrid-map.hybrid-stack{grid-template-columns:1fr 1fr;gap:10px;padding:34px 0 22px}.hybrid-map.hybrid-stack:before{display:none}.hybrid-stack .hybrid-inhouse{grid-area:1/1}.hybrid-stack .hybrid-outsourced{grid-area:1/2}.hybrid-stack .hybrid-side{width:100%;min-height:190px;padding:15px 13px}.hybrid-stack .hybrid-side>span{font-size:6px}.hybrid-stack .hybrid-side h2{font-size:clamp(23px,7.2vw,42px)}.hybrid-stack .hybrid-yougc{grid-area:2/1/auto/-1;width:100%;min-height:255px;margin:8px 0 0;padding:22px;transform:rotate(-1deg)}.hybrid-stack .hybrid-yougc .yougc-mark{font-size:clamp(76px,25vw,126px)}.hybrid-stack .hybrid-yougc h3{font-size:clamp(26px,8vw,42px)}.hybrid-stack .hybrid-yougc p{max-width:440px;font-size:15px;line-height:1.35}.hybrid-stack .hybrid-yougc:after{padding:7px 10px;font-size:6px;top:-13px}.option-e .team-story{min-height:auto;padding:105px 18px 115px;overflow:hidden}.option-e .team-lead{grid-template-columns:1fr;gap:0}.option-e .team-lead h2{margin-top:26px;font-size:15vw}.option-e .team-lead>p:last-child{grid-column:1;margin-top:22px;font-size:17px}.option-e .team-cast{gap:44px;width:min(100%,430px);margin:105px auto 0;padding:0 14px 40px;display:grid;overflow:visible;grid-template-columns:1fr!important}.option-e .team-cast:before,.option-e .team-cast:after{opacity:.5;width:68%}.option-e .team-cast:before{top:-38px;left:-4%}.option-e .team-cast:after{top:auto;bottom:0;right:-5%}.option-e .person-card{width:100%;padding:12px}.option-e .person-card:first-child{transform:rotate(-3deg)}.option-e .person-card:nth-child(2){transform:rotate(2deg)}.option-e .person-card:nth-child(3){transform:rotate(-1.5deg)}.option-e .person-card h3{font-size:30px}.option-e .person-card p{text-align:right;max-width:52%;font-size:8px}[id=clients],[id=what-we-are],[id=team],[id=how-we-work],[id=work],[id=hello]{scroll-margin-top:178px}}.client-logo-cloud{flex-wrap:nowrap;align-items:stretch;gap:clamp(8px,1.2vw,18px);width:min(1320px,94vw);padding:30px 0;display:flex}.client-logo{border:1px solid;flex:1 1 0;place-items:center;min-width:0;min-height:128px;margin:0;padding:18px 14px;display:grid;position:relative;overflow:hidden}@supports (color:color-mix(in lab, red, red)){.client-logo{border:1px solid color-mix(in srgb, currentColor 22%, transparent)}}.client-logo{background:var(--paper)}@supports (color:color-mix(in lab, red, red)){.client-logo{background:color-mix(in srgb, var(--paper) 92%, transparent)}}.client-logo{transition:transform .22s,background .22s}.client-logo img{object-fit:contain;filter:none;width:100%;max-width:150px;height:68px;transition:filter .22s,transform .22s;display:block}.client-logo:hover,.client-logo:focus-within{z-index:1;background:var(--paper);transform:translateY(-5px)rotate(-1deg)}.client-logo:hover img,.client-logo:focus-within img{filter:none;transform:scale(1.04)}.client-logo.logo-fiz{background:var(--paper);padding:0}.client-logo.logo-fiz img{object-fit:cover;filter:none;object-position:center;max-width:none;height:100%}.client-logo.logo-oh-fudge img{max-width:170px;height:86px}.client-logo.logo-floward{flex-grow:1.2;padding:12px 16px;overflow:visible}.client-logo.logo-floward img{object-fit:contain;width:calc(100% - 4px);max-width:205px;height:92px}.client-logo.logo-overjar img{height:82px}.option-d .client-logo,.option-e .client-logo{border-color:var(--ink)}.option-d .client-logo{background:#f7f8f2d1}.option-e .client-logo:nth-child(3n+1){background:#fff9e8}.option-e .client-logo:nth-child(3n+2){background:#f2f5ff}.option-e .client-logo:nth-child(3n){background:#fff0f5}@media (max-width:900px){.client-logo-cloud{overscroll-behavior-x:contain;scroll-snap-type:x proximity;scrollbar-width:none;overflow-x:auto}.client-logo-cloud::-webkit-scrollbar{display:none}.client-logo{scroll-snap-align:start;flex:0 0 150px}}@media (max-width:720px){.home-story .agency-story,.home-story .team-story,.home-story .handoff-story,.home-story .ideation-story,.home-story .production-story,.home-story .client-story,.home-story .work-story,.home-story .contact-footer{padding-left:18px;padding-right:18px}.home-story .eyebrow,.home-story .asset-note,.home-story .film-edge,.home-story .work-label{font-size:9px;line-height:1.35}.home-story .team-lead h2,.home-story .process-intro h2,.home-story .chapter-heading h2,.home-story .client-story h2,.home-story .work-intro h2,.home-story .contact-footer h2{font-size:clamp(44px,13.5vw,72px);line-height:.88}.home-story .nav-actions .nav-link{align-items:center;min-height:38px;font-size:7.5px;line-height:1.2;display:inline-flex}.home-story .story-map-toggle{min-height:54px;font-size:10px}.home-story .story-map-links a{min-height:56px;font-size:9px}.home-story .hybrid-choice-intro{grid-template-columns:1fr;gap:20px}.home-story .hybrid-choice-intro h2{font-size:clamp(46px,14vw,72px)}.home-story .hybrid-choice-intro p{font-size:17px}.home-story .hybrid-stack .hybrid-side>span{font-size:8px}.home-story .documentary-clip{width:100%}.home-story .documentary-clip>p{font-size:14px}.home-story .team-lead{grid-template-columns:1fr}.home-story .team-lead h2,.home-story .team-lead>p:last-child{grid-column:1}.home-story .team-lead>p:last-child{margin-top:22px;font-size:17px;line-height:1.45}.home-story .team-cast,.home-story.option-e .team-cast{gap:30px;width:min(100%,430px);margin:72px auto 0;padding-left:0;padding-right:0;overflow:visible;grid-template-columns:1fr!important}.home-story .person-card{width:100%}.home-story .person-card h3{font-size:30px}.home-story .person-card p{font-size:10px;line-height:1.35}.home-story.option-e .person-card p{font-size:10px}.home-story .process-intro{grid-template-columns:1fr}.home-story .process-intro h2{grid-column:1}.home-story .process-steps,.home-story.option-d .process-steps,.home-story.option-e .process-steps{background:0 0;gap:18px;padding:0;grid-template-columns:1fr!important}.home-story .process-steps article,.home-story.option-d .process-steps article,.home-story.option-e .process-steps article{min-height:0;padding:24px 20px;transform:none}.home-story .process-steps article>span{font-size:10px}.home-story .process-steps h3{margin:30px 0 14px;font-size:40px}.home-story .process-steps p{max-width:none;font-size:16px;line-height:1.45}.home-story .journey-sticky{padding-left:18px;padding-right:18px}.home-story .journey-copy{min-height:410px}.home-story .journey-copy .funnel-goal{font-size:clamp(40px,12vw,62px);line-height:.92}.home-story .journey-copy h3{font-size:40px}.home-story .journey-copy .stage-kicker{font-size:9px}.home-story .journey-copy .stage-body{max-width:520px;font-size:16px;line-height:1.45}.home-story .stage-note{font-size:8px;line-height:1.35}.home-story .funnel-shape{width:100%;max-width:520px;margin:0 auto}.home-story .funnel-level b{font-size:11px}.home-story .funnel-level span{font-size:8px}.home-story .chapter-heading{grid-template-columns:1fr;gap:22px}.home-story .storyboard-board,.home-story.option-d .storyboard-board,.home-story.option-e .storyboard-board{gap:34px;margin:70px 0 0;padding:0;overflow:visible;grid-template-columns:1fr!important}.home-story .storyboard-board .storyboard-phone,.home-story.option-d .storyboard-board .storyboard-phone,.home-story.option-e .storyboard-board .storyboard-phone{width:min(100%,390px);min-height:610px;box-shadow:10px 10px 0 var(--orange);border-width:5px;border-radius:34px;justify-self:center;padding:24px}.home-story .storyboard-board .storyboard-phone:nth-child(2),.home-story.option-d .storyboard-board .storyboard-phone:nth-child(2),.home-story.option-e .storyboard-board .storyboard-phone:nth-child(2){transform:rotate(1deg)}.home-story .storyboard-phone:before{height:15px;top:7px}.home-story .storyboard-board .storyboard-phone>span{margin-top:20px;font-size:9px}.home-story .handwritten-note{padding:14% 4%}.home-story .handwritten-note b{margin-bottom:16%;font-size:30px}.home-story .handwritten-note p{margin-bottom:10%;font-size:21px}.home-story .storyboard-phone>small{font-size:8px}.home-story .production-pairs{width:100%;margin-top:65px}.home-story .production-pair{grid-template-columns:minmax(0,1fr) auto minmax(0,1fr);gap:8px}.home-story .production-pair>em{font-size:24px;transform:none}.home-story .bts-frame,.home-story .production-pair .final-frame{aspect-ratio:9/16;width:100%;box-shadow:6px 6px 0 var(--ink);border-width:2px}.home-story .bts-frame>span,.home-story .production-pair .final-frame>span{font-size:7px;top:8px;left:8px}.home-story .bts-frame>i,.home-story .production-pair .final-frame>i{width:46px}.home-story .bts-frame>b,.home-story .production-pair .final-frame>b{text-align:center;max-width:88%;font-size:13px}.home-story .client-story{min-height:auto;padding-top:95px;padding-bottom:105px}.home-story .client-logo-cloud,.home-story.option-d .client-logo-cloud,.home-story.option-e .client-logo-cloud{overscroll-behavior-x:contain;flex-wrap:nowrap;gap:10px;width:100%;margin-top:38px;padding:16px 0;display:flex;overflow-x:auto}.home-story .client-logo{flex:0 0 154px;min-height:118px;padding:14px 12px}.home-story .client-logo.logo-floward{flex-basis:190px;padding:10px 14px}.home-story .client-logo.logo-floward img{width:100%;max-width:185px;height:88px}.home-story .client-logo img{max-width:150px;height:70px}.home-story .client-logo.logo-overjar img{height:82px}.home-story .client-logo.logo-fiz{padding:0}.home-story .work-story>.work-tabs{margin-bottom:52px}.home-story .work-tabs,.home-story.option-d .work-tabs,.home-story.option-e .work-tabs{grid-template-columns:repeat(2,minmax(0,1fr));gap:8px;overflow:visible}.home-story .work-tabs button,.home-story.option-d .work-tabs button,.home-story.option-e .work-tabs button{border:1px solid var(--ink);min-height:58px;padding:10px;font-size:14px;line-height:1.1}.home-story .work-tabs button:last-child{grid-column:1/-1}.home-story .work-lab{gap:38px}.home-story .work-copy h3{font-size:clamp(48px,15vw,74px)}.home-story .work-line{font-size:17px;line-height:1.45}.home-story .contact-footer h2{margin-bottom:48px}.home-story .contact-form{box-shadow:8px 8px 0 var(--ink);grid-template-columns:1fr;gap:34px;padding:22px 18px}.home-story .contact-fields{grid-template-columns:1fr;gap:24px}.home-story .contact-fields .brief-field{grid-column:1}.home-story .contact-fields label>span{font-size:9px}.home-story .contact-fields input{min-height:50px;font-size:16px}.home-story .contact-action button{min-height:88px;font-size:28px}.home-story .contact-action p{font-size:8px;line-height:1.4}}.autoplay-video{z-index:2;border-radius:inherit;background:var(--ink);position:absolute;inset:0;overflow:hidden}.autoplay-video video{object-fit:cover;width:100%;height:100%;display:block}.video-sound-toggle{z-index:3;color:#fff;cursor:pointer;letter-spacing:.06em;text-transform:uppercase;-webkit-backdrop-filter:blur(8px);backdrop-filter:blur(8px);background:#171512c7;border:1px solid #fffc;border-radius:999px;min-height:34px;padding:8px 10px;font:700 7px/1 Space Mono,monospace;position:absolute;bottom:9px;right:9px}.video-sound-toggle:focus-visible{outline:3px solid var(--green);outline-offset:2px}.option-e .journey{display:block}.option-e .journey-sticky{grid-template-columns:minmax(250px,.5fr) minmax(0,1.5fr);gap:2vw;padding:90px 4vw 40px}.option-e .journey-copy{min-height:320px}.option-e .journey-copy .funnel-goal{max-width:600px;font-size:clamp(52px,5vw,80px);line-height:.88}.option-e .journey-copy .stage-count{flex-direction:column;gap:8px;margin-top:32px}.option-e .journey-copy .stage-count i{width:6px;height:42px}.option-e .funnel-shape{justify-self:end;width:100%;max-width:980px;height:760px}.option-e .funnel-level{height:180px}@media (max-width:900px){.option-e .journey-sticky{grid-template-columns:1fr;gap:0;padding:92px 18px 30px}.option-e .journey-copy{min-height:265px}.option-e .journey-copy .funnel-goal{max-width:620px;font-size:clamp(48px,13vw,72px)}.option-e .journey-copy .stage-count{margin-top:24px}.option-e .journey-copy .stage-count i{height:32px}.option-e .funnel-shape{justify-self:center;max-width:560px;height:520px}.option-e .funnel-level{height:125px}}.video-brand{z-index:3;color:#fff;letter-spacing:.08em;-webkit-backdrop-filter:blur(8px);backdrop-filter:blur(8px);background:#171512b8;border:1px solid #ffffffc7;border-radius:999px;padding:6px 8px;font:700 6px/1 Space Mono,monospace;position:absolute;top:28px;left:9px}.video-sequence{z-index:3;gap:4px;display:flex;position:absolute;bottom:12px;left:10px}.video-sequence i{background:#ffffff73;border-radius:999px;width:15px;height:4px;transition:width .25s,background .25s;box-shadow:0 1px 4px #00000038}.video-sequence i.active{background:var(--green);width:26px}.case-video{border-style:solid;position:relative;overflow:hidden}.case-video .autoplay-video{border-radius:0}.case-video .video-brand{font-size:8px;top:12px}.case-video .video-sequence{bottom:17px;left:14px}.case-video .video-sequence i{width:24px;height:5px}.case-video .video-sequence i.active{width:40px}.case-video .video-sound-toggle{min-height:38px;font-size:8px}.case-social-link{width:100%;height:100%;color:inherit;flex-direction:column;justify-content:center;align-items:center;text-decoration:none;display:flex}.case-social-link:hover b{text-underline-offset:.14em;text-decoration:underline;text-decoration-thickness:.08em}.case-title-link b{letter-spacing:-.065em;max-width:88%;font-size:clamp(42px,4.8vw,76px);line-height:.82}.client-logo,.client-logo.logo-floward,.client-logo.logo-fiz{flex:1 1 0;min-height:128px;padding:18px 14px;overflow:hidden;background:0 0!important}.client-logo img,.client-logo.logo-floward img,.client-logo.logo-fiz img,.client-logo.logo-overjar img,.client-logo.logo-oh-fudge img{object-fit:contain;object-position:center;width:100%;max-width:150px;height:72px}.client-logo:hover,.client-logo:focus-within{background:var(--paper)!important}@supports (color:color-mix(in lab, red, red)){.client-logo:hover,.client-logo:focus-within{background:color-mix(in srgb, var(--paper) 54%, transparent)!important}}.hybrid-map.hybrid-stack:before{display:none}.hybrid-bridge-art{z-index:5;pointer-events:none;height:180px;position:absolute;top:50%;left:7%;right:7%;transform:translateY(-29%)}.hybrid-bridge-art i{display:block;position:absolute}.bridge-deck{border:3px solid var(--ink);background:var(--green);height:18px;animation:1.8s ease-in-out infinite alternate bridgeDeck;top:47px;left:0;right:0;box-shadow:0 7px #17151229}.bridge-arch{border:5px solid var(--blue);transform-origin:top;border-top:0;border-radius:0 0 50% 50%;width:47%;height:92px;animation:1.1s cubic-bezier(.2,.8,.2,1) both bridgeArch;top:62px}.bridge-arch-one{left:2%}.bridge-arch-two{animation-delay:.12s;right:2%}.bridge-pier{border:3px solid var(--ink);background:var(--orange);width:15px;height:115px;top:3px}.hybrid-stack .hybrid-yougc{overflow:visible}.hybrid-stack .hybrid-yougc>*{z-index:6;position:relative}.hybrid-stack .hybrid-yougc:after{content:"THE BRIDGE";z-index:7}.option-e .bridge-deck{background:var(--green)}.option-e .bridge-arch{border-color:var(--blue)}.option-e .bridge-pier{background:var(--coral)}@keyframes bridgeDeck{0%{translate:0}to{translate:0 -4px}}@keyframes bridgeArch{0%{opacity:0;transform:scaleY(.25)}to{opacity:1;transform:scaleY(1)}}.portrait-wave{z-index:4;transform-origin:70% 80%;font-size:clamp(28px,4vw,58px);animation:1.6s ease-in-out infinite portraitWave;position:absolute;bottom:14%;right:10%}.portrait>i{animation:2.8s ease-in-out infinite characterFloat}.person-card:nth-child(2) .portrait-wave,.person-card:nth-child(2) .portrait>i{animation-delay:-.45s}.person-card:nth-child(3) .portrait-wave,.person-card:nth-child(3) .portrait>i{animation-delay:-.9s}@keyframes portraitWave{0%,55%,to{transform:rotate(0)}65%{transform:rotate(22deg)}78%{transform:rotate(-13deg)}90%{transform:rotate(17deg)}}@keyframes characterFloat{0%,to{translate:0}50%{translate:0 -8px}}@media (max-width:720px){.home-story .hybrid-map.hybrid-stack{grid-template-columns:repeat(2,minmax(0,1fr));gap:10px;padding-top:28px}.home-story .hybrid-stack .hybrid-side{min-height:205px;padding:16px 13px}.home-story .hybrid-stack .hybrid-side>span{font-size:8px}.home-story .hybrid-stack .hybrid-side h2{font-size:clamp(23px,7vw,38px)}.home-story .hybrid-bridge-art{height:145px;top:210px;left:3%;right:3%;transform:none}.home-story .bridge-deck{height:15px;top:38px}.home-story .bridge-arch{border-width:0 4px 4px;border-top-style:none;border-top-color:currentColor;height:72px;top:50px}.home-story .bridge-pier{width:12px;height:92px;top:0}.home-story .hybrid-stack .hybrid-yougc{min-height:350px;margin-top:18px;padding:138px 24px 26px}.home-story .hybrid-stack .hybrid-yougc .yougc-mark{font-size:clamp(72px,23vw,116px)}.home-story .hybrid-stack .hybrid-yougc h3{margin-top:14px;font-size:clamp(36px,11vw,52px)}.home-story .hybrid-stack .hybrid-yougc p{max-width:360px;font-size:16px;line-height:1.38}.home-story .hybrid-stack .hybrid-yougc:after{font-size:7px;top:104px}.client-logo,.client-logo.logo-floward,.client-logo.logo-fiz{flex:0 0 154px;min-height:118px;padding:14px 12px}.client-logo img,.client-logo.logo-floward img,.client-logo.logo-fiz img,.client-logo.logo-overjar img,.client-logo.logo-oh-fudge img{max-width:138px;height:68px}}@media (prefers-reduced-motion:reduce){.bridge-deck,.bridge-arch,.portrait-wave,.portrait>i{animation:none}}@media (min-width:901px){.home-story .story-map{width:min(1120px,100vw - 48px);top:82px}.home-story .hero{min-height:max(100svh,820px);padding-top:176px}.home-story .hero-media,.option-d .hero-media,.option-e .hero-media{max-height:calc(100svh - 190px)}[id=clients],[id=what-we-are],[id=team],[id=how-we-work],[id=work],[id=hello]{scroll-margin-top:166px}}.hybrid-map.hybrid-stack{grid-template-rows:auto 96px auto;grid-template-columns:repeat(2,minmax(0,1fr));align-items:stretch;gap:0 clamp(16px,2.5vw,42px);padding:54px 0 42px}.hybrid-stack .hybrid-yougc{grid-area:1/1/auto/-1;justify-self:center;width:min(620px,58vw);min-height:330px;margin:0;padding:32px;transform:rotate(-1deg)}.hybrid-stack .hybrid-inhouse{grid-area:3/1;transform:rotate(-.5deg)}.hybrid-stack .hybrid-outsourced{grid-area:3/2;transform:rotate(.5deg)}.hybrid-stack .hybrid-side{min-height:280px}.hybrid-bridge-art{z-index:2;grid-area:2/1/auto/-1;place-self:stretch center;width:min(760px,74%);height:96px;position:relative;top:auto;left:auto;right:auto;transform:none}.bridge-deck{width:12px;height:38px;box-shadow:none;border-width:2px;animation:none;top:0;left:50%;right:auto;transform:translate(-50%)}.bridge-arch{background:var(--blue);border:0;border-radius:999px;width:34%;height:4px;animation:.7s cubic-bezier(.2,.8,.2,1) both connectorBuild;top:37px}.bridge-arch-one{transform-origin:100%;left:16%;transform:rotate(-7deg)}.bridge-arch-two{transform-origin:0;right:16%;transform:rotate(7deg)}.bridge-pier{border-width:2px;width:11px;height:27px;top:58px}.bridge-pier-one{left:14%}.bridge-pier-two{right:14%}@keyframes connectorBuild{0%{opacity:0;scale:.2 1}to{opacity:1;scale:1}}@media (max-width:720px){.home-story .hybrid-map.hybrid-stack{grid-template-rows:auto 78px auto;grid-template-columns:repeat(2,minmax(0,1fr));gap:0 10px;padding-top:28px}.home-story .hybrid-stack .hybrid-yougc{grid-area:1/1/auto/-1;width:100%;min-height:300px;margin:0;padding:28px 22px;transform:rotate(-1deg)}.home-story .hybrid-stack .hybrid-inhouse{grid-area:3/1}.home-story .hybrid-stack .hybrid-outsourced{grid-area:3/2}.home-story .hybrid-bridge-art{grid-area:2/1/auto/-1;width:92%;height:78px;position:relative;top:auto;left:auto;right:auto;transform:none}.home-story .bridge-deck{width:10px;height:30px;top:0;left:50%;right:auto;transform:translate(-50%)}.home-story .bridge-arch{background:var(--blue);border:0;width:36%;height:4px;top:29px}.home-story .bridge-arch-one{left:13%;transform:rotate(-8deg)}.home-story .bridge-arch-two{right:13%;transform:rotate(8deg)}.home-story .bridge-pier{width:9px;height:22px;top:49px}.home-story .bridge-pier-one{left:11%}.home-story .bridge-pier-two{right:11%}.home-story .hybrid-stack .hybrid-yougc .yougc-mark{font-size:clamp(70px,23vw,112px)}.home-story .hybrid-stack .hybrid-yougc h3{margin-top:18px;font-size:clamp(36px,11vw,50px)}.home-story .hybrid-stack .hybrid-yougc p{font-size:16px;line-height:1.38}.home-story .hybrid-stack .hybrid-yougc:after{font-size:7px;top:-13px}}.documentary-frame.documentary-video{aspect-ratio:16/9;cursor:default;background:#171512;padding:0;position:relative}.documentary-frame.documentary-video:before,.documentary-frame.documentary-video:after{display:none}.documentary-video .autoplay-video video{object-fit:contain;background:#171512}.documentary-video .video-brand{font-size:8px;top:14px;left:14px}.documentary-video .video-sound-toggle{min-height:40px;font-size:8px}@media (max-width:900px){.home-story .documentary-frame.documentary-video{aspect-ratio:4/5}}.team-photo{isolation:isolate;padding:0;overflow:hidden}.team-photo:before,.team-photo:after{display:none}.team-photo img{object-fit:cover;width:100%;height:100%;transition:transform .5s cubic-bezier(.2,.8,.2,1);display:block}.team-photo.photo-ramzi img{object-position:50% 53%;transform:scale(1.06)}.team-photo.photo-dalia img,.team-photo.photo-diana img,.team-photo.photo-abdulla img{object-position:50% 36%;transform:scale(1.36)}.person-card:hover .team-photo.photo-ramzi img{transform:scale(1.11)}.person-card:hover .team-photo.photo-dalia img,.person-card:hover .team-photo.photo-diana img,.person-card:hover .team-photo.photo-abdulla img{transform:scale(1.42)}.person-diana{transform:rotate(-.6deg)}.person-abdulla{transform:rotate(.8deg)}.person-card>div:last-child{flex-direction:column;justify-content:flex-start;align-items:flex-start;gap:9px;min-height:116px}.person-card h3{font-size:clamp(24px,2.25vw,36px);line-height:.95}.person-card p{max-width:100%;line-height:1.35}.option-e .team-story:before{content:"FOUNDING TEAM / 5 PEOPLE"}.option-e .team-cast{grid-template-columns:repeat(4,minmax(0,1fr));gap:10px;padding-left:1vw;padding-right:1vw}.option-e .person-card:first-child{transform:rotate(-3deg)translateY(18px)}.option-e .person-card:nth-child(2){z-index:4;transform:rotate(1.5deg)translateY(-24px)}.option-e .person-card:nth-child(3){z-index:3;transform:rotate(-1.5deg)translateY(24px)}.option-e .person-card:nth-child(4){z-index:2;transform:rotate(3deg)translateY(-4px)}.option-e .person-card>div:last-child{min-height:126px}.option-e .person-card p{text-align:left;max-width:100%}@media (max-width:1100px){.home-story .team-cast,.home-story.option-e .team-cast{grid-template-columns:repeat(2,minmax(0,1fr));gap:42px 18px;width:min(100%,820px);margin-left:auto;margin-right:auto}.option-e .person-card:first-child{transform:rotate(-2deg)}.option-e .person-card:nth-child(2){transform:rotate(1.5deg)translateY(-12px)}.option-e .person-card:nth-child(3){transform:rotate(1deg)}.option-e .person-card:nth-child(4){transform:rotate(-1.5deg)translateY(12px)}}@media (max-width:720px){.home-story .team-cast,.home-story.option-e .team-cast{grid-template-columns:1fr;gap:38px;width:min(100%,430px)}.home-story .person-card,.home-story.option-e .person-card{transform:none}.home-story .person-card>div:last-child,.home-story.option-e .person-card>div:last-child{min-height:0}.home-story .person-card h3,.home-story.option-e .person-card h3{font-size:30px}.home-story .person-card p,.home-story.option-e .person-card p{text-align:left;max-width:100%;font-size:10px}}.documentary-clip>.documentary-subtitle{border-left:6px solid var(--orange);background:var(--ink);max-width:900px;color:var(--paper);text-align:center;text-transform:none;letter-spacing:-.025em;margin:22px auto 0;padding:14px 18px;font:700 clamp(16px,1.6vw,24px)/1.35 Space Mono,monospace}.team-avatar-stage{aspect-ratio:3/2;border:8px solid var(--paper);outline:3px solid var(--ink);width:min(1320px,100%);box-shadow:18px 18px 0 var(--green);margin:78px auto 0;position:relative;overflow:hidden;transform:rotate(-1deg)}.team-avatar-stage img{object-fit:cover;width:100%;height:100%;display:block}.team-camera-cue{border:2px solid var(--ink);background:var(--green);color:var(--ink);box-shadow:5px 5px 0 var(--ink);letter-spacing:.08em;padding:10px 13px;font:800 10px/1 Space Mono,monospace;position:absolute;top:20px;right:22px;transform:rotate(3deg)}.team-roster{background:var(--ink);grid-template-columns:repeat(4,minmax(0,1fr));gap:3px;width:min(1320px,100%);margin:46px auto 0;padding:3px;display:grid}.team-roster article{background:var(--paper);min-height:190px;color:var(--ink);padding:20px}.team-roster article:nth-child(2){background:var(--blue);color:var(--paper)}.team-roster article:nth-child(3){background:var(--orange)}.team-roster article:nth-child(4){background:var(--green)}.team-roster span{letter-spacing:.08em;font:800 10px/1 Space Mono,monospace}.team-roster h3{letter-spacing:-.055em;margin:46px 0 10px;font-size:clamp(24px,2.35vw,38px);line-height:.94}.team-roster p{text-transform:uppercase;margin:0;font:700 10px/1.4 Space Mono,monospace}@media (max-width:900px){.home-story .team-avatar-stage{margin-top:54px}.home-story .team-roster{grid-template-columns:repeat(2,minmax(0,1fr))}}@media (max-width:720px){.home-story .documentary-clip>.documentary-subtitle{border-left-width:4px;margin-top:14px;padding:12px 13px;font-size:14px}.home-story .team-avatar-stage{width:calc(100% - 8px);box-shadow:9px 9px 0 var(--green);border-width:4px;outline-width:2px;margin-top:40px;transform:rotate(-.6deg)}.home-story .team-camera-cue{box-shadow:3px 3px 0 var(--ink);padding:7px 8px;font-size:7px;top:10px;right:10px}.home-story .team-roster{grid-template-columns:1fr;margin-top:30px}.home-story .team-roster article{min-height:142px;padding:18px}.home-story .team-roster h3{margin-top:30px;font-size:30px}}.documentary-closed-captions{z-index:6;pointer-events:none;width:min(86%,760px);height:58px;position:absolute;bottom:18px;left:50%;transform:translate(-50%)}.documentary-closed-captions span{color:#fff;opacity:0;text-align:center;letter-spacing:-.035em;background:#000000d6;border:1px solid #ffffff61;border-radius:4px;width:max-content;max-width:100%;padding:9px 13px;font:800 clamp(15px,1.55vw,23px)/1.2 Space Mono,monospace;animation:4.1s linear infinite documentaryCaptionOne;position:absolute;bottom:0;left:50%;transform:translate(-50%,8px)}.documentary-closed-captions span:nth-child(2){animation-name:documentaryCaptionTwo}.documentary-video .video-sound-toggle{top:14px;bottom:auto}@keyframes documentaryCaptionOne{0%,3%{opacity:0;transform:translate(-50%,8px)}7%,43%{opacity:1;transform:translate(-50%)}48%,to{opacity:0;transform:translate(-50%,-4px)}}@keyframes documentaryCaptionTwo{0%,47%{opacity:0;transform:translate(-50%,8px)}52%,94%{opacity:1;transform:translate(-50%)}to{opacity:0;transform:translate(-50%,-4px)}}.team-avatar-grid{grid-template-columns:repeat(5,minmax(0,1fr));align-items:start;gap:clamp(18px,2vw,30px);width:min(1320px,100%);margin:82px auto 0;display:grid}.team-avatar-grid>article{text-align:center;background:0 0;min-width:0}.avatar-gif{aspect-ratio:1;border:3px solid var(--ink);background:var(--green);width:100%;box-shadow:8px 8px 0 var(--ink);overflow:hidden}.avatar-gif--ramzi{border-radius:46% 54% 38% 62%/43% 39% 61% 57%}.avatar-gif--dalia{border-radius:50% 50% 20% 20%/48% 48% 22% 22%}.avatar-gif--diana{border-radius:31% 69% 42% 58%/57% 34% 66% 43%}.avatar-gif--abdulla{border-radius:58% 42% 55% 45%/39% 62% 38% 61%}.avatar-gif--abdulrahman{border-radius:43% 57% 62% 38%/57% 43% 58% 42%}.avatar-gif--cheyma{border-radius:64% 36% 47% 53%/46% 58% 42% 54%}.avatar-gif img{object-fit:cover;width:100%;height:100%;display:block}.avatar-meta{padding:20px 4px 0}.team-avatar-grid h3{letter-spacing:-.055em;margin:0 0 9px;font-size:clamp(25px,2.15vw,36px);line-height:.95}.team-avatar-grid p{text-transform:uppercase;margin:0;font:700 9px/1.4 Space Mono,monospace}.home-story .team-avatar-grid--six{grid-template-columns:repeat(3,minmax(0,1fr));gap:clamp(48px,5vw,76px) clamp(24px,3vw,40px);width:min(1120px,100%)}@media (max-width:1050px){.home-story .team-avatar-grid--six{grid-template-columns:repeat(3,minmax(0,1fr));gap:48px 28px;width:min(920px,100%)}.home-story .team-avatar-grid--five{grid-template-columns:repeat(6,minmax(0,1fr));gap:48px 28px;width:min(920px,100%)}.home-story .team-avatar-grid--five>article{grid-column:span 2}.home-story .team-avatar-grid--five>article:nth-child(4){grid-column:2/span 2}.home-story .team-avatar-grid--five>article:nth-child(5){grid-column:4/span 2}}@media (max-width:720px){.home-story .documentary-closed-captions{width:calc(100% - 24px);height:54px;bottom:10px}.home-story .documentary-closed-captions span{padding:8px 10px;font-size:12px}.home-story .documentary-video .video-sound-toggle{top:8px}.home-story .team-avatar-grid{grid-template-columns:1fr;gap:50px;width:min(100%,370px);margin-top:44px}.home-story .team-avatar-grid--six{grid-template-columns:1fr}.home-story .team-avatar-grid--five>article,.home-story .team-avatar-grid--five>article:nth-child(4),.home-story .team-avatar-grid--five>article:nth-child(5){grid-column:auto}.home-story .avatar-gif{box-shadow:7px 7px 0 var(--ink)}.home-story .avatar-meta{padding-top:18px}.home-story .team-avatar-grid h3{font-size:31px}}@media (prefers-reduced-motion:reduce){.documentary-closed-captions{justify-content:center;gap:6px;height:auto;display:flex}.documentary-closed-captions span{opacity:1;width:auto;animation:none;position:static;transform:none}}.home-story.option-e .hybrid-map.hybrid-stack{grid-template-rows:1fr;grid-template-columns:minmax(0,1fr) minmax(230px,.78fr) minmax(0,1fr);align-items:center;gap:clamp(12px,1.8vw,28px);padding:48px 0 36px}.home-story.option-e .hybrid-map.hybrid-stack:after{content:"";z-index:0;background:var(--green);height:7px;position:absolute;top:50%;left:5%;right:5%;transform:translateY(-50%)rotate(-.5deg)}.home-story.option-e .hybrid-stack .hybrid-inhouse{grid-area:1/1}.home-story.option-e .hybrid-stack .hybrid-yougc{grid-area:1/2;width:100%;min-height:310px;margin:0;padding:26px 22px;transform:none}.home-story.option-e .hybrid-stack .hybrid-outsourced{grid-area:1/3}.home-story.option-e .hybrid-stack .hybrid-side{min-height:310px;transform:none}.home-story.option-e .hybrid-stack .hybrid-yougc .yougc-mark{font-size:clamp(58px,6vw,92px)}.home-story.option-e .hybrid-stack .hybrid-yougc h3{font-size:clamp(24px,2.4vw,38px)}.home-story.option-e .hybrid-stack .hybrid-yougc p{font-size:clamp(12px,1vw,15px);line-height:1.35}.home-story.option-e .hybrid-stack .hybrid-yougc:after{font-size:7px;top:14px}.home-story.option-e .hybrid-bridge-art{display:none}.home-story .handwritten-note.handwritten-title{text-align:center;justify-content:center;align-items:center;padding:18%;transform:rotate(-3deg)}.home-story .storyboard-phone:nth-child(2) .handwritten-title{transform:rotate(2deg)}.home-story .storyboard-phone:nth-child(3) .handwritten-title{transform:rotate(-1deg)}.home-story .handwritten-note.handwritten-title b{color:var(--ink);text-decoration:underline;-webkit-text-decoration-color:var(--orange);text-decoration-color:var(--orange);text-underline-offset:.13em;margin:0;font-family:Bradley Hand,Comic Sans MS,cursive;font-size:clamp(36px,4vw,62px);font-weight:700;line-height:.95;text-decoration-thickness:4px}.home-story.option-e .storyboard-phone:nth-child(2) .handwritten-title b{-webkit-text-decoration-color:var(--blue);text-decoration-color:var(--blue)}.home-story.option-e .storyboard-phone:nth-child(3) .handwritten-title b{-webkit-text-decoration-color:var(--green);text-decoration-color:var(--green)}.home-story .documentary-frame.documentary-video{aspect-ratio:16/9;background:0 0}.home-story .documentary-video .autoplay-video video{object-fit:cover;background:0 0}.team-avatar-grid>article{cursor:default;outline:none}.team-avatar-grid>article:focus-visible .avatar-gif{outline:4px solid var(--orange);outline-offset:5px}:is(.team-avatar-grid>article:hover .avatar-gif,.team-avatar-grid>article:focus-visible .avatar-gif,.team-avatar-grid>article.is-performing .avatar-gif){animation:.9s cubic-bezier(.2,.85,.25,1) both avatarQuirk}:is(.team-avatar-grid>article:hover .avatar-gif img,.team-avatar-grid>article:focus-visible .avatar-gif img,.team-avatar-grid>article.is-performing .avatar-gif img){animation:.9s cubic-bezier(.2,.85,.25,1) both avatarQuirkCloseup}@keyframes avatarQuirk{0%,to{transform:translateY(0)rotate(0)}24%{transform:translateY(-9px)rotate(-2deg)}48%{transform:translateY(-3px)rotate(2.2deg)}72%{transform:translateY(-7px)rotate(-1deg)}}@keyframes avatarQuirkCloseup{0%,to{transform:scale(1)}38%{transform:scale(1.055)}68%{transform:scale(1.025)}}.avatar-gif--abdulla{position:relative}.avatar-gif--abdulla .abdulla-avatar-state{transition:opacity .3s,transform .55s cubic-bezier(.2,.85,.25,1);position:absolute;inset:0}.avatar-gif--abdulla .abdulla-avatar-camera{opacity:1;transform:scale(1)}.avatar-gif--abdulla .abdulla-avatar-forward{opacity:0;transform:scale(1.035)}.team-avatar-grid>article.team-member--abdulla:hover .avatar-gif,.team-avatar-grid>article.team-member--abdulla.is-performing .avatar-gif,.team-avatar-grid>article.team-member--abdulla:hover .avatar-gif img,.team-avatar-grid>article.team-member--abdulla.is-performing .avatar-gif img{animation:none}.team-avatar-grid>article.team-member--abdulla:focus-visible .avatar-gif{animation:none}.team-avatar-grid>article.team-member--abdulla:focus-visible .avatar-gif img{animation:none}:is(.team-avatar-grid>article.team-member--abdulla:hover .abdulla-avatar-camera,.team-avatar-grid>article.team-member--abdulla:focus-visible .abdulla-avatar-camera,.team-avatar-grid>article.team-member--abdulla.is-performing .abdulla-avatar-camera){opacity:0;transform:scale(1.02)}:is(.team-avatar-grid>article.team-member--abdulla:hover .abdulla-avatar-forward,.team-avatar-grid>article.team-member--abdulla:focus-visible .abdulla-avatar-forward,.team-avatar-grid>article.team-member--abdulla.is-performing .abdulla-avatar-forward){opacity:1;transform:scale(1)}@media (max-width:720px){.home-story.option-e .hybrid-choice-intro h2{font-size:clamp(42px,12vw,60px)}.home-story.option-e .hybrid-map.hybrid-stack{grid-template-rows:1fr;grid-template-columns:minmax(0,1fr) minmax(98px,.9fr) minmax(0,1fr);gap:6px;padding:32px 0 24px}.home-story.option-e .hybrid-map.hybrid-stack:after{height:5px;left:3%;right:3%}.home-story.option-e .hybrid-stack .hybrid-inhouse{grid-area:1/1}.home-story.option-e .hybrid-stack .hybrid-yougc{grid-area:1/2;min-height:210px;padding:18px 8px 12px}.home-story.option-e .hybrid-stack .hybrid-outsourced{grid-area:1/3}.home-story.option-e .hybrid-stack .hybrid-side{min-height:210px;padding:13px 8px}.home-story.option-e .hybrid-stack .hybrid-side>span{letter-spacing:.04em;font-size:5px}.home-story.option-e .hybrid-stack .hybrid-side h2{font-size:clamp(18px,5.5vw,27px);line-height:.9}.home-story.option-e .hybrid-stack .hybrid-yougc .yougc-mark{font-size:clamp(40px,12vw,52px)}.home-story.option-e .hybrid-stack .hybrid-yougc h3{margin-top:auto;font-size:16px}.home-story.option-e .hybrid-stack .hybrid-yougc p{font-size:8px;line-height:1.28}.home-story.option-e .hybrid-stack .hybrid-yougc:after{padding:5px 6px;font-size:5px;top:8px}.home-story .storyboard-board .storyboard-phone,.home-story.option-e .storyboard-board .storyboard-phone{min-height:0}.home-story .handwritten-note.handwritten-title{padding:16%}.home-story .handwritten-note.handwritten-title b{font-size:clamp(42px,13vw,58px)}.home-story .documentary-frame.documentary-video{aspect-ratio:16/9;box-shadow:9px 9px 0 var(--orange);border-width:4px}.home-story .client-logo-cloud,.home-story.option-e .client-logo-cloud{grid-template-columns:repeat(2,minmax(0,1fr));gap:8px;width:100%;display:grid;overflow:visible}.home-story .client-logo,.home-story .client-logo.logo-floward,.home-story .client-logo.logo-fiz{width:auto;min-width:0;min-height:104px;padding:12px 10px}.home-story .client-logo img,.home-story .client-logo.logo-floward img,.home-story .client-logo.logo-fiz img,.home-story .client-logo.logo-overjar img,.home-story .client-logo.logo-oh-fudge img{object-fit:contain;width:100%;max-width:130px;height:62px}.home-story .hero-media{flex-basis:390px;height:390px}.home-story .hero-media .ugc-phone{width:min(30vw,118px)}}@media (prefers-reduced-motion:reduce){.team-avatar-grid>article:hover .avatar-gif,.team-avatar-grid>article.is-performing .avatar-gif,.team-avatar-grid>article:hover .avatar-gif img,.team-avatar-grid>article.is-performing .avatar-gif img{animation:none}.team-avatar-grid>article:focus-visible .avatar-gif{animation:none}.team-avatar-grid>article:focus-visible .avatar-gif img{animation:none}.avatar-gif--abdulla .abdulla-avatar-state{transition:none}}.home-story .production-pair{align-items:end}.home-story .production-side{gap:16px;min-width:0;display:grid}.home-story .production-side-title{border:2px solid var(--ink);background:var(--paper);min-height:84px;box-shadow:6px 6px 0 var(--ink);flex-direction:column;justify-content:flex-end;padding:13px 15px 12px;display:flex;transform:rotate(-1deg)}.home-story .production-side-final .production-side-title{background:var(--green);transform:rotate(1deg)}.home-story .production-side-title span{letter-spacing:.12em;font:800 8px/1.2 Space Mono,monospace}.home-story .production-side-title h3{letter-spacing:-.055em;margin:5px 0 0;font-size:clamp(25px,3vw,46px);line-height:.9}.home-story .production-pair>em{align-self:center;margin-top:100px}@media (max-width:720px){.home-story .production-pair{grid-template-columns:minmax(0,1fr) 22px minmax(0,1fr);align-items:end;gap:7px}.home-story .production-side{gap:9px}.home-story .production-side-title{min-height:73px;box-shadow:4px 4px 0 var(--ink);padding:10px 8px 9px}.home-story .production-side-title span{letter-spacing:.06em;font-size:5px}.home-story .production-side-title h3{margin-top:4px;font-size:clamp(17px,5vw,22px)}.home-story .production-pair>em{margin-top:80px;font-size:20px}}.home-story.option-e .ideation-story .storyboard-board{gap:clamp(24px,4vw,64px);width:min(1380px,100%);margin:100px auto 0}.home-story.option-e .ideation-story .storyboard-phone{width:min(100%,370px)}.home-story.option-e .ideation-story .handwritten-title{text-align:left;align-items:stretch;padding:14% 10%}.home-story.option-e .ideation-story .handwritten-title b{width:100%;color:var(--ink);letter-spacing:-.075em;background:linear-gradient(transparent 62%, var(--orange) 62% 78%, transparent 78%);-webkit-box-decoration-break:clone;box-decoration-break:clone;font-family:Bradley Hand,Comic Sans MS,cursive;font-size:clamp(64px,6.4vw,108px);font-style:italic;font-weight:700;line-height:.82;text-decoration:none;transform:rotate(-7deg)translate(-2%,-9%)}.home-story.option-e .ideation-story .storyboard-phone:nth-child(2) .handwritten-title b{text-align:right;background-image:linear-gradient(transparent 62%, var(--blue) 62% 78%, transparent 78%);transform:rotate(6deg)translate(2%,10%)}.home-story.option-e .ideation-story .storyboard-phone:nth-child(3) .handwritten-title b{background-image:linear-gradient(transparent 62%, var(--green) 62% 78%, transparent 78%);align-self:end;transform:rotate(-4deg)translate(1%,-2%)}@media (max-width:720px){.home-story.option-e .ideation-story .storyboard-board{gap:44px;width:100%;margin-top:64px}.home-story.option-e .ideation-story .storyboard-phone{width:min(100%,410px)}.home-story.option-e .ideation-story .handwritten-title{padding:13% 10%}.home-story.option-e .ideation-story .handwritten-title b{font-size:clamp(74px,22vw,106px)}}.chapter-heading.ideation-heading h2{letter-spacing:-.045em;font-size:clamp(30px,3.8vw,58px);line-height:1.1}.ideation-heading mark{background:var(--green);color:var(--ink);-webkit-box-decoration-break:clone;box-decoration-break:clone;padding:0 .08em}.home-story.option-e .brainstorm-sheet{border:3px solid var(--ink);width:min(1240px,92vw);color:var(--ink);box-shadow:18px 18px 0 var(--orange), 31px 31px 0 var(--green);background:linear-gradient(#2d46ee14 1px,#0000 1px) 0 0/100% 42px,linear-gradient(90deg,#0000 0 58px,#ff6c4238 58px 60px,#0000 60px),#fffdf4;margin:36px auto 24px;padding:clamp(54px,7vw,92px);position:relative;overflow:hidden;transform:rotate(-.75deg)}.home-story.option-e .brainstorm-sheet:before,.home-story.option-e .brainstorm-sheet:after{content:"";z-index:2;background:#d9ff58c7;border:1px solid #1917172e;width:136px;height:32px;position:absolute}.home-story.option-e .brainstorm-sheet:before{top:24px;left:-26px;transform:rotate(-10deg)}.home-story.option-e .brainstorm-sheet:after{bottom:34px;right:-24px;transform:rotate(8deg)}.brainstorm-notes{grid-template-columns:repeat(2,minmax(0,1fr));gap:60px 36px;width:100%;margin:22px auto 30px;display:grid}.brainstorm-notes b{color:var(--ink);white-space:nowrap;background:linear-gradient(transparent 62%, var(--green) 62% 84%, transparent 84%);justify-self:start;padding:0 8px 5px;font-family:Bradley Hand,Comic Sans MS,cursive;font-size:clamp(36px,4.8vw,72px);font-style:italic;line-height:1.1;transform:rotate(-4deg)}.brainstorm-notes b:nth-child(2){background-image:linear-gradient(#0000 62%,#83a1ff 62% 84%,#0000 84%);justify-self:end;transform:rotate(3deg)}.brainstorm-notes b:nth-child(3){background-image:linear-gradient(#0000 62%,#ef72a5 62% 84%,#0000 84%);grid-column:1/-1;justify-self:center;margin-top:8px;transform:rotate(-2deg)}.home-story .documentary-headline{max-width:1180px;color:var(--ink);letter-spacing:-.085em;text-align:center;text-transform:uppercase;margin:0 auto 56px;font-size:clamp(68px,9vw,154px);font-weight:900;line-height:.78;transform:rotate(-1deg)}.home-story .documentary-headline span{background:linear-gradient(transparent 55%, var(--green) 55% 85%, transparent 85%);color:var(--blue);text-shadow:6px 6px 0 var(--orange);-webkit-box-decoration-break:clone;box-decoration-break:clone;padding:0 .06em;animation:1.45s steps(2,end) infinite marketingFlash;display:inline}@keyframes marketingFlash{0%,64%{color:var(--blue);text-shadow:6px 6px 0 var(--orange)}65%,to{color:var(--orange);text-shadow:6px 6px 0 var(--blue)}}.home-story.option-e .hybrid-stack .hybrid-yougc{z-index:4;min-height:340px;box-shadow:0 18px 0 #19171729, 14px 14px 0 var(--blue);transform:translateY(-20px)rotate(-1deg)}.team-avatar-grid>article:not(.team-member--abdulla) .avatar-gif,.team-avatar-grid>article:not(.team-member--abdulla) .avatar-gif img{transition:transform .55s cubic-bezier(.2,.85,.25,1),box-shadow .55s cubic-bezier(.2,.85,.25,1),filter .55s;animation:none}:is(.team-avatar-grid>article:not(.team-member--abdulla):hover .avatar-gif,.team-avatar-grid>article:not(.team-member--abdulla):focus-visible .avatar-gif,.team-avatar-grid>article:not(.team-member--abdulla).is-performing .avatar-gif){box-shadow:12px 14px 0 var(--ink);animation:none;transform:translateY(-7px)rotate(.6deg)}:is(.team-avatar-grid>article:not(.team-member--abdulla):hover .avatar-gif img,.team-avatar-grid>article:not(.team-member--abdulla):focus-visible .avatar-gif img,.team-avatar-grid>article:not(.team-member--abdulla).is-performing .avatar-gif img){filter:saturate(1.05)contrast(1.02);animation:none;transform:scale(1.035)}@media (max-width:720px){.home-story.option-e .brainstorm-sheet{width:calc(100% - 18px);box-shadow:9px 10px 0 var(--orange), 17px 18px 0 var(--green);background-size:100% 34px,auto,auto;margin-top:28px;padding:46px 28px;transform:rotate(-.35deg)}.brainstorm-notes{grid-template-columns:1fr;gap:28px;margin:10px auto}.brainstorm-notes b{font-size:clamp(32px,7vw,46px)}.brainstorm-notes b:nth-child(3){margin-top:24px}.home-story .documentary-headline{margin-bottom:34px;font-size:clamp(51px,15.5vw,76px);line-height:.8}.home-story .documentary-headline span{text-shadow:4px 4px 0 var(--orange)}.home-story.option-e .hybrid-stack .hybrid-yougc{min-height:226px;box-shadow:0 10px 0 #19171729, 7px 9px 0 var(--blue);transform:translateY(-12px)rotate(-1deg)}.home-story.option-e .journey-sticky{align-content:start;padding:140px 18px 0}.home-story.option-e .journey-copy{justify-content:flex-start;min-height:190px}.home-story.option-e .journey-copy .funnel-goal{max-width:560px;font-size:clamp(32px,9vw,44px);line-height:.9}.home-story.option-e .journey-copy .stage-count{margin:0;position:absolute;top:142px;right:18px}.home-story.option-e .journey-copy .stage-count i{height:24px}.home-story.option-e .funnel-shape{height:430px;margin-top:-8px;transform:translateY(-10px)}.home-story.option-e .funnel-level{height:104px}.home-story.option-e .customer-person.primary-person{transform:translate(0, calc(var(--customer-y) * .68)) scale(.58);display:grid;top:22px;right:2%}}@media (prefers-reduced-motion:reduce){.home-story .documentary-headline span{animation:none}}.home-story.option-e .work-tabs{grid-template-columns:repeat(5,minmax(0,1fr));gap:clamp(4px,1.2vw,18px);display:grid}.home-story.option-e .work-tabs button,.home-story.option-e .work-tabs button:last-child{white-space:nowrap;grid-area:1;min-width:0}@media (max-width:720px){.home-story.option-e .work-tabs{overflow:visible}.home-story.option-e .work-tabs button{letter-spacing:normal;min-height:48px;padding:4px 1px;font-size:clamp(9px,2.4vw,14px);line-height:1.1}}.home-story.option-e .intro-film{background:radial-gradient(circle at 82% 16%, var(--coral) 0 12%, transparent 12.4%), linear-gradient(154deg, transparent 0 61%, var(--blue) 61% 74%, transparent 74.4%), linear-gradient(22deg, transparent 0 12%, var(--orange) 12% 23%, transparent 23.4%), linear-gradient(118deg, var(--green) 0 57%, #fff7df 57% 100%)}.home-story.option-e .intro-film:after{content:"";aspect-ratio:2.35;z-index:1;border:3px solid var(--ink);width:min(72vw,960px);box-shadow:18px 18px 0 var(--blue), -14px -14px 0 var(--coral), 31px 31px 0 var(--orange);background:radial-gradient(circle,#19171714 0 1px,#0000 1.2px) 0 0/9px 9px,#fffdf4f0;animation:.75s cubic-bezier(.2,.9,.2,1) both splashPaletteCard;position:absolute;transform:rotate(-2deg)}.home-story.option-e .splash-wordmark{z-index:2;color:var(--ink);position:relative;transform:rotate(1deg)}.home-story.option-e .intro-film .splash-yo{color:var(--ink)}.home-story.option-e .intro-film .splash-ugc{color:var(--blue);text-shadow:.035em .035em 0 var(--orange)}@keyframes splashPaletteCard{0%{opacity:0;transform:translateY(34px)rotate(-5deg)scale(.92)}to{opacity:1;transform:translateY(0)rotate(-2deg)scale(1)}}@media (max-width:720px){.home-story.option-e .intro-film:after{aspect-ratio:1.55;width:88vw;box-shadow:9px 9px 0 var(--blue), -8px -8px 0 var(--coral), 16px 16px 0 var(--orange)}.home-story.option-e .splash-wordmark{font-size:25vw}}@media (prefers-reduced-motion:reduce){.home-story.option-e .intro-film:after{animation:none}}.ugc-explainer{border-top:2px solid var(--ink);width:min(1320px,100%);margin:138px auto 10px;padding-top:72px}.ugc-explainer-heading{grid-template-columns:.42fr 1.18fr .58fr;align-items:end;gap:clamp(24px,4vw,64px);display:grid}.ugc-explainer-heading .eyebrow{color:var(--blue);align-self:start}.ugc-explainer-heading h2{letter-spacing:-.075em;margin:0;font-size:clamp(58px,6.8vw,108px);line-height:.83}.ugc-term-highlight{z-index:0;padding:0 .035em;display:inline-block;position:relative}.ugc-term-highlight:after{content:"";z-index:-1;background:var(--green);border-radius:.04em;height:.28em;position:absolute;top:56%;left:-.03em;right:-.03em;transform:rotate(-1.5deg)}.ugc-explainer-heading h2 small{letter-spacing:-.04em;vertical-align:.28em;margin-left:.35em;font:800 clamp(11px,1.15vw,17px)/1.2 Space Mono,monospace;display:inline-block}.ugc-explainer-mark{padding-right:.08em;display:inline-block;transform:rotate(-2deg)}.ugc-explainer-mark .yougc-mark{font-size:.82em}.ugc-explainer-heading>p:last-child{margin:0 0 5px;font-size:clamp(16px,1.35vw,20px);line-height:1.42}.ugc-equation{grid-template-columns:repeat(3,minmax(0,1fr) auto) minmax(0,1.15fr);align-items:center;gap:clamp(7px,1vw,14px);margin-top:70px;display:grid}.ugc-equation>b{font-size:clamp(30px,3vw,48px);line-height:1}.ugc-equation article{border:3px solid var(--ink);background:var(--paper);min-width:0;min-height:230px;box-shadow:7px 7px 0 var(--ink);align-content:center;place-items:center;gap:22px;padding:22px 14px;display:grid;transform:rotate(-1deg)}.ugc-equation article:nth-of-type(2){background:#ffe5ee;transform:rotate(1deg)}.ugc-equation article:nth-of-type(3){background:var(--blue);color:var(--paper);transform:rotate(-.7deg)}.ugc-equation article>span{letter-spacing:.08em;text-align:center;text-transform:uppercase;font:800 9px/1.25 Space Mono,monospace}.ugc-equation .ugc-equation-result{background:var(--green);color:var(--ink);box-shadow:9px 9px 0 var(--orange);transform:rotate(1.4deg)translateY(-8px)}.ugc-equation-result .yougc-mark{font-size:clamp(52px,5.4vw,86px)}.ugc-name-punchline{z-index:0;padding:0 .07em;display:inline-flex;position:relative}.ugc-name-punchline:after{content:"";z-index:-1;background:var(--orange);border-radius:.035em .01em .045em .015em;height:.2em;position:absolute;top:51%;left:-.04em;right:-.04em;transform:translateY(-50%)rotate(-1.5deg)skew(-4deg)}.ugc-name-punchline .mark-gc:before{display:none}.ugc-name-explanation{letter-spacing:.04em;text-align:center;text-transform:uppercase;max-width:220px;margin:3px 0 0;font:800 clamp(9px,.8vw,12px)/1.35 Space Mono,monospace}.ugc-name-explanation strong{color:var(--orange)}.ugc-symbol{width:92px;height:92px;position:relative}.ugc-symbol-brand{border:4px solid var(--ink);background:var(--orange);border-radius:8px;height:66px}.ugc-symbol-brand:before{content:"";border:4px solid var(--ink);background:var(--paper);border-bottom:0;width:28px;height:13px;position:absolute;top:-16px;left:10px}.ugc-symbol-brand b{border:4px solid var(--ink);background:var(--paper);border-radius:50%;width:38px;height:38px;position:absolute;top:50%;left:50%;transform:translate(-50%,-50%)}.ugc-symbol-brand i{background:var(--ink);border-radius:50%;width:9px;height:9px;position:absolute;top:8px;right:9px}.ugc-symbol-person i{border:4px solid var(--ink);background:var(--green);border-radius:50%;width:42px;height:42px;margin:0 auto;display:block}.ugc-symbol-person b{border:4px solid var(--ink);background:var(--orange);border-radius:42px 42px 8px 8px;width:78px;height:43px;margin:4px auto 0;display:block}.ugc-symbol-feed{border:4px solid var(--paper);background:var(--coral);width:58px;box-shadow:6px 6px 0 var(--ink);border-radius:13px}.ugc-symbol-feed:before{content:"";background:var(--ink);border-radius:999px;width:22px;height:5px;position:absolute;top:5px;left:50%;transform:translate(-50%)}.ugc-symbol-feed i{color:var(--paper);font-style:normal;position:absolute;top:50%;left:50%;transform:translate(-50%,-50%)}.avatar-gif{position:relative}.avatar-scribble{z-index:6;border:2px solid var(--ink);background:var(--green);color:var(--ink);opacity:.92;box-shadow:3px 3px 0 var(--ink);padding:5px 8px;font:700 clamp(15px,1.6vw,23px)/1 Bradley Hand,Comic Sans MS,cursive;transition:transform .45s cubic-bezier(.2,.85,.25,1),opacity .3s;position:absolute}.scribble-hello{top:8%;right:5%;transform:rotate(7deg)}.scribble-idea{background:var(--green);bottom:7%;left:4%;transform:rotate(-7deg)}.scribble-creator{background:var(--orange);top:9%;right:3%;transform:rotate(5deg)}.scribble-rec{background:var(--coral);color:var(--ink);top:7%;left:5%;transform:rotate(-5deg)}.scribble-producer{background:var(--green);bottom:7%;right:4%;transform:rotate(6deg)}:is(.team-avatar-grid>article:hover .avatar-scribble,.team-avatar-grid>article:focus-visible .avatar-scribble,.team-avatar-grid>article.is-performing .avatar-scribble){opacity:1;transform:translateY(-7px)rotate(-3deg)scale(1.08)}.avatar-gif--ramzi .ramzi-avatar-state{transition:opacity .18s;position:absolute;inset:0}.avatar-gif--ramzi .ramzi-avatar-rest{opacity:1}.avatar-gif--ramzi .ramzi-avatar-wave{opacity:0}@keyframes ramziWaveRest{0%,18%,82%,to{opacity:1}32%,68%{opacity:0}}@keyframes ramziWaveMotion{0%,18%,82%,to{opacity:0}32%,68%{opacity:1}}@media (min-width:901px){.home-story.option-e .journey-sticky{padding:154px 4vw 24px}.home-story.option-e .funnel-shape{align-self:center;height:clamp(540px,100svh - 178px,680px)}.home-story.option-e .funnel-level{height:clamp(132px,16svh,160px)}}@media (max-width:720px){.home-story.option-e .hybrid-choice-intro{margin-bottom:14px;display:block}.home-story.option-e .hybrid-choice-intro h2{max-width:350px;font-size:clamp(38px,10.5vw,50px);line-height:.9}.home-story.option-e .hybrid-map.hybrid-stack{grid-template-columns:minmax(0,1fr) minmax(108px,1.08fr) minmax(0,1fr);gap:5px;padding:28px 0 20px}.home-story.option-e .hybrid-stack .hybrid-side{min-height:158px;padding:12px 7px}.home-story.option-e .hybrid-stack .hybrid-side>span{font-size:5px}.home-story.option-e .hybrid-stack .hybrid-side h2{font-size:clamp(16px,4.6vw,21px);line-height:.94}.home-story.option-e .hybrid-stack .hybrid-yougc{min-height:184px;padding:18px 7px 11px;transform:translateY(-12px)rotate(-1deg)}.home-story.option-e .hybrid-stack .hybrid-yougc .yougc-mark{font-size:clamp(42px,12.5vw,54px)}.home-story.option-e .hybrid-stack .hybrid-yougc h3{font-size:17px}.home-story.option-e .hybrid-stack .hybrid-yougc p{font-size:7px;line-height:1.28}.home-story.option-e .hybrid-stack .hybrid-yougc:after{top:7px}.ugc-explainer{width:100%;margin-top:92px;padding-top:44px}.ugc-explainer-heading{grid-template-columns:1fr;gap:20px}.ugc-explainer-heading h2{font-size:clamp(48px,13.5vw,64px);line-height:.84}.ugc-explainer-heading>p:last-child{max-width:330px;font-size:16px}.ugc-equation{grid-template-columns:1fr;gap:10px;margin-top:46px}.ugc-equation>b{justify-self:center;font-size:30px}.ugc-equation article{justify-self:center;width:min(100%,330px);min-height:178px}.ugc-equation-result .yougc-mark{font-size:64px}.avatar-scribble{font-size:19px}}@media (prefers-reduced-motion:reduce){.team-member--ramzi .ramzi-avatar-rest,.team-member--ramzi .ramzi-avatar-wave{animation:none!important}.team-member--ramzi .ramzi-avatar-rest{opacity:1}.team-member--ramzi .ramzi-avatar-wave{opacity:0}}.hero-word-you,.hero-word-person{z-index:0;display:inline-block;position:relative}.hero-word-you:after,.hero-word-person:after{content:"";z-index:-1;background:var(--green);border-radius:.04em;height:.28em;position:absolute;top:57%;left:-.04em;right:-.04em;transform:rotate(-1.5deg)}.hero-word-person:after{transform:rotate(1deg)}.ugc-equation-result{gap:12px!important}.ugc-equation-result small{border:2px solid var(--ink);background:var(--paper);box-shadow:3px 3px 0 var(--ink);letter-spacing:.1em;text-transform:uppercase;padding:5px 8px;font:800 7px/1 Space Mono,monospace;transform:rotate(-3deg)}@keyframes teamQuickWaveCard{0%,to{transform:translateY(0)rotate(0)}22%{transform:translateY(-4px)rotate(-1.4deg)}46%{transform:translateY(-5px)rotate(1.5deg)}70%{transform:translateY(-3px)rotate(-.8deg)}}@keyframes teamQuickWavePortrait{0%,to{transform:scale(1)}24%{transform:scale(1.025)rotate(-1.1deg)}50%{transform:scale(1.03)rotate(1.15deg)}74%{transform:scale(1.018)rotate(-.55deg)}}:is(.team-avatar-grid>article:not(.team-member--abdulla):hover .avatar-gif,.team-avatar-grid>article:not(.team-member--abdulla):focus-visible .avatar-gif,.team-avatar-grid>article:not(.team-member--abdulla).is-performing .avatar-gif){animation:.62s ease-in-out both teamQuickWaveCard}:is(.team-avatar-grid>article:not(.team-member--abdulla):not(.team-member--ramzi):hover .avatar-gif img,.team-avatar-grid>article:not(.team-member--abdulla):not(.team-member--ramzi):focus-visible .avatar-gif img,.team-avatar-grid>article:not(.team-member--abdulla):not(.team-member--ramzi).is-performing .avatar-gif img){animation:.62s ease-in-out both teamQuickWavePortrait}:is(.team-member--ramzi:hover .ramzi-avatar-rest,.team-member--ramzi:focus-visible .ramzi-avatar-rest,.team-member--ramzi.is-performing .ramzi-avatar-rest){animation:.62s both ramziWaveRest}:is(.team-member--ramzi:hover .ramzi-avatar-wave,.team-member--ramzi:focus-visible .ramzi-avatar-wave,.team-member--ramzi.is-performing .ramzi-avatar-wave){animation:.62s both ramziWaveMotion}@media (prefers-reduced-motion:reduce){.team-avatar-grid>article .avatar-gif,.team-avatar-grid>article .avatar-gif img{animation:none!important}}.ugc-explainer-heading{grid-template-columns:.42fr 1.76fr}.ugc-equation.ugc-equation--simple{grid-template-columns:minmax(0,1fr) auto minmax(0,1fr) auto minmax(0,1.15fr);width:min(980px,100%);margin:70px auto 0}.ugc-equation--simple .ugc-equation-result{background:var(--green);color:var(--ink);box-shadow:9px 9px 0 var(--orange);transform:rotate(1.4deg)translateY(-8px)}.team-avatar-grid>article:not(.team-member--abdulla) .avatar-gif,.team-avatar-grid>article:not(.team-member--abdulla):hover .avatar-gif,.team-avatar-grid>article:not(.team-member--abdulla).is-performing .avatar-gif{box-shadow:8px 8px 0 var(--ink);transform:none;animation:none!important}.team-avatar-grid>article:not(.team-member--abdulla):focus-visible .avatar-gif{box-shadow:8px 8px 0 var(--ink);transform:none;animation:none!important}.team-avatar-grid>article:not(.team-member--abdulla) .avatar-gif img,.team-avatar-grid>article:not(.team-member--abdulla):hover .avatar-gif img,.team-avatar-grid>article:not(.team-member--abdulla).is-performing .avatar-gif img{filter:none;transform:none;animation:none!important}.team-avatar-grid>article:not(.team-member--abdulla):focus-visible .avatar-gif img{filter:none;transform:none;animation:none!important}.avatar-gif .team-rest-state,.avatar-gif .team-action-state{transition:opacity .18s;position:absolute;inset:0}.avatar-gif .team-rest-state{opacity:1}.avatar-gif .team-action-state,:is(.team-avatar-grid>article:hover .team-rest-state,.team-avatar-grid>article:focus-visible .team-rest-state,.team-avatar-grid>article.is-performing .team-rest-state){opacity:0}:is(.team-avatar-grid>article:hover .team-action-state,.team-avatar-grid>article:focus-visible .team-action-state,.team-avatar-grid>article.is-performing .team-action-state){opacity:1}@media (max-width:720px){.ugc-explainer-heading{grid-template-columns:1fr}.ugc-equation.ugc-equation--simple{grid-template-columns:1fr;width:100%;margin-top:46px}}.home-story .edit-it-story{isolation:isolate;color:var(--ink);background:radial-gradient(circle at 13% 78%,#3456e838,#0000 23%),radial-gradient(circle at 88% 16%,#ef72a542,#0000 24%),repeating-linear-gradient(0deg,#0000 0 27px,#1917170e 28px 29px),linear-gradient(135deg,#fffaf0 0%,#f8f0df 48%,#fff7e7 100%);order:45;padding:clamp(92px,11vw,168px) 6vw;position:relative;overflow:hidden}.edit-it-story:before{content:"DID YOU EDIT IT?";z-index:-1;color:#19171709;letter-spacing:-.09em;pointer-events:none;white-space:nowrap;font-size:min(20vw,270px);font-weight:900;line-height:.72;position:absolute;top:47%;left:50%;transform:translate(-50%,-50%)rotate(-6deg)}.edit-it-heading{grid-template-columns:.62fr 1.38fr;align-items:end;column-gap:clamp(26px,5vw,84px);width:min(1130px,100%);margin:0 auto;display:grid}.edit-it-heading .eyebrow{align-self:start}.edit-it-heading h2{letter-spacing:-.09em;grid-column:2;margin:0;font-size:clamp(62px,9.6vw,146px);line-height:.78}.edit-it-heading>p:last-child{grid-column:2;max-width:410px;margin:24px 0 0;font-size:17px;line-height:1.38}.edit-it-chat{grid-template-columns:minmax(150px,.8fr) minmax(330px,1.4fr) minmax(150px,.8fr);grid-template-areas:"ramzi chat diana";align-items:center;gap:clamp(18px,3vw,48px);width:min(1180px,100%);margin:clamp(56px,8vw,100px) auto 0;display:grid}.edit-it-character{text-align:center;min-width:0}.edit-it-character--ramzi{grid-area:ramzi;transform:rotate(-3deg)}.edit-it-character--diana{grid-area:diana;transform:rotate(3deg)}.edit-it-portrait{aspect-ratio:1;border:3px solid var(--ink);background:linear-gradient(145deg, var(--green), #f5ffba);box-shadow:9px 10px 0 var(--ink);border-radius:45% 55% 42% 58%/58% 42%;transition:transform .3s cubic-bezier(.2,.85,.25,1),box-shadow .3s;position:relative;overflow:hidden}.edit-it-portrait img{object-fit:cover;object-position:center;width:100%;height:100%;transition:transform .35s cubic-bezier(.2,.85,.25,1);display:block}.edit-it-portrait--ramzi img{transform:scale(1.025)}.edit-it-portrait--diana img{transform:scale(1.045)}.edit-it-character:hover .edit-it-portrait,.edit-it-character:focus-within .edit-it-portrait{box-shadow:14px 16px 0 var(--ink);transform:translateY(-8px)rotate(2deg)}.edit-it-character>p{border:2px solid var(--ink);background:var(--paper);box-shadow:4px 4px 0 var(--ink);letter-spacing:.1em;text-transform:uppercase;margin:18px 0 0;padding:7px 10px;font:800 9px/1 Space Mono,monospace;display:inline-block}.edit-it-status{aspect-ratio:1;border:2px solid var(--ink);background:var(--green);width:16px;box-shadow:2px 2px 0 var(--ink);border-radius:50%;position:absolute;bottom:7%;right:7%}.edit-it-bubbles{border:3px solid var(--ink);min-height:267px;box-shadow:12px 12px 0 var(--blue);background:#ffffffc7;border-radius:20px 20px 42px;grid-area:chat;gap:10px;padding:20px 20px 44px;display:grid;position:relative}.edit-it-bubbles:before{content:"editing...";border:2px solid var(--ink);background:var(--green);letter-spacing:.1em;text-transform:uppercase;padding:6px 9px;font:800 8px/1 Space Mono,monospace;position:absolute;top:-15px;left:22px;transform:rotate(-3deg)}.edit-it-bubble{border:2px solid var(--ink);background:var(--paper);width:fit-content;max-width:90%;box-shadow:3px 3px 0 var(--ink);letter-spacing:-.04em;transform-origin:0 100%;border-radius:16px 16px 16px 4px;margin:0;padding:12px 15px;font:800 clamp(14px,1.5vw,19px)/1.08 Space Grotesk Variable,Helvetica Neue,Arial,sans-serif;animation:8s cubic-bezier(.2,.85,.25,1) infinite both editItPing}.edit-it-bubble--diana{background:var(--green);transform-origin:100% 100%;border-radius:16px 16px 4px;justify-self:end}.edit-it-bubble--ramzi:first-child{animation-delay:0s}.edit-it-bubble--diana:nth-child(2){animation-delay:.55s}.edit-it-bubble--ramzi:nth-child(3){animation-delay:1.1s}.edit-it-bubble--diana:nth-child(4){background:var(--orange);animation-delay:1.65s}.edit-it-bubble em{text-underline-offset:2px;font-style:normal;text-decoration:underline;text-decoration-thickness:2px}.edit-it-note{color:#191717b8;letter-spacing:.08em;text-transform:uppercase;font:700 8px/1 Space Mono,monospace;position:absolute;bottom:13px;right:16px;transform:rotate(-3deg)}@keyframes editItPing{0%,5%{opacity:0;transform:translateY(11px)scale(.88)}12%,83%{opacity:1;transform:translateY(0)scale(1)}91%,to{opacity:0;transform:translateY(-4px)scale(.95)}}@media (max-width:720px){.home-story .edit-it-story{padding:92px 18px 100px}.edit-it-heading{grid-template-columns:1fr}.edit-it-heading h2{grid-column:1;margin-top:24px;font-size:clamp(57px,17vw,82px)}.edit-it-heading>p:last-child{grid-column:1;margin-top:20px;font-size:16px}.edit-it-chat{grid-template-columns:repeat(2,minmax(0,1fr));grid-template-areas:"ramzi diana""chat chat";gap:34px 18px;margin-top:52px}.edit-it-character--ramzi{transform:rotate(-3deg)}.edit-it-character--diana{transform:rotate(3deg)}.edit-it-character>p{margin-top:14px;font-size:8px}.edit-it-bubbles{min-height:250px;box-shadow:8px 9px 0 var(--blue);padding:22px 14px 42px}.edit-it-bubble{max-width:94%;padding:11px 12px;font-size:17px}}@media (prefers-reduced-motion:reduce){.edit-it-bubble{animation:none}.edit-it-character:hover .edit-it-portrait,.edit-it-character:focus-within .edit-it-portrait,.edit-it-character:hover .edit-it-portrait img,.edit-it-character:focus-within .edit-it-portrait img{transform:none}}.edit-it-heading h2{max-width:940px}.edit-it-chat{grid-template-columns:minmax(170px,.95fr) minmax(170px,.62fr) minmax(170px,.95fr);align-items:center}.edit-it-portrait{aspect-ratio:4/5;background:var(--ink);box-shadow:10px 11px 0 var(--ink);border-width:4px;border-radius:26px}.edit-it-character--diana .edit-it-portrait{background:var(--ink);border-radius:26px}.edit-it-portrait .edit-it-avatar{object-fit:cover;width:100%;height:100%;transition:none;position:absolute;inset:0}.edit-it-portrait--ramzi .edit-it-avatar{object-position:50% 48%}.edit-it-portrait--diana .edit-it-avatar{object-position:50% 45%}.edit-it-portrait .edit-it-avatar--rest{opacity:1;transform:scale(1.035)}.edit-it-portrait .edit-it-avatar--talking{opacity:0;transform:scale(1.06)}.edit-it-portrait--ramzi .edit-it-avatar--rest{animation:5.4s step-end infinite editItRamziRest}.edit-it-portrait--ramzi .edit-it-avatar--talking{animation:5.4s step-end infinite editItRamziTalk}.edit-it-portrait--diana .edit-it-avatar--rest{animation:5.4s step-end infinite editItDianaRest}.edit-it-portrait--diana .edit-it-avatar--talking{animation:5.4s step-end infinite editItDianaTalk}.edit-it-caption{z-index:3;border:2px solid var(--paper);color:var(--paper);letter-spacing:-.045em;text-align:center;text-transform:lowercase;background:#171512e0;margin:0;padding:8px 8px 7px;font:800 clamp(12px,1.35vw,17px)/.98 Space Grotesk Variable,Helvetica Neue,Arial,sans-serif;position:absolute;bottom:14px;left:12px;right:12px}.edit-it-character--ramzi .edit-it-caption{animation:5.4s step-end infinite editItCaptionRamzi}.edit-it-character--diana .edit-it-caption{animation:5.4s step-end infinite editItCaptionDiana}.edit-it-status{z-index:4}.edit-it-character:hover .edit-it-portrait,.edit-it-character:focus-within .edit-it-portrait{transform:translateY(-5px)rotate(0)}.edit-it-character:hover .edit-it-portrait img,.edit-it-character:focus-within .edit-it-portrait img{transform:none}.edit-it-punchline{min-height:0;box-shadow:none;background:0 0;border:0;border-radius:0;grid-area:chat;place-items:center;padding:14px 0 35px;display:grid;position:relative}.edit-it-punchline:before{content:"EDIT IT";z-index:-1;color:var(--green);letter-spacing:-.12em;white-space:nowrap;font-size:clamp(64px,8.8vw,126px);font-weight:900;line-height:.72;position:absolute;top:50%;left:50%;transform:translate(-50%,-50%)rotate(-8deg)}.edit-it-punchline p{text-align:center;margin:0}.edit-it-punchline strong,.edit-it-punchline span{letter-spacing:-.075em;font-size:clamp(28px,3.4vw,52px);font-weight:900;line-height:.82;display:block}.edit-it-punchline strong{color:var(--orange);transform:rotate(-4deg)}.edit-it-punchline span{color:var(--ink);margin-top:7px;transform:rotate(3deg)}.edit-it-punchline i{font-size:28px;font-style:normal;animation:1s steps(2,end) infinite editItArrow;position:absolute;bottom:6px;left:50%;transform:translate(-50%)}.edit-it-punchline small{letter-spacing:.08em;text-transform:uppercase;font:800 7px/1 Space Mono,monospace;position:absolute;bottom:-12px;right:6px;transform:rotate(-5deg)}@keyframes editItRamziRest{0%,12%,46%,to{opacity:1}13%,45%{opacity:0}}@keyframes editItRamziTalk{0%,12%,46%,to{opacity:0}13%,45%{opacity:1}}@keyframes editItDianaRest{0%,29%,63%,to{opacity:1}30%,62%{opacity:0}}@keyframes editItDianaTalk{0%,29%,63%,to{opacity:0}30%,62%{opacity:1}}@keyframes editItCaptionRamzi{0%,11%,47%,to{opacity:.25}12%,45%{opacity:1}}@keyframes editItCaptionDiana{0%,28%,64%,to{opacity:.25}29%,62%{opacity:1}}@keyframes editItArrow{50%{transform:translate(-50%)scaleX(-1)}}@media (max-width:720px){.edit-it-heading h2{max-width:450px}.edit-it-chat{gap:24px 12px}.edit-it-portrait{box-shadow:6px 7px 0 var(--ink);border-width:3px;border-radius:18px}.edit-it-character--diana .edit-it-portrait{border-radius:18px}.edit-it-caption{padding:6px;font-size:12px;bottom:8px;left:7px;right:7px}.edit-it-punchline{min-height:112px;padding-bottom:20px}.edit-it-punchline strong,.edit-it-punchline span{font-size:clamp(26px,9vw,39px)}.edit-it-punchline i{font-size:23px;bottom:-1px}.edit-it-punchline small{font-size:6px;bottom:-11px;right:3px}}@media (prefers-reduced-motion:reduce){.edit-it-portrait .edit-it-avatar--rest{opacity:1;animation:none}.edit-it-portrait .edit-it-avatar--talking{opacity:0;animation:none}.edit-it-caption,.edit-it-punchline i{opacity:1;animation:none}}.edit-it-meme{border:4px solid var(--ink);background:var(--ink);width:min(442px,100%);height:min(748px,88vh);min-height:600px;box-shadow:16px 16px 0 var(--orange);isolation:isolate;border-radius:28px;grid-template-rows:48px minmax(0,1fr) 84px minmax(0,1fr);margin:clamp(48px,7vw,84px) auto 0;display:grid;position:relative;overflow:hidden}.edit-it-meme-topline{z-index:5;color:var(--paper);letter-spacing:.075em;text-transform:uppercase;align-items:center;gap:8px;padding:0 16px;font:800 10px/1 Space Mono,monospace;display:flex;position:relative}.edit-it-rec{aspect-ratio:1;background:var(--pink);border-radius:50%;flex:none;width:10px;animation:1s steps(2,end) infinite editItRec;box-shadow:0 0 0 3px #ef72a538}.edit-it-shot{min-height:0;position:relative;overflow:hidden}.edit-it-shot--ramzi{background:#2858eb}.edit-it-shot--diana{background:#ef428d}.edit-it-shot:after{content:"";z-index:2;pointer-events:none;background:linear-gradient(#0000,#1210108f);height:46%;position:absolute;inset:auto -8% 0}.edit-it-shot .edit-it-avatar{object-fit:cover;object-position:50% 46%;width:100%;height:100%;position:absolute;inset:0}.edit-it-avatar--ramzi-rest{opacity:1;animation:6.8s step-end infinite editItRamziRestMeme}.edit-it-avatar--ramzi-wave{opacity:0;animation:6.8s step-end infinite editItRamziWaveMeme}.edit-it-avatar--diana-rest{opacity:1;animation:6.8s step-end infinite editItDianaRestMeme}.edit-it-avatar--diana-phone{opacity:0;animation:6.8s step-end infinite editItDianaPhoneMeme}.edit-it-subtitle{z-index:3;border:2px solid var(--paper);color:var(--paper);letter-spacing:-.065em;text-align:center;text-transform:lowercase;background:#121010e8;margin:0;padding:10px 12px;font-size:clamp(19px,4.8vw,25px);font-weight:900;line-height:.92;position:absolute;bottom:15px;left:14px;right:14px}.edit-it-subtitle--ramzi{animation:6.8s step-end infinite editItRamziSubtitle}.edit-it-subtitle--diana{animation:6.8s step-end infinite editItDianaSubtitle}.edit-it-repeat{z-index:5;background:var(--green);color:var(--ink);letter-spacing:-.07em;text-transform:lowercase;justify-content:center;align-items:center;gap:5px;font-size:clamp(17px,4.5vw,23px);font-weight:900;line-height:1;display:flex;position:relative;overflow:hidden}.edit-it-repeat span{transform:rotate(-4deg)}.edit-it-repeat i{font-size:24px;font-style:normal;transform:translateY(-2px)rotate(-22deg)}.edit-it-repeat strong{transform:rotate(3deg)}.edit-it-final-line{z-index:8;border:3px solid var(--ink);background:var(--orange);width:min(88%,360px);box-shadow:8px 9px 0 var(--ink);color:var(--ink);letter-spacing:-.09em;text-align:center;text-transform:lowercase;opacity:0;border-radius:10px;margin:0;padding:17px 16px 15px;font-size:clamp(29px,7vw,38px);font-weight:900;line-height:.85;animation:6.8s step-end infinite editItFinalMeme;position:absolute;top:50%;left:50%;transform:translate(-50%,-50%)rotate(-4deg)scale(.75)}@keyframes editItRec{50%{opacity:.32}}@keyframes editItRamziRestMeme{0%,12%,44%,to{opacity:1}13%,43%{opacity:0}}@keyframes editItRamziWaveMeme{0%,12%,44%,to{opacity:0}13%,43%{opacity:1}}@keyframes editItDianaRestMeme{0%,43%,76%,to{opacity:1}44%,75%{opacity:0}}@keyframes editItDianaPhoneMeme{0%,43%,76%,to{opacity:0}44%,75%{opacity:1}}@keyframes editItRamziSubtitle{0%,11%,44%,to{opacity:0}12%,43%{opacity:1}}@keyframes editItDianaSubtitle{0%,43%,76%,to{opacity:0}44%,75%{opacity:1}}@keyframes editItFinalMeme{0%,75%{opacity:0;transform:translate(-50%,-50%)rotate(-4deg)scale(.75)}76%,93%{opacity:1;transform:translate(-50%,-50%)rotate(-4deg)scale(1)}to{opacity:0;transform:translate(-50%,-50%)rotate(-4deg)scale(.75)}}@media (max-width:720px){.edit-it-meme{width:min(100%,400px);height:min(700px,86vh);min-height:560px;box-shadow:10px 10px 0 var(--orange);border-width:3px;border-radius:22px;grid-template-rows:44px minmax(0,1fr) 70px minmax(0,1fr)}.edit-it-meme-topline{padding:0 13px;font-size:8px}.edit-it-subtitle{padding:8px 9px;bottom:10px;left:10px;right:10px}.edit-it-repeat{font-size:18px}}@media (prefers-reduced-motion:reduce){.edit-it-rec,.edit-it-avatar--ramzi-rest,.edit-it-avatar--ramzi-wave,.edit-it-avatar--diana-rest,.edit-it-avatar--diana-phone,.edit-it-subtitle,.edit-it-final-line{animation:none}.edit-it-avatar--ramzi-rest,.edit-it-avatar--diana-rest{opacity:0}.edit-it-avatar--ramzi-wave,.edit-it-avatar--diana-phone,.edit-it-subtitle,.edit-it-final-line{opacity:1}.edit-it-final-line{transform:translate(-50%,-50%)rotate(-4deg)scale(1)}}.edit-it-meme{aspect-ratio:9/13;border-radius:28px;width:min(450px,100%);height:auto;min-height:0;display:block}.edit-it-meme-topline{background:var(--ink);height:46px;position:absolute;inset:0 0 auto}.edit-it-cut{opacity:0;animation-duration:8s;animation-timing-function:step-end;animation-iteration-count:infinite;position:absolute;inset:0;overflow:hidden;transform:scale(1.045)}.edit-it-cut--ramzi{background:#2858eb}.edit-it-cut--diana{background:#ef428d}.edit-it-cut--one{animation-name:editItCartoonCutOne}.edit-it-cut--two{animation-name:editItCartoonCutTwo}.edit-it-cut--three{animation-name:editItCartoonCutThree}.edit-it-cut--four{animation-name:editItCartoonCutFour}.edit-it-cut img{object-fit:cover;object-position:50% 53%;width:100%;height:100%;position:absolute;inset:0}.edit-it-cut:after{content:"";z-index:1;pointer-events:none;background:linear-gradient(#0000,#1210108c);height:38%;position:absolute;bottom:0;left:0;right:0}.edit-it-speech{z-index:3;border:3px solid var(--ink);max-width:70%;box-shadow:6px 6px 0 var(--ink);color:var(--ink);letter-spacing:-.09em;text-transform:lowercase;border-radius:6px;margin:0;padding:12px 13px 10px;font-size:clamp(28px,6.5vw,40px);font-weight:900;line-height:.83;position:absolute;top:70px}.edit-it-cut--ramzi .edit-it-speech{background:var(--paper);right:17px;transform:rotate(3deg)}.edit-it-cut--diana .edit-it-speech{background:var(--green);left:17px;transform:rotate(-3deg)}.edit-it-cut>span{z-index:3;background:var(--ink);color:var(--paper);letter-spacing:.06em;text-transform:uppercase;padding:6px 8px;font:800 10px/1 Space Mono,monospace;position:absolute;bottom:17px;right:16px}.edit-it-cut--diana>span{left:16px;right:auto}.edit-it-meme-caption{z-index:8;border:2px solid var(--ink);background:var(--orange);color:var(--ink);letter-spacing:-.04em;text-align:center;text-transform:lowercase;margin:0;padding:7px 10px;font:900 clamp(11px,2.5vw,14px)/1 Space Mono,monospace;position:absolute;bottom:13px;left:12px;right:12px;transform:rotate(-2deg)}@keyframes editItCartoonCutOne{0%,24%{opacity:1;transform:scale(1)}25%,to{opacity:0;transform:scale(1.045)}}@keyframes editItCartoonCutTwo{0%,24%{opacity:0;transform:scale(1.045)}25%,49%{opacity:1;transform:scale(1)}50%,to{opacity:0;transform:scale(1.045)}}@keyframes editItCartoonCutThree{0%,49%{opacity:0;transform:scale(1.045)}50%,74%{opacity:1;transform:scale(1)}75%,to{opacity:0;transform:scale(1.045)}}@keyframes editItCartoonCutFour{0%,74%{opacity:0;transform:scale(1.045)}75%,99%{opacity:1;transform:scale(1)}to{opacity:0;transform:scale(1.045)}}@media (max-width:720px){.edit-it-meme{border-width:3px;border-radius:22px;width:min(100%,400px)}.edit-it-speech{box-shadow:4px 4px 0 var(--ink);border-width:2px;padding:9px 10px 8px;font-size:clamp(27px,8.5vw,35px);top:58px}.edit-it-cut--ramzi .edit-it-speech{right:12px}.edit-it-cut--diana .edit-it-speech{left:12px}.edit-it-cut>span{font-size:8px;bottom:13px;right:11px}.edit-it-cut--diana>span{left:11px;right:auto}.edit-it-meme-caption{padding:6px 7px;bottom:8px;left:8px;right:8px}}@media (prefers-reduced-motion:reduce){.edit-it-cut{animation:none}.edit-it-cut--one{opacity:1;transform:none}}@property --tw-rotate-x{syntax:"*";inherits:false}@property --tw-rotate-y{syntax:"*";inherits:false}@property --tw-rotate-z{syntax:"*";inherits:false}@property --tw-skew-x{syntax:"*";inherits:false}@property --tw-skew-y{syntax:"*";inherits:false}@property --tw-border-style{syntax:"*";inherits:false;initial-value:solid}@property --tw-shadow{syntax:"*";inherits:false;initial-value:0 0 #0000}@property --tw-shadow-color{syntax:"*";inherits:false}@property --tw-shadow-alpha{syntax:"<percentage>";inherits:false;initial-value:100%}@property --tw-inset-shadow{syntax:"*";inherits:false;initial-value:0 0 #0000}@property --tw-inset-shadow-color{syntax:"*";inherits:false}@property --tw-inset-shadow-alpha{syntax:"<percentage>";inherits:false;initial-value:100%}@property --tw-ring-color{syntax:"*";inherits:false}@property --tw-ring-shadow{syntax:"*";inherits:false;initial-value:0 0 #0000}@property --tw-inset-ring-color{syntax:"*";inherits:false}@property --tw-inset-ring-shadow{syntax:"*";inherits:false;initial-value:0 0 #0000}@property --tw-ring-inset{syntax:"*";inherits:false}@property --tw-ring-offset-width{syntax:"<length>";inherits:false;initial-value:0}@property --tw-ring-offset-color{syntax:"*";inherits:false;initial-value:#fff}@property --tw-ring-offset-shadow{syntax:"*";inherits:false;initial-value:0 0 #0000}@property --tw-outline-style{syntax:"*";inherits:false;initial-value:solid}@property --tw-blur{syntax:"*";inherits:false}@property --tw-brightness{syntax:"*";inherits:false}@property --tw-contrast{syntax:"*";inherits:false}@property --tw-grayscale{syntax:"*";inherits:false}@property --tw-hue-rotate{syntax:"*";inherits:false}@property --tw-invert{syntax:"*";inherits:false}@property --tw-opacity{syntax:"*";inherits:false}@property --tw-saturate{syntax:"*";inherits:false}@property --tw-sepia{syntax:"*";inherits:false}@property --tw-drop-shadow{syntax:"*";inherits:false}@property --tw-drop-shadow-color{syntax:"*";inherits:false}@property --tw-drop-shadow-alpha{syntax:"<percentage>";inherits:false;initial-value:100%}@property --tw-drop-shadow-size{syntax:"*";inherits:false}